Director of Publicity

MFI Technologies Incorporated; New York (NY); On-site; USD 110,000 - 145,000; Full time

Job summary

Paramount seeks a Director of Publicity to lead and execute publicity strategies that generate media coverage, boost subscriber interaction, and elevate Paramount Originals.

You will oversee campaigns end-to-end, be the primary contact for projects, manage media relations, plan press events, and ensure content presentation supports the brand and business goals. Evidence of campaigns with measurable impressions and business impact is required.

Qualifications

• Bachelor's degree in Communications, Journalism, Public Relations, or related field.
• 7 years of progressive experience in entertainment publicity for television, streaming, or film.
• Demonstrated experience leading publicity strategies and managing media relationships.
• Portfolio of campaigns that achieved measurable media attention and business impact.
• Experience providing guidance to junior team members.
• Ability to work evenings, holidays, and weekends as needed for events, premieres, and campaign deadlines.

Responsibilities

• Oversee public relations campaigns from start to finish.
• Serve as primary contact for assigned projects.
• Oversee media relations and plan press events.
• Control the presentation of content.

Skills

Publicity strategy

Media relations

Team leadership

Campaign management

Evening/weekend events experience

Education

Bachelor's degree in Communications, Journalism, Public Relations, or related field

Tools

Publicity tools

Media databases

Tracking platforms

Job description

The Director of Publicity, Paramount will lead and support the development and execution of publicity strategies that generate media coverage, drive subscriber interaction, and elevate Paramount Originals. The Director will report to the VP of Publicity for Direct to Consumer. They will translate publicity efforts into measurable outcomes including media impressions, social commitment, and brand visibility.

This individual will oversee public relations campaigns from beginning to end. They will serve as the primary contact for assigned projects, oversee media relations, arrange for talent involvement, plan press events, and control the presentation of content.

Director of Publicity

Role Type

Full-time

Requirements

Basic Qualifications

• Bachelor's degree in Communications, Journalism, Public Relations, or related field required.
• 7 years of progressive experience in entertainment publicity for television, streaming, or film.
• Demonstrated experience leading publicity strategies and managing media relationships.
• Portfolio of campaigns that achieved measurable media attention and business impact.
• Experience providing guidance to junior team members.
• Ability to work evenings, holidays, and weekends as needed for events, premieres, and campaign deadlines.

Additional Qualifications

• Experience working on or supporting awards campaigns including Emmy, Golden Globe, SAG, or Critics Choice efforts preferred.
• Has contacts in the entertainment journalism field, such as TV and radio shows, notable magazines and newspapers, industry publications, podcasts, and web media.
• Sophisticated approach to campaign development with ability to identify cultural moments and build multi-phase publicity strategies.
• Proficient collaboration skills with ability to work appropriately across creative, marketing, content, legal, and business affairs teams.
• Experience leading response to tedious situations and providing strategic counsel during intricate moments.
• Self-motivated, reliable, able to work solo while being a collaborative leader.
• Proficient with publicity tools, media databases, and tracking platforms.

Compensation: $110,000 - $145,000 /year USD