Director of Marketing

The Success Company; Boston (MA); On-site; USD 145,000 - 175,000; Full time

Job summary

Success.co in the Boston area is seeking a Director of Marketing to build and lead our marketing function, reporting directly to the CEO. The initial focus is brand, community, and events, with EOS-backed growth and a lean, fast-moving approach.

You’ll grow the team as we scale, shape messaging for a broad North American audience, and oversee content, partnerships, and campaigns across channels, using AI and modern tools to drive measurable results.

Qualifications

• 7+ years in marketing, including B2B SaaS.
• Experience building and leading a marketing function.
• Experience hiring and managing marketers, contractors, and agencies.

Responsibilities

• Build the marketing function reporting to the CEO.
• Lead brand, community, and events initiatives.
• Oversee content and product marketing, including newsletters and podcasts.
• Drive growth, partnerships, and campaigns across channels.
• Develop and coach the marketing team and scale the tech stack.

Skills

Marketing leadership

B2B SaaS

Growth mindset

Brand strategy

Job description

Director of Marketing

Boston area strongly preferred, remote across North America considered for the right person

Reports to: CEO

Team: Leadership. One marketing manager reports to you today, and you will grow the team as we expand

Experience: 7+ years in marketing, including B2B SaaS

Commitment: Full time

Salary range: $145,000 to $175,000 base, depending on experience. This reflects Boston market rates, adjusted for local market where a remote candidate is based elsewhere in North America

Hey there. We\'re Success.co.

We make EOS® software without the bloat. A fast, intuitive platform for companies running the Entrepreneurial Operating System, officially licensed by EOS Worldwide. Founded by Philipp Maucher and Peter Coppinger, who previously built Teamwork.com.

Marketing today runs lean. One marketing manager, founders who still get their hands dirty, and a media program that already works. What we don\'t have is someone steering the ship.

That\'s where you come in.

The Role

You will build our marketing function from here, reporting straight to the CEO. The first job is brand, community, and events. EOS runs on relationships, and we win when Implementers and the business owners they serve already know us and already trust us.

Over time, the job grows. You will help us figure out how to reach the 250,000+ businesses running on EOS worldwide, well beyond our current channels. You\'ll manage one marketer now, and build the team out as the results justify it.

This role is based in the Boston area, with regular travel to conferences and community events across the US. We\'ll consider remote across the rest of North America for the right person.

What you\'ll be doing

• Strategy and brand
  • Set the marketing strategy. Decide what matters, plan around it, and prioritize ruthlessly. Start with the audience, not the org chart, and let customer data steer the plan.
  • Shape the brand. Work with leadership to sharpen the company story, then hold every touchpoint to a high bar. If it has our name on it, it should look and read like we meant it.

Community and events (the near term focus)

• Own events end to end. Conferences, sponsorships, community gatherings. You plan them, you run them, you show up.
• Build the community. Turn a group of people who already like our product into a group of people who talk about it, unprompted, to their peers.

Content and product marketing

• Run the content calendar. Including The Practice Builder newsletter and podcast. Use modern tools to produce more without letting the quality slip.
• Know the audience cold. Sharpen positioning and messaging so the product\'s benefits are obvious in one read, not five.

Growth and partnerships

• Launch and optimize campaigns across channels. Use modern tools and AI to run targeted programs without needing a team of ten to do it.
• Build ecosystem and customer relationships that move us toward our goals.

Team and operations

• Coach and grow the team. Develop the marketing manager already in place, plan the next hires, and build a team that works across disciplines and uses AI well.
• Build the tech stack. Ours isn\'t fully built out yet. Figure out what works, then scale it.
• Own the budget and the scoreboard. Report on what\'s working, and be equally clear about what isn\'t.

You\u2019re probably someone who…

• Has 7+ years in marketing, including B2B SaaS
• Was one of the first marketers somewhere. Either built a function from scratch, or was the right hand to a strong marketing leader at a fast growing startup
• Built an owned audience (newsletter, podcast, or social) and can point to what it converted to, not just how big it got
• Has owned an events program and can show the revenue it produced, not just the attendance
• Is comfortable being a face of the brand. On stage, on camera, on LinkedIn
• Is broad across marketing, with real depth in at least two of: brand and content, community and events, product marketing
• Has experience hiring and managing marketers, contractors, and agencies
• Is fluent in modern tools and AI for content, campaigns, and data, and able to teach a team to use them too
• Knows scrappy. We\'re still early, and the org chart won\'t do the work for you
• Is genuinely motivated by our story, not just the paycheck

Why you’ll love it here

• Real ownership. You’re not inheriting a playbook. You’re helping build one. Marketing at Success.co is yours to help shape.
• Direct impact. Your work directly affects revenue, and retention. No layers of bureaucracy between you and results.
• A product people love. Seriously. Our customers send us thank you notes. That makes your job a lot more fun.
• Remote first culture. We’ve been doing this since day one. Async by default, sync when it matters.
• Room to grow. As the company scales, this role grows with it.
• Work with the CEO. Philipp is hands on, cares deeply about customers, and will give you the context and support you need to succeed.

Ready to join us?

Send your CV (or LinkedIn) and a short note about why this role feels right for you to [e-mail]. We read every application ourselves. Promise.