Director, U.S. Marketing, Atherosclerosis

MSD

North Wales (Montgomery County)

On-site

USD 191,000 - 300,000

Full time

8 days ago

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Benefits offered by this job

Medical, dental, vision benefits
401(k) retirement benefits
Paid holidays, vacation, and sick days

Job summary

MSD in the United States is seeking a Director U.S. Marketing, HCC Strategy, Atherosclerosis to lead comprehensive HCC strategy, DtP activation, and health equity initiatives. You will own end-to-end DtP strategy for Atherosclerosis, driving launch readiness and cross-functional execution.

The role requires strong consumer marketing leadership, product ownership, and the ability to navigate a complex matrix. Based in the Upper Gwynedd, PA office with hybrid collaboration.

Qualifications

  • Significant consumer marketing, patient access, digital health, product ownership, or platform-based solution experience.
  • Strong business acumen and analytical skills.
  • Ability to own strategy, roadmap, launch execution, budget, forecasting, performance management, and cross-functional delivery for complex initiatives.
  • Strong understanding of U.S. healthcare access, affordability, pharmacy fulfillment, patient support, digital engagement, and regulatory/compliance considerations.
  • Experience translating brand strategy into operational capabilities and measurable execution plans.
  • Strong external orientation with ability to assess emerging consumer engagement, DtP, digital health, telehealth, and pharmacy marketplace trends.
  • Ability to lead in a matrixed environment and influence senior stakeholders without direct authority.
  • Strong strategic thinking, financial acumen, decision quality, communication skills, and comfort operating in ambiguity.

Responsibilities

  • Develop comprehensive HCC strategy, experience and activation plan.
  • Build integrated, patient-centered experiences for education, access, and engagement.
  • Establish governance, KPI reviews, and performance routines for accountability.
  • Bring external marketplace perspective on DTP models, digital health, and access.
  • Own end-to-end Direct to Patient strategy for Atherosclerosis.
  • Serve as brand leader for DtP, including roadmap and launch readiness.
  • Lead integrated launch readiness for DtP with risk and dependency management.
  • Lead cross-functional collaboration across marketing, access, payer marketing, digital, legal, compliance, privacy, medical, supply chain, training, and external partners.
  • Operate effectively in an agile model with clear outcomes and sprint goals.

Skills

Backlog Management
Digital Marketing
Marketing Budget Management
Product Launches
Strategic Planning
Stakeholder Management
Team Leadership

Education

Bachelor’s degree or equivalent (BA/BS)
MBA or equivalent advanced degree

Job description

Our company is dedicated to delivering innovations that extend and improve the lives of patients worldwide. Our team of dauntless, forward-thinking individuals achieves this through an unwavering commitment to supporting accessibility to medicine, providing new therapeutic options, and collaborating across the enterprise to ensure that people who need medicines have access to them.

As part of this mission, we are evolving how we educate, engage, and activate patients throughout the patient journey.

We are currently recruiting for Director U.S. Marketing, HCC Strategy, Atherosclerosis. This role will be accountable for comprehensive HCC strategy, including holistic HCC experience and activation plan, end-to-end Direct to Patient (DtP) strategy, and health equity initiatives.

The ideal candidate will demonstrate deep consumer marketing expertise, the ability to navigate complexity to drive decision‑making, and effectively collaborate across the team and organization to deliver performance. This is a highly visible U.S. Pharma marketing role requiring strong product ownership, launch leadership, external marketplace understanding, and the ability to lead across a complex matrix.

This position will be part of the HCC Customer Agile team and will report to the Executive Director, U.S. Commercial Leader, Atherosclerosis and will be based in the Upper Gwynedd, PA office.

