Director of Sales

Arvum Senior Living, LLC; Independence (IA); On-site; USD 110,000 - 135,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

Disability insurance

401(k) with employer match

Paid training

Career growth opportunities

Wellness benefits

Employee Assistance Program (EAP)

Job summary

Arvum Senior Living is seeking a Director of Sales for Prairie Hills At Independence in Independence, IA. You will lead all community sales to hit occupancy and revenue goals through relationship-building, outreach, and targeted engagement with prospective residents and families.

This full-time role offers a base of $55k plus commissions, with earnings of $120k+ and local travel. You’ll partner with the leadership team, manage referrals, conduct tours, maintain CRM data, and drive community

Qualifications

• High school diploma or equivalent.
• 2+ years of sales and marketing experience preferred.
• Proven track record of meeting sales or occupancy targets.
• Proficiency with Microsoft Office (Word, Excel, PowerPoint, Outlook).
• Experience using CRM systems to manage leads and track performance.
• Strong communication, presentation, and relationship-building skills.
• Excellent organizational skills with ability to manage multiple priorities and meet deadlines.
• Professional, compassionate approach with a resident- and family-first mindset.
• Willingness to work onsite, conduct tours, and attend community events (local travel).

Responsibilities

• Execute all facets of the company’s Sales Playbook, including discovery, tours, follow-up, objections, and closing.
• Achieve monthly and quarterly move-in and revenue goals by advancing leads through the sales process.
• Build, nurture, and maintain referral networks through external outreach, presentations, and business development.
• Manage inquiries from all lead sources with timely responses and professional follow-up.
• Conduct personalized tours and discovery meetings to connect with prospective residents and families.
• Maintain accurate CRM data to track leads, activity, and conversion metrics.
• Plan and execute community marketing initiatives and sales events to drive qualified leads.
• Conduct competitive market analysis and provide actionable insights for pricing and positioning strategies.
• Collaborate with Executive Director and Regional Sales Leadership on marketing, revenue goals, and promotions.
• Partner with clinical and operations teams to ensure smooth move-in experiences.

Skills

Sales

Communication

Presentation

Relationship-building

Organizational skills

Education

High school diploma

Tools

CRM systems

Microsoft Office

Job description

About Arvum Senior Living

At Arvum Senior Living, we proudly serve seniors through Assisted Living and Memory Care communities across eight states throughout the Gulf Coast and Midwest regions. Guided by our Pillars of Excellence, Arvum creates purpose-driven communities where residents receive compassionate care and Team Members experience meaningful careers, strong culture, and opportunities for continued growth.

As part of one of the largest senior living organizations in the country, Arvum communities have earned Great Place to Work® certifications from 2022–2026. We are committed to investing in our people through leadership development, training, and career advancement opportunities that empower our Team Members to thrive personally and professionally.

Discover Your Purpose with Us at Prairie Hills At Independence!

As Director of Sales, you’ll play an essential role in enriching the lives of seniors, creating meaningful connections, and making a difference every single day.

Your Role:

As the Director of Sales, your role includes leading all community sales efforts to achieve occupancy and revenue goals through relationship-building, outreach, and strategic engagement. You’ll connect with prospective residents and families, develop referral networks, and collaborate with the leadership team to deliver an exceptional, resident-centered sales experience while driving business growth.

Position Highlights:

• Status: Full-Time
• Schedule: Core business hours with flexibility to work evenings and occasional weekends for tours
• Location: Independence, IA
• Compensation: $55k Base + Commissions = $120k+ + Earning Opportunity
• Travel: Primarily local travel within the market for networking, outreach, and business development.

Why You’ll Love This Community:

We believe everyone deserves to feel supported and valued at our Independence, IA, senior living community. That's why we provide personalized care plans tailored to meet all of your senior living needs.

Our friendly team is here to help with daily tasks, so you can focus on the things you enjoy. We offer a variety of activities, from fitness classes to game nights, to keep life engaging and fun. The meals here are something to look forward to, with fresh ingredients and flavors that feel like home cooking.

And don't worry - your pets are welcome too!

