Director Product Marketing

Vishay Intertechnology, Inc.

Columbus (NE)

On-site

USD 120,000 - 180,000

Full time

4 days ago
Be an early applicant
Application generator

An application made for this job — a tailored resume and cover letter that speak straight to the posting.

Get past ATS filters

Benefits offered by this job

Health care coverage
Financial support programs
Global/local career opportunities

Job summary

Vishay Dale Electronics in Columbus, NE seeks a Director of Product Marketing to lead market strategies and GTM plans for key resistor/e-beam products. You will analyze market data, define pricing, messaging and campaigns, and coordinate cross-functional teams to meet business goals.

The role requires a bachelor’s in electronics or related field, 5–8 years marketing experience in electronics, and 40–60% travel. Vishay offers comprehensive benefits and opportunities to work globally and locally.

Qualifications

  • Bachelor’s degree in electronic or electrical engineering or related field.
  • Minimum 5–8 years’ experience in marketing or business development in electronics.
  • Willingness to travel 40–60% as required.

Responsibilities

  • Design product marketing strategies and plans to ensure profitable business for the product.
  • Analyze market information about target markets, customers and competitors.
  • Derive product requirements and go-to-market plans including pricing, promotion and placement.
  • Lead outbound marketing activities and design product marketing campaigns.
  • Coordinate pricing, messaging and market positioning with cross-functional teams.
  • Ensure product specifications and data are documented and maintained.
  • Monitor trends to coordinate activities and measure milestones.
  • Plan and coordinate activities for local projects or investments with management.

Education

Bachelor’s degree in electronic or electrical engineering or related field

Job description

Vishay manufactures one of the world's largest portfolios of discrete semiconductors and passive electronic components that are essential to innovative designs in the automotive, industrial, computing, consumer, telecommunications, military, aerospace, and medical markets. We help the world's most in-demand technologies come to life. Every day our products touch your life and the lives of people across the world, though you likely do not know it. Come join us and help us build The DNA of tech.

Vishay Intertechnology, Inc. is a Fortune 1,000 Company listed on the NYSE (VSH). Learn more at www.Vishay.com.

Do you want to help us build the DNA of tech? Vishay Dale – Columbus, NE is currently seeking applicants for a Director - Product Marketing.

Job Location:

Vishay Dale Electronics, Columbus, NE is one of the world’s largest manufacturers of resistors and e-beam technology.

What You Will Be Doing
  • Designing product related market strategies and marketing plans to ensure profitable business with the product assigned.
  • Analyzing and evaluating market information and data about a target markets, customers, competitors and their potentials.
  • Deriving product requirements and Go-to-market plans, including pricing, promotion and placing of products.
  • Driving the product related outbound marketing activities, designing product marketing campaigns.
  • Leading product related alignments with respect to pricing, product messaging and market positioning.
  • Ensuring technical specification and data of product are well documented, filed and maintained in the systems.
  • Monitors, analyzes and evaluates trends and developments to better coordinate activities or measures planned
  • Plans and coordinates activities, in assigned local projects or workstreams or for products or investments assigned, together with management involved or affected.
  • Coordinates cross-functional resources, manages activities, evaluates milestone achievements and initiates final acceptance.
What You Will Bring Along
  • Bachelor’s degree in electronic or electrical engineering preferred, computer engineering, material science, industrial engineering or equivalent qualification.
  • Minimum 5 – 8 years’ experience in marketing, or business development experience in related Electronics Industry
  • Able to travel frequently when required 40%-60%.
What Can We Offer You For Your Talent

Vishay offers a comprehensive suite of benefit programs including health care coverage, financial support programs and other resources designed to help you achieve your personal and professional goals. With us, you'll experience unique career paths, an open and collaborative culture, a stable business that will be there for you, and opportunities to work globally and locally.

This position requires access to information subject to the International Traffic in Arms Regulations and/or the Export Administration Regulations. As such, this position is open only to applicants who qualify as “U.S. Persons” as defined by 22 C.F.R.

  • 120.15 is required. “U.S. Person” includes U.S. Citizen, lawful permanent resident, refugee, or asylee.

It is the policy of Vishay to provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to sex, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

As an equal opportunity employer, Vishay is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact HR.Operations@Vishay.com assistance.

Vishay is an AAP and Equal Opportunity Employer

Get your free, confidential resume review.

or drag and drop your file here.

Similar jobs

Similar jobs worth comparing

Product Marketing Engineer
Product Marketing Engineer

Vishay Intertechnology, Inc. • Yankton (SD)

On-site
USD 70,000 - 100,000
Reliability Test Engineer
Reliability Test Engineer

Vishay Intertechnology, Inc. • North Carolina

On-site
USD 65,000 - 90,000
Head of Business Operations
Head of Business Operations

Vishay Intertechnology, Inc. • San Jose (CA)

On-site
USD 225,000 - 300,000
Product Line Manager
Product Line Manager

Vishay Intertechnology, Inc. • Fremont (CA)

On-site
USD 170,000 - 200,000
Design Engineer I
Design Engineer I

Vishay Intertechnology, Inc. • Duluth (MN)

On-site
USD 65,000 - 75,000
Process Engineer
Process Engineer

Vishay Intertechnology, Inc. • Marshall (MN)

On-site
USD 60,000 - 90,000
Health insurance
Career development
Global opportunities
Manager – IC Sustaining Product Engineering
Manager – IC Sustaining Product Engineering

Vishay Intertechnology, Inc. • San Jose (CA)

On-site
USD 180,000 - 250,000
Health care coverage
Financial support programs
Buyer
Buyer

Vishay Intertechnology, Inc. • North Carolina

On-site
USD 65,000 - 90,000
Health care coverage
401k with company match
Paid time off
+2
Buyer
Buyer

Vishay Intertechnology, Inc. • Columbus (NE)

On-site
USD 65,000 - 90,000
Health insurance
401k with company match
Paid time off
+2
Coordinator 1
Coordinator 1

Vishay Intertechnology Inc. • Duluth (MN)

On-site
USD 28,000 - 40,000