Key Responsibilities
  • Develop comprehensive HCC strategy, experience and activation plan
  • Build integrated, patient centered experience that support education, access, affordability, fulfillment, and ongoing engagement
  • Establish governance, decision forums, KPI reviews, and performance routines to support continuous optimization and ensure accountability for business and patient experience outcomes
  • Bring external marketplace perspective on pharma direct-to-patient models, digital health, consumer engagement, telehealth, pharmacy fulfillment, patient support, and emerging access models
  • Own the end‑to‑end Direct to Patient strategy for Atherosclerosis, ensuring the capability supports launch objectives, patient access needs, and the broader Atherosclerosis marketing strategy
  • Serve as the brand leader for DtP, including roadmap development, prioritization, decision‑making, launch readiness, performance management, and cross-functional execution
  • Lead integrated launch readiness for DtP, including milestone tracking, risk identification, issue resolution, dependency management, and escalation of key decisions
  • Lead cross-functional collaboration across marketing, access, payer marketing, customer experience, digital, analytics, legal, compliance, privacy, medical, supply chain, training, and external partners
  • Operate effectively in an agile model, translating strategic priorities into clear outcomes, backlog priorities, sprint goals, and cross‑functional deliverables
  • Partner with Product Marketing Owners to drive transparency, coordination, and prioritization across the team
Education

Bachelor’s degree or equivalent (BA/BS). MBA or equivalent advanced degree preferred.

Requirements
  • Significant consumer marketing, patient access, digital health, product ownership, or platform-based solution experience.
  • Strong business acumen and analytical skills.
  • Demonstrated ability to own strategy, roadmap, launch execution, budget, forecasting, performance management, and cross‑functional delivery for complex initiatives.
  • Strong understanding of U.S. healthcare access, affordability, pharmacy fulfillment, patient support, digital engagement, and regulatory/compliance considerations.
  • Experience translating brand strategy into operational capabilities and measurable execution plans.
  • Strong external orientation with ability to assess emerging consumer engagement, DtP, digital health, telehealth, and pharmacy marketplace trends.
  • Ability to lead in a matrixed environment and influence senior stakeholders without direct authority.
  • Strong strategic thinking, financial acumen, decision quality, communication skills, and comfort operating in ambiguity.
Preferred Skills
  • Experience building or scaling Direct-to-Patient, patient support, digital access, e-commerce, platform, or consumer‑facing healthcare capabilities.
  • Experience with vendor/partner management, capability build, operational readiness, and performance optimization.
  • Familiarity with patient journey analytics, digital funnel performance, experimentation, CRM, consent/data capture, and omnichannel engagement.
  • Experience shaping enterprise capabilities through a lead brand deployment model.
  • Experience working in agile ways of working, including backlog prioritization, sprint planning, outcome definition, and iterative delivery.
  • Pharmaceutical experience preferred.
Required Skills

Accountability, Adaptability, Backlog Management, Business Acumen, Business Decisions, Decision Making, Digital Marketing, Influencing Without Authority, Marketing Budget Management, Market Research, Omnichannel Marketing, People Leadership, Pharmaceutical Sales Marketing, Product Launches, Product Management, Stakeholder Management, Strategic Planning, Strategy Development, Teamwork

Benefits
  • Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days.
Salary

The salary range for the primary location of this role is: $190,800.00 - $300,300.00 This range reflects the Company’s reasonable expectation of the base salary applicable to this role at the time of posting. An employee’s position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business or organizational needs. The successful candidate will be eligible for annual bonus and long‑term incentive, if applicable.

Additional Information

We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days. More information about benefits is available at https://jobs.merck.com/us/en/compensation-and-benefits.

Additional location(s): Please note the salary range above applies to the Primary Location of the position. Where a role has other listed locations, different compensation guidelines may apply. You may find the salary ranges for additional locations below. If the salary range is not listed for the location you are applying to, our Talent Acquisition team will provide further information to you relevant to your location. Additional location(s) Compensation Information: San Francisco Residents Only: We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance Ordinance Los Angeles Residents Only: We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance

Search Firm Representatives Please Read Carefully Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. Employee Status: Regular Relocation: No relocation VISA Sponsorship: No Travel Requirements: 10% Flexible Work Arrangements: Hybrid Shift: Not Indicated Valid Driving License: No Hazardous Material(s): N/A Job Posting End Date: 10/30/2026 *A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date. Our company is a global health care leader with a diversified portfolio of prescription medicines, vaccines and animal health products. The difference between potential and achievement lies in the spark that fuels innovation and inventiveness; this is the space where we have codified our legacy for over a century. Our success is backed by ethical integrity, forward momentum, and an inspiring mission to achieve new milestones in global healthcare.

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