Director - Product Marketing

Autonomize, Inc

Austin (TX)

Hybrid

USD 150,000 - 210,000

Full time

3 days ago
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Benefits offered by this job

100% employer-paid health, vision, and
dental insurance
401(k) retirement plans
Disability insurance
Employee assistance programs

Job summary

Autonomize AI is seeking a strategic Product Marketing leader to own messaging, taxonomy, and go-to-market strategies for its healthcare platform and solutions. You will translate AI capabilities into business value for healthcare executives, guiding portfolio architecture and launch planning with cross-functional partners.

You will drive market adoption, develop executive narratives, and align product packaging with customer needs, while building evidence and industry narratives to accelerate

Qualifications

  • 10+ years of product marketing, healthcare marketing, product management, consulting, or related experience.
  • 5+ years in healthcare technology, health plans, provider organizations, pharmacy, or healthcare services.
  • Demonstrated experience launching enterprise software, SaaS, AI, or healthcare technology solutions.
  • Strong executive communication, storytelling, and presentation skills.

Responsibilities

  • Own Product Positioning and Messaging across platforms and offerings.
  • Lead Product Portfolio Strategy, Taxonomy, and Packaging for the portfolio.
  • Drive Product Launches and Market Adoption with cross-functional teams.
  • Enable Revenue Growth through sales enablement, competitive intelligence, and ROI narratives.
  • Champion Customer Evidence with compelling case studies and outcomes, aligned to executives.

Skills

Product marketing leadership
Healthcare marketing
Enterprise SaaS experience
Executive storytelling
Sales enablement
Portfolio strategy
Go-to-market strategy
Cross-functional collaboration

Job description

At Autonomize AI, we are building the intelligence layer for healthcare. Our healthcare-native AI platform enables healthcare organizations to transform complex clinical and administrative operations into trusted, AI-powered workflows.

Fresh off our recognition as a World Economic Forum Technology Pioneer, we are helping health enterprises move beyond AI experimentation to deploy accountable, scalable intelligence across utilization management, appeals and grievances, care management, claims, pharmacy operations, quality programs, and other mission-critical workflows.

We are seeking a strategic Product Marketing leader who can help refine our product portfolio, sharpen our market positioning, and translate complex AI capabilities into compelling business value for healthcare executives.

The Opportunity

This role sits at the intersection of Product, Marketing, Sales, Customer Success, and Executive Leadership.

You will own the portfolio messaging strategy, product taxonomy, launch strategy, competitive differentiation, and go-to-market narrative for Autonomize AI's platform and solutions. You will help establish Autonomize as a category-defining leader in healthcare AI while ensuring our portfolio is organized, named, packaged, and communicated in ways that make it easy for customers to understand, adopt, and buy.

The ideal candidate combines deep healthcare expertise with exceptional storytelling abilities and experience bringing innovative technology solutions to market.

