Director, SEO/ GEO - Remote US

DEPT®; United States; Remote; USD 120,000 - 145,000; Full time

Benefits offered by this job

Healthcare, Dental, and Vision

401k plan, plus matching

PTO

Paid Company Holidays

Parental Leave

Job summary

DEPT® is seeking a Director of SEO to lead our technical and strategic SEO practice for global brands. You will mentor a team of experts, drive growth, and win new business by refining methodologies and showcases of value.

You’ll shape the roadmap across multiple accounts while ensuring profitability and client satisfaction. You will champion advanced data science and AI-driven approaches, collaborating with media, creative, and tech teams to deliver holistic digital experiences.

Qualifications

• 8–11 years of experience in SEO strategy and leadership.
• Senior agency leadership experience with team management.
• Deep technical SEO expertise including migrations, headless architectures, and international SEO.
• Strong commercial acumen to scope profitability and identify growth opportunities.
• Excellent presentation and storytelling skills for non-technical audiences.
• Collaborative mindset across Media, Creative, and Tech teams.
• Active involvement in the SEO community and staying ahead of industry trends.

Responsibilities

• Refine and scale the agency’s SEO methodology for technical, content, and authority-building work.
• Lead high-stakes new business pitches to C-suite stakeholders.
• Oversee strategic roadmap for a portfolio of accounts, ensuring impact and timely delivery.
• Partner with Business Development and Client Services to scope complex SEO projects and profitability.
• Navigate multi-agency environments, ensuring SEO is foundational in marketing plans.
• Champion integration of Generative AI and data science into SEO planning and execution.
• Lead and mentor Associate Directors and Managers to foster a curious, high-performing culture.

Skills

SEO strategy

Leadership

Agency leadership

Technical SEO

Job description

WHY DEPT®?

We are a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because standing still just is not in our DNA.

We are drawn to people who stay curious, move with intent, and never stop inventing. Our culture runs on three values: better together, relentlessly curious, and get sh*t done. It is how we work, how we grow, and how we make things that matter.

At DEPT®, you will find the freedom to explore, the space to collaborate, and the trust to make a real impact for our clients, for each other, and for the world we are helping to build.

THE ROLE:

As a Director of SEO, you are the technical and strategic lead for the craft, responsible for the quality, process, and profitability of our organic search offering. You will steer a team of experts to deliver pioneering work for global brands, ensuring that DEPT® remains at the forefront of search innovation—from AI-driven discovery to complex technical ecosystems. You are equal parts mentor and growth-driver, playing a key role in winning new business and refining the methodologies that allow us to create “what’s next” in the search landscape.

WHAT YOU’LL DO:

• Refine and scale the agency’s SEO methodology, ensuring our approach to technical, content, and authority-building is best-in-class and future-proof.
• Lead high-stakes new business pitches, clearly articulating the value of organic growth invention and technical SEO to prospective C-suite stakeholders.
• Oversee the strategic roadmap for a portfolio of accounts, ensuring all work is high-impact, delivered on time, and aligned with client business objectives.
• Partner with Business Development and Client Services to scope complex SEO projects, ensuring appropriate resource allocation and department profitability.
• Navigate complex, multi-agency and multi-stakeholder environments, ensuring SEO is a foundational component of the broader marketing mix.
• Champion the integration of emerging tech, such as Generative AI and advanced data science, into the SEO planning and execution process.
• Lead and mentor a team of Associate Directors and Managers, fostering a culture of “relentless curiosity” and high-performance collaboration.

WHAT YOU BRING:

• 8–11 years of experience in SEO strategy and leadership, with a track record of driving significant organic growth for Fortune 500 or global enterprise brands.
• Proven experience in a senior agency leadership role, with a focus on team management and craft development.
• Deep technical expertise in SEO, including experience with large-scale site migrations, headless architectures, and international SEO.
• Strong commercial acumen—you understand how to scope projects for profitability and how to identify organic growth opportunities within a client portfolio.
• Exceptional presentation and storytelling skills, with the ability to simplify complex technical concepts for non-technical audiences.
• A “better together” mindset, with experience collaborating across Media, Creative, and Tech teams to deliver holistic digital experiences.
• Active involvement in the SEO community and a passion for staying ahead of the curve in an ever-evolving search landscape.

WHAT DO WE OFFER?

We are a collaborative, open-door, best-idea-wins environment that fosters personal and company growth and has fun doing it. Here is a snapshot of our benefits package:

• Healthcare, Dental, and Vision coverage
• 401k plan, plus matching
• PTO
• Paid Company Holidays
• Parental Leave

WE SUPPORT YOU BEING YOU:

DEPT® is an equal opportunity employer (EOE). We believe our work is its best when our people feel safe and free to be themselves. We’re committed to an inclusive and barrier-free recruitment and selection process and workplace, regardless of anyone’s identity, background, beliefs, lifestyle or disabilities. So tell us about any accommodations you need. It’s totally confidential and only used to make sure you feel fully supported at every step.

DEPT® participates in E-Verify, meaning your Form I-9 information will be sent to the federal government to confirm you are authorized to work in the U.S.

We are a B Corp-certified company passionate about purpose-driven work.

DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Coach, eBay, and OpenAI.

Learn more about DEPT®

DIVERSITY, EQUITY, & INCLUSION

At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.

We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.

Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.

#LI-Remote

The anticipated salary range for this position is listed below. Salary is based on a range of factors that include relevant experience, expertise, physical location , and organizational impact. This is based on a 40-hour workweek and leveling. Keep in mind, we’re flexible.

US Remote Range

$120,000—$145,000 USD