Director, Omnichannel and Digital Strategy

Compass Pathways, Inc.; New York (NY); Hybride; USD 180 000 - 250 000; Plein temps

Résumé du poste

Compass Pathways seeks a Director of Omnichannel and Digital Strategy to design and execute an integrated digital engagement strategy supporting commercialization of therapies. You will build an omnichannel ecosystem enabling personalized, data‑driven engagement with healthcare providers and stakeholders.

The role oversees AI-driven decision engines, marketing automation, and scalable content delivery, partnering with Commercial Operations, Marketing, IT, Analytics, and vendors to ensure

Qualifications

• Bachelor's degree or higher in Marketing, Business, Data Science, or related field, MBA preferred.
• 8–10+ years in omnichannel marketing, digital strategy, or marketing technology in pharma/biotech.
• Experience designing omnichannel engagement strategies within regulated pharma environments.

Responsabilités

• Develop and execute omnichannel engagement strategy to launch and grow the brand.
• Design digital ecosystems for personalized cross-channel engagement including email, web, CRM, and automation tools.
• Lead AI-enabled NBA capabilities to optimize provider engagement and field effectiveness.
• Oversee digital campaign strategy and marketing automation platforms within regulatory standards.
• Collaborate with Marketing, Medical, IT, Analytics and external vendors to deploy digital infrastructure.

Connaissances

Omnichannel marketing

Digital strategy

AI engagement tools

CRM platforms

Marketing automation

Data-driven marketing

Stakeholder management

Communication

Formation

Bachelor's degree in Marketing / Business

MBA preferred

Outils

CRM platforms

AI tools

Analytics software

Description du poste

Director, Omnichannel and Digital Strategy

New York, United States

Company introduction:

Compass Pathways plc (Nasdaq: CMPS) is a biotechnology companydedicatedto unlocking urgently needed new treatment options in mental health care.

The Company is headquartered in London, UK, with a U.S. office in New Jersey. We believe mental health patients deserve the possibility of a better future. Our initial focus is developing COMP360 psilocybin, a proprietary, investigational, synthetic psilocybin treatment under evaluation for treatment-resistant depression (TRD) and post-traumatic stress disorder (PTSD). COMP360 is a potentially first-in-class treatment and has Breakthrough Therapy designation from the U.S. Food and Drug Administration (FDA), as well as Innovative Licensing and Access Pathway (ILAP) designation in the UK for TRD.

We are leading the world’s largest classic psychedelic clinical program in TRD, and building upon that robust foundation, we are executing a late-stage trial evaluating COMP360 for PTSD, another condition with high unmet need. Our goal is to advance treatments that move the field of psychiatry towards treatment options that offer rapid onset and sustained durability with infrequent dosing. - Compass Pathways

Job overview:

The Director of Omnichannel and Digital Strategy will play a critical role in designing and executing the company’s digital engagement strategy to support the successful commercialization of Compass Pathways’ therapies. This leader will be responsible for developing an integrated omnichannel ecosystem that enables personalized, data-driven engagement with healthcare providers and key stakeholders.

This role will oversee the development and deployment of digital platforms, AI-enabled decision engines, and marketing automation capabilities that power next best actions, targeted email campaigns, and scalable digital content delivery. The Director will partner closely with Commercial Operations, Marketing, IT, Analytics, and external vendors to build and operationalize the digital infrastructure required to support a modern pharmaceutical commercial organization.

The ideal candidate combines strategic thinking with hands‑on experience building digital capabilities, implementing AI-driven engagement tools, and managing cross-functional initiatives in a highly regulated pharmaceutical environment.

Location: Hybrid in our New York City office or remote on the East Coast in the United States.

Reports to: Senior Director, Commercial Operations.

Roles and responsibilities
(Include but are not limited to):

• Develop and execute Compass Pathways’ omnichannel engagement strategy to support commercial launch and long‑term brand growth within the pharmaceutical market
• Design and implement digital ecosystems that enable personalized engagement across channels including email, web, CRM, field engagement tools, and marketing automation platforms
• Lead the development of next best action (NBA) capabilities using AI and advanced analytics to optimize healthcare provider engagement and field effectiveness
• Oversee digital campaign strategy including email marketing programs, triggered journeys, and audience segmentation aligned with pharmaceutical marketing standards
• Partner with Marketing and Medical teams to develop scalable digital content strategies and modular content frameworks that meet regulatory and compliance requirements
• Evaluate, implement, and manage digital platforms and software that support omnichannel engagement, marketing automation, and content management
• Collaborate with Commercial Analytics to integrate CRM data, behavioural data, and external healthcare datasets into engagement strategies
• Drive the adoption and optimization of AI‑enabled tools that enhance personalization, predictive targeting, and campaign effectiveness
• Partner with IT and external vendors to build and deploy digital solutions while ensuring compliance with pharmaceutical regulatory, privacy, and data governance standards
• Develop measurement frameworks and dashboards to track omnichannel performance, campaign effectiveness, and customer engagement
• Support field teams by ensuring digital strategies integrate seamlessly with CRM workflows and sales execution
• Manage vendor relationships and budgets related to digital platforms, AI tools, and marketing technology solutions

Candidate Profile:

• Bachelor’s degree in Marketing, Business, Data Science, Computer Science, or related field (MBA or advanced degree preferred)
• 8–10+ years of experience in omnichannel marketing, digital strategy, marketing technology, or commercial operations within the pharmaceutical or biotechnology industry
• Demonstrated experience designing and implementing omnichannel engagement strategies in pharmaceutical commercial organizations
• Strong understanding of pharmaceutical marketing regulations and compliance requirements (e.g., FDA promotional guidelines, MLR review processes)
• Experience implementing or managing marketing automation, CRM platforms, and digital engagement ecosystems commonly used in pharma environments
• Hands‑on experience building or deploying AI‑enabled tools or software capabilities that support next best actions, predictive targeting, or marketing optimization
• Strong understanding of data‑driven marketing, customer journey orchestration, and campaign analytics in healthcare or life sciences
• Experience supporting pharmaceutical product launches or pre‑launch commercial environments strongly preferred
• Excellent communication and stakeholder management skills and the ability to collaborate across marketing, sales, analytics, IT, and compliance teams

Compensation Description (annually):

Our compensation package for permanent hires includes base salary, discretionary bonus, and equity, alongside our comprehensive benefits offering.

Please note that the base salary range is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location.

These include f lexibility & generous time off, parental & reproductive support, health & medical, mental health & wellbeing and Financial health.

Equal opportunities:

Reasonable accommodation
We are committed to building a workplace where everyone’s wellbeing matters. If you need reasonable accommodation during the interview process to be at your best, please let our recruiting team know.

UK applicants

We are proud of our commitment to diversity and equality (pursuant to the Equality Act 2010). We do not discriminate based upon race, religion or belief, colour, nationality, ethnic or national origin, gender, pregnancy or maternity, marital or civil partner status, sexual orientation, gender reassignment, age or disability.

US applicants

Compass Pathways is proud to be an equal opportunity employer. All employment decisions are based on business needs, job requirements, and individual qualifications, without regard to race, religion, color, national origin, sex (including pregnancy, childbirth, and related medical conditions), ethnicity, age, disability, sexual orientation, gender identity, gender expression, military service, genetic information, familial or marital status, or any other status, category, or characteristic protected by applicable law.

Sponsorship :

Unfortunately, we cannot sponsor employment visas and can only accept applications if you have employment rights in the country to which you are applying.

Data Privacy:

All data is confidential and protected by all legal and data privacy requirements, please see our recruitment Privacy Notice to learn more about how we process personal data.