Director of Multimedia

Gapinc; San Francisco (CA); On-site; USD 180,000 - 280,000; Full time

Job summary

Gap Inc. is seeking a Director of Multimedia to lead global technology, production, broadcast, engineering, and operational capabilities powering multimedia experiences across offices, studios, events, and digital signage.

The role focuses on delivering reliable, scalable technical execution without owning the creative vision, while partnering with Creative, Brand, and Communications teams to align technology with business goals. Requires deep leadership and global program delivery experience.

Qualifications

• 12+ years of progressive experience in multimedia technology, live event production, broadcast engineering, AV engineering, or related disciplines.
• 7+ years of leadership experience managing multidisciplinary technical production, engineering, broadcast, or AV/multimedia teams.
• Proven experience leading complex, high-profile live productions, executive events, and broadcasts, including run-of-show development, show calling, and technical direction.
• Strong engineering knowledge of professional audio, video, broadcast, camera, switching, routing, lighting, LED, streaming, encoding, recording, and AV-over-IP technologies.
• Hands-on or leadership-level experience with post-production/editing workflows: NLE platforms, media management, motion graphics finishing, and multi-format output.
• Experience establishing preventive maintenance, monitoring, incident management, and technology lifecycle programs.
• Experience managing digital asset infrastructure: media storage, backup/disaster recovery, retrieval systems, archival standards for finished content.
• Experience managing vendor ecosystems, including integrators, production companies, streaming/CDN providers, rental partners, and freelance/stage labor.
• Demonstrated budget management experience across operating and capital technology spend.
• Strong track record and experience leading and building high performing global teams ensuring successful delivery of individual and team goals with employee growth.
• Ability to translate creative concepts and business objectives into technically executable production solutions without owning the creative vision.
• Able to communicate technical and operational concepts clearly to senior, non-technical stakeholders, tailoring the level of detail to the audience and supporting informed decision-making.

Responsibilities

• Own the technical execution of high-profile productions: executive town halls, leadership meetings, conferences/summits, brand events, broadcasts, and hybrid experiences.
• Translate creative concepts and business requirements into technical production plans, including run-of-show development, show/shot calling, technical direction, crew planning, and rehearsals.
• Direct audio/video engineering, multi-camera production, switching, graphics/playback integration, lighting, LED/projection, and remote/hybrid production.
• Establish a disciplined production methodology: rundowns, cue structures, escalation procedures, redundancy, and contingency planning for every major production.
• Own broadcast distribution architecture and standards, including encoding, signal routing, and delivery to internal and external audiences.
• Own enterprise streaming platform strategy — live streaming, on-demand distribution, CDN performance, and access/rights controls across global audiences.
• Own the post-production/editing pipeline for final multimedia deliverables: ingest, editing, versioning, approvals, graphics/motion graphics finishing, and output formatting for multiple platforms (web, signage, social, broadcast).
• Establish standards for archival and re-use of finished content, ensuring edited assets are properly stored, tagged, and retrievable.
• Own the engineering strategy and technical standards for production studios, control rooms, executive presentation spaces, auditoriums, conference/collaboration environments, digital signage, video walls, streaming platforms, editing/post-production systems, and production networks.

Education

Bachelor's degree in a related technical field

Tools

Ross Video

Blackmagic Design

Q-SYS

Crestron

Dante

NDI

Riedel

Adobe Premiere/After Effects

Microsoft Teams

Zoom

Job description

About the Role

The Director of Multimedia is responsible for the global technology, production, broadcast, engineering, and operational capabilities that power the company's multimedia experiences and digital media infrastructure. This leader oversees the multimedia technology ecosystem supporting corporate offices, executive environments, studios, event spaces, broadcast environments, digital signage, and enterprise events — combining live production, broadcast/streaming distribution, post-production/editing, engineering, digital media infrastructure, and operations into a single, unified capability.

This role does not own creative strategy. Creative, Brand, and Communications teams define the vision, message, and audience experience; the Director of Multimedia provides the technology, technical production expertise, infrastructure, and operational discipline required to bring that vision to life reliably, at scale, and globally.