What You'll Do
Own Product Positioning and Messaging
  • Create differentiated positioning for Autonomize Intelligence Platform, AI Studio, Knowledge Center, Command Center, Genie AI, and future offerings.
  • Develop executive-level narratives that resonate with payer, provider, pharmacy, and healthcare operations leaders.
  • Translate complex AI concepts into clear business outcomes and customer value.
  • Establish messaging frameworks that ensure consistency across products, solutions, campaigns, and customer-facing communications.
Lead Product Portfolio Strategy, Taxonomy, and Packaging
  • Establish and maintain the company's product taxonomy and portfolio architecture across platform capabilities, AI agents, workflows, solutions, and industry offerings.
  • Own product naming strategy and governance, ensuring a consistent and scalable framework as the portfolio expands.
  • Define product packaging and commercialization strategies that align customer needs, market opportunities, and revenue objectives.
  • Partner with Product Management and Executive Leadership to evaluate portfolio gaps, expansion opportunities, and market alignment.
  • Ensure consistency across the website, sales materials, product documentation, analyst communications, and customer-facing assets.
  • Simplify how customers understand, evaluate, and purchase Autonomize offerings by creating clear product hierarchies and value propositions.
Drive Product Launches and Market Adoption
  • Lead launch strategy and manage roadmap for new products, capabilities, and solutions.
  • Partner with product management and customer success to identify and manage beta customers.
  • Develop launch plans to support analyst relations, media, customer communications, events, sales enablement, and demand generation.
  • Ensure consistent messaging and positioning throughout the customer journey.
  • Measure launch effectiveness and adoption, incorporating learnings into future releases.
Enable Revenue Growth
  • Build sales enablement programs, battlecards, competitive intelligence, presentations, ROI frameworks, and solution narratives.
  • Partner with sales leadership to improve win rates and accelerate pipeline conversion.
  • Develop industry-specific messaging and vertical campaigns.
  • Support strategic customer and prospect engagements.
  • Help define value frameworks that clearly articulate business, operational, and financial outcomes.
  • Help shape and evangelize emerging concepts in a fast-moving market.
  • Support analyst relations, media engagements, speaking opportunities, and industry events on product-specific topics.
  • Drive product-specific content strategy across whitepapers, case studies, executive presentations, blogs, webinars, research initiatives, and executive communications.
  • Influence how the market understands the future of AI-powered healthcare operations.
Champion Customer Evidence
  • Build compelling customer stories, business cases, and outcome-driven proof points.
  • Partner with Customer Success to identify and document measurable value delivered by the portfolio and specific target offerings.
  • Develop reference programs and customer advocacy initiatives.
  • Translate operational outcomes into strategic narratives for healthcare executives.
Understand the Market
  • Monitor healthcare, AI, regulatory, and competitive trends.
  • Conduct market research and customer interviews.
  • Develop competitive positioning and differentiation strategies.
  • Provide market intelligence to product and executive leadership teams.
  • Continuously assess market dynamics to inform portfolio, packaging, and go-to-market decisions.
What We're Looking For
Required Experience
  • 10+ years of product marketing, healthcare marketing, product management, consulting, or related experience.
  • 5+ years in healthcare technology, health plans, provider organizations, pharmacy, or healthcare services.
  • Demonstrated experience launching enterprise software, SaaS, AI, or healthcare technology solutions.
  • Strong executive communication, storytelling, and presentation skills.
  • Experience supporting enterprise sales organizations and complex buying cycles.
  • Proven ability to translate complex technical concepts into compelling business value.
  • Experience defining product positioning, portfolio strategy, naming conventions, packaging, and go-to-market frameworks.
Preferred Experience
  • Experience with AI, machine learning, automation, analytics, or digital transformation platforms.
  • Familiarity with healthcare operations such as utilization management, care management, appeals and grievances, claims, pharmacy, quality, or regulatory functions.
  • Experience working with analysts, media, and executive thought leadership programs.
  • Experience working as a senior individual contributor.
What Success Looks Like

In your first 12 months, you will:

  • Elevate Autonomize AI's market positioning and category leadership.
  • Establish a scalable product architecture, taxonomy, naming framework, and packaging strategy across the portfolio.
  • Strengthen sales enablement and competitive differentiation.
  • Lead successful launches of new platform capabilities, solutions, and AI-powered offerings.
  • Increase analyst, media, and industry awareness.
  • Build a scalable customer evidence and advocacy program.
  • Create product consistency across messaging, website experiences, analyst engagement, product launches, and sales materials.
  • Simplify how customers understand, evaluate, and purchase Autonomize offerings.
  • Help accelerate pipeline growth and revenue impact through compelling market narratives.
What We Offer
  • A chance to make a real impact in the future of healthcare
  • Autonomy, ownership, and the ability to chart your own growth path
  • Competitive compensation and benefits
  • 100% employer-paid health, vision, and dental insurance
  • Retirement plans (401k), disability insurance, and employee assistance programs
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