Director, Social Media Design

Teach For America; Stati Uniti; Remoto; USD 70.000 - 105.000; Tempo pieno

Descrizione del lavoro

Teach For America is seeking a Director of Social Media Design. This hands-on role requires conceiving, filming, editing, and publishing platform-native content to grow audiences. You’ll produce content across Instagram, TikTok, YouTube, and LinkedIn, staying ahead of trends and using data to refine work.

You’ll partner with the Managing Director of Social Media to bring our channel strategy to life daily, maintaining a steady publishing cadence and engaging with communities.

Competenze

• 4+ years creating social content with a portfolio or reel.
• Hands-on video production and editing skills, shooting on phone or camera.
• Deep fluency in social platforms and short-form video formats.
• Strong knowledge of internet culture and Gen Z audiences.
• Proven track record growing engagement on at least one channel.
• Copywriting and storytelling in a platform-native voice.
• Ability to analyze performance data to guide content decisions.
• Excellent organization and deadline management.
• Comfortable both in front of and behind the camera.

Mansioni

• Design and produce original content from concept to post across IG, TikTok, YouTube, LinkedIn and more.
• Film original content, including on-camera and behind-the-scenes video.
• Edit video into polished, platform-native content for each channel.
• Monitor trends daily and decide which moments fit the brand.
• Pull and interpret performance data to inform content.
• Collaborate with the MD of Social to execute channel strategy and growth goals.
• Maintain publishing cadence and content calendar.
• Write copy and captions in a brand-aligned voice.
• Engage with the community through comments and DMs.
• Manage light production logistics and scheduling.
• Collaborate with design to adapt content across formats.
• Stay ahead of platform changes and new formats with fresh ideas.

Conoscenze

Social content creation

Video production/editing

Platform fluency

Gen Z audience

Engagement growth

Copywriting

Data interpretation

Organization

On-camera hosting

Community management

Strumenti

CapCut

Premiere Pro

Descrizione del lavoro

ROLE TITLE: Director, Social Media Design

POSITION REPORTS TO: Managing Director, Social Media

PRIORITY APPLICATION DEADLINE: Wednesday, October 29th 11:59 PM ET

LOCATION: Remote

WHAT YOU'LL DO

We’re looking for a Director of Social Media Design — a creator at heart who can concept, design, shoot, edit, and publish content that stops the scroll and grows our audience. This is a hands‑on, make‑the‑content role for someone who knows what makes a still design or video work to engage and excite an audience. You'll turn big ideas into platform‑native content, stay ahead of trends, and use performance data to keep making the work sharper. You'll partner closely with our Managing Director of Social Media to bring our channel strategy to life every day.

WHAT YOU'LL BE RESPONSIBLE FOR

• Design and produce original content — from concept to published post — across Instagram, TikTok, YouTube, LinkedIn, and emerging platforms (both static and video)
• Film original content, including on‑camera and behind‑the‑scenes video, both self‑shot and on location
• Edit video into polished, platform‑native content optimized for each channel's format and audience
• Monitor social and cultural trends daily, identifying which moments are right for the brand to enter — and which aren’t
• Pull, track, and interpret performance data to inform what content to create, continue, or retire
• Partner with the Managing Director of Social Media to execute channel strategy and hit growth and engagement goals
• Maintain a consistent publishing cadence and own the day‑to‑day content calendar
• Write scroll‑stopping copy and captions in a platform‑native, brand‑aligned voice
• Engage with the community — responding to comments, sparking conversation, and building audience relationships
• Manage light production logistics: sourcing talent or corps members to feature, scheduling shoots, and organizing footage
• Collaborate with the design team to adapt content across formats
• Stay ahead of platform changes, new tools, and content formats, bringing fresh ideas proactively

A WEEK IN THE LIFE

• Monday: Review weekend performance and flag what's resonating; Join a team sync to align on the week's content priorities; Scan trends and cultural moments; pitch timely content ideas
• Tuesday: Film original content — self‑shot, on location, or with featured talent; Draft captions and shot lists for upcoming posts; Coordinate with the MD of Social on the week's calendar
• Wednesday: Edit and finalize video for publishing; Schedule and publish content across platforms; Engage with the community in comments and DMs; Design original posts that are visually striking and on brand
• Thursday: Produce reactive/trend‑driven content while the moment is live; Collaborate with design on larger campaign assets; Review in‑progress work with the MD of Social
• Friday: Pull weekly performance data and extract insights; Share learnings and recommend adjustments for next week; Organize footage and plan upcoming shoots

YOUR EXPERIENCE REQUIRED QUALIFICATIONS

• 4+ years creating social content, with a portfolio or reel of original work you've filmed and edited (show us your illustrative and design chops!)
• Hands‑on video production and editing skills (e.g., CapCut, Premiere, or equivalent), shooting on both phone and camera
• Deep fluency in social platforms, formats, and what performs on each — especially short‑form video
• A strong understanding of internet culture and Gen Z audiences, with the instinct to know which trends fit the brand
• Proven track record growing engagement and following on at least one channel
• Strong copywriting and storytelling instincts in a platform‑native voice
• Comfort pulling and interpreting performance data to guide content decisions
• Excellent organization and the ability to manage multiple posts and deadlines in a fast‑paced environment
• Comfortable both in front of and behind the camera

PREFERRED QUALIFICATIONS

• Experience being on camera as a host or creator
• Experience with community management and creator/influencer partnerships
• Personal experience as a content creator with a growing audience
• Background or passion for design work

YOUR FUTURE TEAM

The Marketing Team’s purpose is to build a differentiated brand presence that surpasses benchmarks set by other prominent national nonprofits, illuminates our mission and impact to diverse audiences, creates understanding, and fosters deeper connections to TFA. Our unique role is to develop and execute cutting‑edge marketing campaigns that accelerate the growth flywheel - propelling prospects, corps members, Ignite fellows, and alumni to take action, and ultimately inspiring them to become lifelong advocates. Our marketing strategies will ignite new levels of engagement with broader audiences, fueling a movement that resonates with the hearts and minds of donors, partners, supporters, and the general public.

YOUR COMPENSATION

The applicable salary range for each U.S.-based role is based on where the employee works and is aligned to one of 3 tiers according to a cost of labor index in that geographic area. Starting pay for the successful applicant will depend on a variety of job‑related factors, which may include education, training, experience, location, business needs, or market demands. New hires are typically brought into the organization at a salary between the range minimum and the salary range midpoint depending on qualifications, internal equity, and the budgeted amount for the role. The expected salary ranges for this role are set forth below. These ranges may be modified in the future. Tier A: $67,500 - $88,600 Tier B: $73,600 - $96,500 Tier C: $79,600 - $104,500 You can view which tier applies to where you plan to work here. Whether you’re a seasoned professional or right out of college, chances are Teach For America has a staff role to fit your aspirations and career goals. Many of our employees are themselves TFA alumni, while others are new to the organization. Staff positions are available across the country. You can find full‑time positions, or seasonal positions with our recruiting team and summer training programs. And, as a partner of Employers of National Service, we welcome candidates from AmeriCorps, Peace Corps, City Year, and other volunteer programs.

Equal Employment Opportunity Statement

Teach For America is committed to providing equal employment opportunities to all qualified individuals and does not discriminate on the basis of race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, parental status, genetic information or characteristics (or those of a family member) or any other basis prohibited by applicable law.