Director, Product Data (Distribution)

Horizon Media Inc.; New York (NY); On-site; USD 145,000 - 185,000; Full time

Benefits offered by this job

Health insurance

Life insurance

Disability insurance

Retirement plan

Unlimited PTO

Mental health resources

Pet insurance

Childcare resources

Fertility assistance

Fitness reimbursement

Job summary

Horizon Media is seeking a collaborative data strategy leader to own data pipelines and audience activation across platforms. You will drive first- and third-party data delivery, standardize pipelines, and ensure data integrity across systems.

You will lead cross-functional partnerships, oversee CRM integrations, and champion privacy compliance while mentoring junior team members. The role offers a competitive salary and a comprehensive benefits package.

Qualifications

• 7+ years in data operations, product management, or marketing tech.
• Strong understanding of data integration concepts and APIs.
• Experience with CRM integrations and audience activation.

Responsibilities

• Lead data delivery and integration standards for audience activation.
• Design and execute POC delivery tests to validate new approaches.
• Collaborate with internal and external partners to align roadmaps.

Skills

Data operations

Product management

Marketing tech

Cross-functional collaboration

Data security/compliance

Education

BS/BA in Marketing/CS or related

Tools

Snowflake

AWS

Tableau

Jira

Job description

About Horizon Media

Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to prestigious annual “Best Places to Work” lists published by Fortune, AdAge, Crain’s New York Business, and Los Angeles Business Journal. Together we are building a place of belonging. At Horizon, we understand the value that different perspectives bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe, and empowered. We value YOU and believe that your authentic voice and unique perspective make our culture and solutions stronger. Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them, and give them every opportunity to grow.

Who You Are

You are a collaborative, detail-oriented leader with a deep understanding of data movement, integrations, and compliance across marketing technology ecosystems. You excel at building cross-functional partnerships, relationships with partners and understand the complex scenarios users navigate to make their data work for them. You don’t just “move the data”—you own the data pipelines, ensuring that clients can activate their audiences across platforms in a seamless and efficient manner. You are a collaborative, detail-oriented leader with a deep understanding of CRM integrations, identity and publisher activation paths. You seek to understand the “why” behind any request and drive cohesion from vision to delivery. You excel at standardizing data delivery and advocate for data integrity by socializing best practices.

What You’ll Do

• First Party and Third Party Data Delivery & Integration – 70%: Lead the standardization of first-party data and third-party data delivery for audience activation. Own the process and pipes that enable blu users to action on 1:1 identity-based audiences. Collaborate with internal and external stakeholders to align processes with business goals and technical needs. Monitor KPIs for outbound data flows and report on performance, adoption, and ROI.
• Proof of Concept Leadership – 15%: Design and execute proof of concept (POC) delivery tests to validate new approaches and technologies. Accelerate the speed of Proof of Concepts (POCs) through standardization and automation. Analyze results and present recommendations for scaling successful POCs into production processes.
• Cross-Functional Partnership & Stakeholder Management – 15%: Serve as Horizon’s Subject Matter Expert for audience activation and delivery, bridging business needs with technical execution. Build strong relationships with internal business units, product owners, and external partners to align roadmaps and expectations. Foster growth of junior team members and promote strong relationships throughout the organization. Facilitate workshops, requirements gathering, and solution design sessions for new integrations or enhancements.

Job Requirements

• BS/BA degree in Marketing, Business, Data/Computer Science, or a related field—or equivalent experience.
• 7+ years of experience in data operations, product management, or marketing technology, ideally in an agency or media environment.
• Strong understanding of data integration concepts, APIs, and audience distribution technologies (e.g., CDPs, DMPs, Clean Rooms).
• Experience managing vendor/partner relationships and cross-functional projects.
• Excellent problem-solving skills with the ability to prioritize and manage multiple initiatives simultaneously.
• Proven experience documenting business use cases, conducting ROI analysis, and prioritizing based on impact and scalability.
• Strong written and verbal communication skills, with the ability to explain technical concepts to non-technical audiences.
• Proficiency with tools such as Snowflake, AWS, Tableau, and Jira; experience with data privacy compliance a plus.

Why This Role Rocks

Drive the prioritization of integrations that matter most to our clients and our business. Influence the roadmap for Horizon’s data ecosystem. Collaborate across teams and with top‑tier clients in a culture that values curiosity, transparency, and impact. Be a key contributor to the growth and success of the blu platform.

Equal Opportunity Employment

Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Salary & Benefits

Salary Range $145,000.00 - $185,000.00. A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.