What You'll Do

The Director will lead the Multimedia Production, Engineering & Operations function and build a scalable operating model to support enterprise requirements globally. Core responsibilities span four interlocking domains:

Production & Technical Execution

• Own the technical execution of high-profile productions: executive town halls, leadership meetings, conferences/summits, brand events, broadcasts, and hybrid experiences
• Translate creative concepts and business requirements into technical production plans, including run-of-show development, show/shot calling, technical direction, crew planning, and rehearsals
• Direct audio/video engineering, multi-camera production, switching, graphics/playback integration, lighting, LED/projection, and remote/hybrid production
• Establish a disciplined production methodology: rundowns, cue structures, escalation procedures, redundancy, and contingency planning for every major production

Broadcast, Streaming & Post-Production

• Own broadcast distribution architecture and standards, including encoding, signal routing, and delivery to internal and external audiences
• Own enterprise streaming platform strategy — live streaming, on-demand distribution, CDN performance, and access/rights controls across global audiences
• Own the post-production/editing pipeline for final multimedia deliverables: ingest, editing, versioning, approvals, graphics/motion graphics finishing, and output formatting for multiple platforms (web, signage, social, broadcast)
• Establish standards for archival and re-use of finished content, ensuring edited assets are properly stored, tagged, and retrievable

Engineering & Infrastructure

• Own the engineering strategy and technical standards for production studios, control rooms, executive presentation spaces, auditoriums, conference/collaboration environments, digital signage, video walls, streaming platforms, editing/post-production systems, and production networks
• Establish reference architectures for audio, video, broadcast, streaming, AV-over-IP, networking, and control systems, built for reliability, scalability, interoperability, security, and lifecycle management
• Partner with IT, cybersecurity, infrastructure, and facilities teams to align multimedia technology with broader enterprise technology standards

Operations & Digital Asset Maintenance

• Own day-to-day operational health of the multimedia ecosystem, shifting the organization from reactive support to proactive engineering and preventive maintenance
• Establish global standards for monitoring, incident/problem management, root-cause analysis, firmware/configuration management, spare equipment strategy, backup/disaster recovery, asset inventory, and technology refresh cycles
• Oversee technical operation of digital and multimedia assets — partnering with content owners so raw and edited content is reliably distributed, displayed, stored, retrieved, and maintained across enterprise platforms

Who You Are

Additional Duties

• Build strong cross-functional partnerships across Creative, Brand and Communications, and business leaders to ensure multimedia experiences deliver to expected outcomes
• Lead, coach, and develop a high-performing team while fostering a culture of accountability, collaboration, innovation, and continuous learning.
• Serve as a hands-on leader who balances strategic direction with active contribution to multimedia projects, while coaching, mentoring, and developing a high-performing team to deliver exceptional creative outcomes
• Manage strategic vendor relationships with manufacturers, integrators, production companies, streaming/CDN providers, and MSPs; set global vendor performance standards
• Own operating and capital budget planning for multimedia technology, studios, broadcast infrastructure, streaming platforms, editing systems, and event production technology; Identify cost avoidance opportunities: vendor consolidation, standardization, utilization improvement
• Establish and report on a performance framework: platform availability, production success rate, MTTR, preventive maintenance completion, equipment failure rates, cost per production, editing/post-production turnaround time, vendor SLA performance, stakeholder satisfaction
• Evaluate emerging technologies (IP-based production, cloud/remote production, cloud editing workflows, AI-assisted editing, virtual production) for enterprise applicability

Requirements

• 12+ years of progressive experience in multimedia technology, live event production, broadcast engineering, AV engineering, or related disciplines
• 7+ years of leadership experience managing multidisciplinary technical production, engineering, broadcast, or AV/multimedia teams
• Proven experience leading complex, high-profile live productions, executive events, and broadcasts, including run-of-show development, show calling, and technical direction
• Strong engineering knowledge of professional audio, video, broadcast, camera, switching, routing, lighting, LED, streaming, encoding, recording, and AV-over-IP technologies
• Hands-on or leadership-level experience with post-production/editing workflows: NLE platforms, media management, motion graphics finishing, and multi-format output
• Experience establishing preventive maintenance, monitoring, incident management, and technology lifecycle programs
• Experience managing digital asset infrastructure: media storage, backup/disaster recovery, retrieval systems, archival standards for finished content
• Experience managing vendor ecosystems, including integrators, production companies, streaming/CDN providers, rental partners, and freelance/stage labor
• Demonstrated budget management experience across operating and capital technology spend
• Strong track record and experience leading and building high performing global teams ensuring successful delivery of individual and team goals with employee growth
• Ability to translate creative concepts and business objectives into technically executable production solutions without owning the creative vision
• Able to communicate technical and operational concepts clearly to senior, non-technical stakeholders, tailoring the level of detail to the audience and supporting informed decision-making.
• Working knowledge of platforms/manufacturers such as Ross Video, Blackmagic Design, Q-SYS, Crestron, Dante, NDI, Riedel, Adobe (Premiere/After Effects), Microsoft Teams, and Zoom
• Bachelor's degree in a related technical field, or equivalent professional experience
• Ability to travel and support evening/weekend productions as business needs require