Director, Strategic Consulting

Kobie; Saint Petersburg (FL); Remote; USD 120,000 - 180,000; Full time

Job summary

A leading marketing firm in Florida is seeking a Strategic Loyalty Advisor to lead and deliver loyalty consulting and program design. The ideal candidate will have over 10 years of experience in marketing and loyalty, with strong strategic consulting skills. This position offers flexible remote work options and a collaborative culture focused on growth and innovation.

Qualifications

• Experience across at least two verticals: financial services, travel, entertainment, telecom, B2B services.
• Demonstrated experience in loyalty/engagement or CRM consulting (B2C and/or B2B).
• Experience with global loyalty programs preferred.

Responsibilities

• Lead and deliver loyalty consulting and strategy.
• Collaborate with various teams to execute programs.
• Design and optimize loyalty programs aligned with business goals.
• Provide recommendations that meet clients’ objectives.
• Synthesize research and create insights.
• Communicate data-driven viewpoints to stakeholders.

Skills

Loyalty program design and implementation experience (B2C or B2B)

Strong understanding of loyalty marketing

Strategic consulting skills

Communication skills

Ability to work independently

Data-driven storytelling

Curiosity

Education

Bachelor's degree

10+ years in marketing, loyalty, customer engagement, or consulting

Job description

Overview

Join Kobie Marketing as a Strategic Loyalty Advisor. We are a national Top Workplace and Top Remote Workplace, partnering with leading brands to build lasting emotional connections with customers. We offer a collaborative, growth-focused culture and flexible work options, including remote work from anywhere.

What you’ll do

• Lead and deliver loyalty consulting, strategy, and program design to maximize consumer emotional connection throughout the customer lifecycle and deliver enterprise value for clients.
• Collaborate with Kobie’s client services, business development, analytics, marketing services, technology, and operations teams to execute programs.
• Design, evolve, and optimize loyalty, retention, or engagement programs (B2C or B2B) aligned with business goals.
• Provide actionable recommendations and loyalty strategies that meet clients’ objectives and customer needs.
• Synthesize research and data into insights; create briefs and playbooks to guide CX, marketing, technology, and data delivery; develop learning agendas for tests.
• Communicate data-driven viewpoints effectively to internal and external stakeholders.
• Monitor market trends and best practices; publish POVs, case studies, and frameworks.
• Oversee scope and deliverables across multiple projects or clients to ensure on-time and on-budget delivery.

What you need to be successful

• Loyalty program design and implementation experience (B2C or B2B).
• Experience across at least two verticals (e.g., financial services, travel, entertainment, telecom, B2B services).
• Strong understanding of loyalty marketing, CRM, digital marketing, personalization, omnichannel planning, and lifecycle campaigns.
• Strategic consulting skills with ability to build trusted advisor relationships and deliver value.
• Results-oriented with strong planning and communication.
• Grit; ability to work independently and recalibrate after challenges.
• Influence and data-driven storytelling; team-first mindset.
• Curiosity, active listening, and ability to give/receive feedback.
• Savvy; comfort with ambiguity and simplifying complexity.
• Inclusion; ability to work with diverse perspectives and break down silos.
• Bachelor’s degree and prior loyalty marketing experience required.
• 10+ years in marketing, loyalty, customer engagement, or consulting.
• Demonstrated experience in loyalty/engagement or CRM consulting (B2C and/or B2B).
• Category knowledge in Retail with experience in one or more verticals: retail, consumer products, financial services, or travel and hospitality.
• Experience with global loyalty programs and Cobrand/Multi-brand/paid program experience preferred.

Who we are

Kobie delivers market-leading, end-to-end loyalty solutions designed to enable customer experiences for the world’s most successful brands. We’re a values-led organization and have been named a Top Workplace in the USA. We celebrate diversity and support nondiscrimination and equal opportunity.

Ready to join us?

If you’re ready to make an impact and grow in a supportive, innovative environment, apply today and join the best and brightest in loyalty.