Director of Membership

Club Managers Association of America; Annapolis (MD); On-site; USD 90,000 - 109,999; Full time

Benefits offered by this job

Health, dental, and vision insurance

401(k) with company match

Flexible work schedule

Tuition reimbursement

Paid time off

Job summary

The Club Managers Association of America is seeking a Director of Membership to lead membership growth and marketing strategies. The role involves analyzing data, managing member engagement and satisfaction, and ensuring operational effectiveness. Candidates should have at least 5 years of experience in membership or hospitality, strong communication skills, and proficiency in Microsoft Office and CRM systems. The position offers a salary range from $90,000 to $109,999, along with comprehensive benefits including health insurance and 401(k) matching.

Qualifications

• Minimum of 5 years of experience in membership, hospitality, or a related field.
• Ability to analyze data and translate insights into actionable strategies.
• Excellent written and verbal communication skills.
• Proficient in Microsoft Office and CRM systems.

Responsibilities

• Provide strategic leadership for membership and marketing functions.
• Ensure alignment with the Club’s mission and membership composition.
• Drive operational effectiveness and oversee budgets.
• Collaboration with internal teams for marketing initiatives.

Skills

Membership experience

Analytical skills

Communication

CRM proficiency

Leadership

Confidentiality

Organization

Decision-making

Member-focused mindset

Tools

Microsoft Office Suite

CRM systems

Adobe Suite

Canva

Job description

Job Title

Director of Membership

Position Summary

The Director of Membership and Marketing provides strategic leadership and full ownership of the Club’s membership and marketing functions, including membership planning, analytics, engagement, financial performance, and marketing initiatives. This role ensures the Club maintains a full and engaged membership while supporting the member experience from prospective candidate through long-term retention. The Director develops, implements, and continuously refines strategies to support membership growth, retention, engagement, and revenue goals, using data-driven insights and trend analysis to guide decisions. In collaboration with internal teams, the Director helps with targeted marketing and communications initiatives, promotes member engagement through programming, and ensures alignment with the Club’s mission, policies, and desired membership composition. This role also drives operational effectiveness by overseeing key processes, budgets, and forecasting while maintaining high standards of professionalism, confidentiality, and member satisfaction. As a strategic partner to the Board, committees, and leadership team, the Director contributes recommendations and initiatives that strengthen the Club’s membership function, enhance the member experience, and support the long-term sustainability and vitality of the Club.

Key Responsibilities

• Strategic Membership Planning & Composition
• Membership Analytics, Data & Reporting
• Member Experience, Engagement & Lifecycle Management
• Marketing & Communications – Cross collaboration with other departments
• Financial Planning, Forecasting & Operational Effectiveness
• Governance, Administration & Compliance
• Leadership, Collaboration & General Operations

Candidate Qualifications

• Experience & Industry Knowledge - Minimum of 5 years of experience in membership, hospitality, or a related field, with a strong understanding of membership-based organizations and service-driven environments.
• Strategic Thinking & Analytical Ability - Demonstrated ability to analyze data, identify trends, and translate insights into actionable strategies and recommendations that support organizational goals.
• Communication - Excellent written and verbal communication skills, with the ability to present information clearly and professionally to members, staff, leadership, and the Board of Governors.
• Technology & Systems Proficiency - Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook); experience with CRM systems (e.g., Clubessential) required. Familiarity with design and marketing tools (e.g., Adobe, Canva, InDesign, Jotform) preferred.
• Leadership & Collaboration - Ability to work collaboratively across departments while also demonstrating initiative and independent ownership of responsibilities. Maintains a professional presence and builds strong working relationships with staff, leadership, and membership.
• Confidentiality & Professionalism - Exercises sound judgment and maintains strict confidentiality when handling sensitive member and Club information. Represents the Club with professionalism at all times.
• Organization & Project Management - Highly organized and detail-oriented, with the ability to manage multiple priorities, meet deadlines, and administer both strategic initiatives and operational responsibilities effectively.
• Decision-Making & Initiative - Demonstrates independent judgment, critical thinking, and the ability to prioritize and execute work with minimal direction while proactively identifying opportunities for improvement.
• Member-Focused Mindset - Strong interpersonal skills with the ability to engage a diverse membership and stakeholder group, providing a high level of service and responsiveness while balancing organizational priorities.

Educational Requirements

Not specified.

Salary Range

$90,000.00 to $109,999.00

Other Benefits

• Health, dental, vision, HRA, FSA, Club funded Life, AD&D and LTD, 401(k) with company match, Paid time off, flexible work schedule, continuing education opportunities and tuition reimbursement available.
• Salary is negotiable depending on experience.
• Equal Opportunity Employer.

Contact Information

Mercedes Bucelato
Director of Finance
2 Compromise Street
Annapolis, MD 21401
Phone: [phone]
Email: [e-mail]