Director, OOH Investments & Strategy

Publicis Groupe; New York, Northern (NY, KY); Hybrid; USD 121,000 - 194,000; Full time

Benefits offered by this job

Medical coverage

401k

Paid time off

Dental & Vision

Job summary

Publicis Media Exchange (PMX) is seeking a Director, OOH in New York to lead investment strategy and client relationships across traditional, digital, and programmatic OOH formats. You will guide the team, collaborate with agency leads, and ensure data-informed media solutions that meet client targets.

The role requires a proven leader with deep OOH experience, strong problem solving, and the ability to drive innovation while managing budgets and CPMs.

Qualifications

• Proven Leader who commands authority and leads a team in day-to-day media management.
• Excellent interpersonal and collaborative skills.
• Able to delegate management and operational tasks to team members.
• Experience with various media platforms including OOH tools.
• Strong understanding of OOH tools such as Geopath & Telmar.
• Advanced knowledge of Microsoft Excel and PowerPoint.

Responsibilities

• Be a forward-facing industry leader, building client relationships and growing the business.
• Collaborate with planning Directors to drive innovation in client communication.
• Prepare semi-annual state of industry reports.
• Develop/monitor CPMs based on client savings guarantees and marketplace trends.
• Advocate for Investments and manage reporting (including VBS/Apex).
• Manage a team of Buyers and Client Leads, delegating tasks and developing talent.
• Develop innovative, well-targeted investment solutions with your team.
• Champion diversity and inclusion initiatives through Investments.

Skills

Leadership

Interpersonal skills

Delegation

Media investment

OOH platforms

Microsoft Office

Education

Bachelor's degree in advertising/marketing/communications

MBA (bonus)

Tools

Media Ocean Spectra OX

PRISMA

MediaX

Job description

Publicis Media Exchange (PMX) is seeking a Director, OOH in New York to lead investment strategy and client relationships across traditional, digital, and programmatic OOH formats. You will guide the team, collaborate with agency leads, and ensure data-informed media solutions that meet client targets.

The role requires a proven leader with deep OOH experience, strong problem solving, and the ability to drive innovation while managing budgets and CPMs.