What You’ll Do:

• Execute all facets of the company’s Sales Playbook, including discovery, tours, follow-up, objections, and closing
• Achieve monthly and quarterly move-in and revenue goals by advancing leads through the sales process
• Build, nurture, and maintain referral networks through external outreach, presentations, and business development
• Manage inquiries from all lead sources, providing timely responses and professional follow-up
• Conduct personalized tours and discovery meetings to connect with prospective residents and families
• Maintain accurate CRM data to track leads, activity, and conversion metrics
• Plan and execute community marketing initiatives and sales events to drive qualified leads
• Conduct competitive market analysis and provide actionable insights for pricing and positioning strategies
• Partner with the Executive Director and Regional Sales Leadership to align on marketing, revenue goals, and promotional strategies
• Collaborate with clinical and operations teams to ensure smooth and positive move-in experiences for residents and families
• Prepare and present sales reports, monitor KPIs, and evaluate performance metrics to ensure achievement of occupancy targets
• Represent the community with professionalism, integrity, and compassion in all interactions

Qualifications:

• High school diploma or equivalent required
• Minimum 2 years of sales and marketing experience desired
• Proven record of achieving sales targets and/or occupancy goals
• Proficiency with Microsoft Office (Word, Excel, PowerPoint, Outlook)
• Experience using CRM systems to manage leads and track performance
• Strong communication, presentation, and relationship-building skills
• Excellent organizational skills with the ability to manage multiple priorities and meet deadlines
• Professional, compassionate approach with a resident- and family-first mindset
• Willingness to work onsite, conduct tours, and attend community and networking events (local travel required)

Why Join Us

Discovery Senior Living Earned Coveted Great Place to Work Certification for 2025-2027!

A large part of what makes Discovery different from other companies in this industry is our willingness to embrace change. At Discovery Senior Living, we are constantly challenging how we are doing things to ensure the lifestyle we are offering our residents is absolutely the greatest value proposition in the marketplace. It’s just as important to us that the environment and culture for our team members are constantly refreshed. In addition, embracing and even encouraging change brings a never-ending supply of new energy to our business and our culture. That energy translates to other far-reaching positive impacts on our residents as well as our team members.

Find out what makes working at Discovery unique in the world of senior living. Discover Your Purpose!

Our Culture & Values

So often, what brings people together is deeply rooted in who we are and what we stand for. And at Discovery Senior Living, we’re unified by certain, core values, which we call our “Pillars of Excellence.” They make up the fabric of our company, and include TEAMWORK, INTEGRITY, PERFORMANCE, ACCOUNTABILITY, COMPASSION, HARD WORK and CREATIVITY.

Individually, they are our virtues, and together, they make up a roadmap which helps us foster innovation and success.

Benefits You’ll Enjoy

For eligible employees, we offer a comprehensive benefits package that includes competitive pay, medical, dental, vision, life, and disability insurance, paid time off and holidays, a 401(k) with employer match, paid training and career growth opportunities, wellness-related benefits, and additional support through our Employee Assistance Program (EAP).

Equal Opportunity Employer

We are proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. EOE D/V

A Note to Applicants

This job description outlines the general nature and level of responsibilities for this role and is not an exhaustive list of all duties. Qualified individuals with disabilities, as defined by the ADA, must be able to perform the essential job functions with or without reasonable accommodation, as determined on a case‑by‑case basis.

Agency Policy

We do not accept unsolicited resumes from staffing agencies. Please refrain from contacting hiring managers directly.

Regulatory Compliance & Background Screening

Discovery Senior Living complies with all applicable federal, state, and local employment laws and regulatory requirements governing hiring practices, background screening, and workforce eligibility. Employment may be contingent upon successful completion of state‑mandated and/or federally required background screenings, which may include criminal history checks, fingerprint‑based screening, Level 2 background screening, registry verification, and other screenings required for healthcare and senior living roles with direct or indirect resident access.

Certain positions may be subject to additional requirements under federal programs, including CMS, Medicare, and Medicaid regulations, as well as state‑specific licensing or regulatory agencies. Screening requirements vary by role and jurisdiction, and candidates must meet all applicable standards as a condition of employment. These measures support regulatory compliance and help maintain a safe, secure environment for residents, families, and team members.

Employment in Florida is contingent upon completion of a Level 2 background screening in accordance with Florida AHCA requirements. Applicants will be required to complete fingerprinting and background screening through the AHCA Clearinghouse. For more information, please visit: https://info.flclearinghouse.com.