Director, TV, Video, Audio & Display

Tinuiti UK

United States

Remote

USD 120,000 - 180,000

Full time

4 days ago
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Job summary

Tinuiti, the largest independent full-funnel marketing agency in the U.S., is seeking a senior leader to own client growth by shaping TV/OTT, online video and audio plans that align with business goals. This is a 100% remote role with a focus on measurable impact and value creation for key clients.

You will manage senior-stakeholder relationships, guide onboarding and expansion efforts, and embed Bliss Point insights into day-to-day planning, ensuring efficient use of budgets while driving lift.

Qualifications

  • Own senior-stakeholder relationships and align full-funnel TVAD plans to business goals; secure decisions on options and trade-offs.
  • Orchestrate optimization across partners/DSPs; embed Bliss Point insights into planning and allocation.
  • Forecast impact and risk with simple, repeatable measurement approaches across geo and time-series.

Responsibilities

  • Own senior-stakeholder relationships and the client growth agenda; align full-funnel TVAD plans to business goals; secure decisions on options and trade-offs.
  • Lead onboarding, transitions, escalations, and expansion; support new business with clear narratives tied to measurable impact.
  • Orchestrate optimization across partners/DSPs and embed Bliss Point insights into planning and allocation.
  • Forecast expected impact and risk with simple measurement routines; collaborate with Media Investment, Analytics and Finance.

Skills

Senior stakeholder management
TV advertising planning
Data-driven decision making

Job description

Who we are:

Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste-the biggest growth killer of all-and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste.

We support 100% remote work for this role!

We'd love to hear from you if: Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch.

Key responsibilities
Client‑Centric
  • Own senior‑stakeholder relationships and the client growth agenda; align full‑funnel TVAD plans (CTV/OTT, online video, digital audio/podcasts, programmatic display) to business goals; secure decisions on options and trade‑offs.
  • Lead onboarding, transitions, escalations, and expansion; support new business with clear narratives tied to measurable impact.
Product‑Led
  • Orchestrate optimization across partners/DSPs (goal strategies, pacing, frequency/overlap control, quality/brand‑safety/verification); pilot safely, measure, and scale.
  • Embed Bliss Point insights (Always‑On Incrementality, Brand/Creative/Customer Insights) into planning and allocation; close feedback loops with Product and Analytics to improve tools and models.
Data & Measurement‑Driven
  • Install strong, simple measurement habits: growth‑first innovation with success thresholds and read cadence (geo/lift/holdout where feasible; otherwise sound A/B or time‑series); forecast expected impact and risk.
  • Help ensure data/ops health through close collaboration with the Media Investment team, and require forecast‑vs‑actual narratives in executive decisions.
The Tinuiti Way

Connect the dots across channels for clients: explain how TVAD complements Search, Social, Commerce/Retail Media, CRM, TV/Audio, and Creative; propose integrated plans and a straightforward measurement approach to prove combined lift; codify reusable playbooks.

Owner Mindset

Own the business like it's yours: make and stand behind decisions that maximize client outcomes (growth, margin, LTV) within agreed guardrails; surface trade‑offs with clear thresholds/tolerances; keep a simple decision log tied to Rocks/KPIs.

Financial stewardship with partners: forecast impact, track plan vs. actuals, and course‑correct quickly with Client Lead/Finance/Analytics; protect margin/utilization by prioritizing high‑value work and cutting busywork.

Love Growth: spot and de‑risk larger opportunities (e.g., higher‑quality CTV inventory, new audience/data partners, refreshed creative lengths) with small, safe pilots and clear thresholds-then scale and document the playbook.

Hate Waste: remove recurring waste at the root (e.g., unmanaged frequency, viewability/IVT issues, overlapping buys, tagging gaps); set simple standards that prevent backslide and shorten time‑to‑resolution.

People Leader

Build and lead a high‑performing team: clear Rocks/KPIs, weekly 1:1s, timely feedback, capability development, and a succession bench; hire and onboard well.

Install governance (standards, scorecards, QA cadence) that sustains quality and consistency across teams; coach managers to lead the system.

Ways of working and values

Greatness attracts Greatness: Set clear craft and leadership standards, coach managers and senior ICs, and keep learning (including responsible use of new tools/AI).

Clients grow, we grow: Tie decisions to business outcomes, connect TVAD with other channels in simple, integrated plans, and set expectations early with clear trade‑offs and timelines.

Culture of ownership: Own results (g

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