Director of Gym Operations

Crunch Fitness - Undefeated Tribe; Austin (TX); On-site; USD 120,000 - 170,000; Full time

Benefits offered by this job

Salaried Flexible PTO

Paid Holidays

Subsidized health insurance coverage (

Employer Paid Basic Life and AD&D

HSAVoluntary Supplemental Life

Free gym membership

Job summary

Crunch Fitness - Undefeated Tribe is seeking a Director of Gym Operations to drive operational excellence across Operations, Personal Training, and Maintenance. This leader translates strategic priorities into executable plans, coordinates pilots, and supports successful field rollout while keeping execution organized and aligned with business goals.

The role emphasizes collaboration with the COO and cross-functional partners to ensure programs are implemented smoothly, resources are allocated

Qualifications

• 5+ years of progressive experience in fitness operations, Personal Training leadership, field operations, or a related operational role.
• Hands-on experience in a gym/club environment and understanding day-to-day challenges of club leaders and PT teams.
• Experience supporting Personal Training operations, including PT sales, service delivery, trainer productivity, client retention, and member experience.
• Ability to translate strategic priorities into actionable project plans with clear owners and timelines.
• Experience coordinating pilots, implementing new programs, and supporting rollout across multiple locations.
• Strong project management and organizational skills, with the ability to manage competing priorities and follow through on commitments.
• Ability to influence and hold stakeholders accountable without direct reporting authority.
• Strong written and verbal communication skills, including experience developing SOPs, implementation guides, training resources, and leadership updates.
• Ability to interpret performance data and field feedback, identify issues, and recommend practical improvements.

Responsibilities

• Translate the COO’s strategic priorities into organized workstreams, project plans, communications, and implementation timelines.
• Partner with Operations, Personal Training, and Maintenance leadership to coordinate initiatives that improve operational consistency, team effectiveness, efficiency, and the member experience.
• Prepare status updates and decision materials that highlight progress, risks, dependencies, and next steps.
• Coordinate pilots across Operations, Personal Training, and Maintenance, including new programs, processes, systems, and service-delivery approaches.
• Define objectives, scope, participating locations, timelines, and measurable success criteria before launch.
• Ensure pilot clubs receive clear instructions, training, resources, and support.
• Track progress, gather feedback, document issues, and coordinate adjustments with leaders.
• Build rollout plans for approved initiatives across Operations, Personal Training, and Maintenance.
• Coordinate scheduling, communications, training, system readiness, and supporting materials across HQ and field teams.
• Confirm implementation readiness, track milestones, completion, and adoption, and follow up on barriers.
• Ensure field leaders understand what is changing, why it matters, what is expected, and where to find support.
• Collaborate with Finance, Procurement, HR, Marketing, and Technology to align implementation requirements.
• Create, maintain, and communicate SOPs to support operational consistency and quality.
• Translate training into clear actions and reinforce expectations with field operators and L&D.

Skills

Fitness operations

Project management

Cross-functional coordination

Communication

Leadership

Education

College degree

Job description

Why Join Crunch Fitness – Undefeated Tribe?

We’re not just opening gyms, we’re building communities. Undefeated Tribe is the fastest-growing Crunch Fitness franchise group in the nation, proudly expanding across Texas, Oklahoma, New Mexico, Missouri, and Minnesota. Twice named Franchise of the Year (2021 & 2024), we’re on a mission to transform lives through fitness, wellness, and connection. With 100+ clubs planned by 2028, there’s never been a better time to grow your career with us!

Bold, High-Energy Culture

At Crunch Fitness, Undefeated Tribe, you’re not just an employee, you’re part of a team that thrives on hustle, creativity, and collaboration. We celebrate individuality and want voices like yours at the table.

Unbeatable Perks

Competitive pay, career advancement opportunities, and yes, a free Crunch Fitness membership. You’ll work in an environment built around health, strength, and community.

Unlimited Growth

With our rapid expansion, opportunities are everywhere. We invest in our people, promote from within, and give you the tools to level up your career faster than ever.

Position Overview

We are looking for a Director of Gym Operations-focused leader who is passionate about organizing and optimizing processes to drive operational excellence across Operations, Personal Training, and Maintenance. This role supports the COO in translating strategic priorities into clear, actionable plans, coordinating pilot programs, and supporting successful field implementation.

As we scale, this person will manage the operational details, cross-functional collaboration, and follow-through needed to bring initiatives from concept to pilot to successful rollout. By keeping execution organized and teams aligned, this role enables the COO to stay focused on strategic leadership while helping field teams operate more efficiently and consistently.

What You’ll Do

You will bring real-world field and gym experience, with an understanding of the day-to-day realities of the teams you support. You must be highly detail-oriented while also connecting execution to broader business goals.

Working closely with the COO, Operations, Personal Training, Maintenance, and cross-functional partners, you will turn strategic priorities into executable initiatives. This includes coordinating pilots, preparing clubs for implementation, tracking progress, gathering feedback, and documenting processes for broader rollout.

This position is not in the field’s chain of command. Success depends on influencing through strong relationships, clear communication, organization, and accountability. You will coordinate planning, scheduling, resources, instructions, training, implementation, and follow-through while field leaders retain responsibility for team performance and day-to-day execution.

What Success Looks Like

• Greater operational efficiency: Clear, practical standards of practice are created, maintained, and communicated across Operations, Personal Training, and Maintenance to meet business needs and improve consistency.
• Successful initiative execution: Operational initiatives meet defined milestones, achieve adoption goals, and demonstrate measurable results through consistent performance tracking and follow-through.
• Learning translated into action: Partnership with field operators and Learning & Development turns training into practical, consistently applied behaviors and processes.
• Optimized costs and resources: Collaboration with Finance and Procurement identifies cost-saving opportunities, improves resource utilization, and manages expenses while maintaining operational standards and the member experience.

About You

• Detail-oriented: You bring a passion for excellence and ensure the details support the bigger picture.
• Action-oriented: You take ownership, build momentum, and follow through to deliver meaningful results.
• An effective coordinator: You organize people, priorities, and resources, taking timely action to keep initiatives moving.
• A clear communicator: You align stakeholder expectations, encourage dialogue, and make complex information actionable.
• A practical problem-solver: You anticipate challenges, identify solutions, and stay engaged through resolution.
• A collaborative partner: You build credibility with field and support teams and influence outcomes without relying on direct authority.

Responsibilities

Support the COO and Operational Strategy

• Translate the COO’s strategic priorities into organized workstreams, project plans, communications, and implementation timelines.
• Partner with Operations, Personal Training, and Maintenance leadership to coordinate initiatives that improve operational consistency, team effectiveness, efficiency, and the member experience.
• Prepare status updates and decision materials that highlight progress, risks, dependencies, and next steps.

Coordinate Pilots Across Departments

• Coordinate the planning and execution of pilots across Operations, Personal Training, and Maintenance, including new programs, processes, systems, and service-delivery approaches.
• Partner with initiative owners to define objectives, scope, participating locations, timelines, and measurable success criteria before launch.
• Ensure pilot clubs receive clear instructions, training, resources, and support.
• Track progress, gather feedback, document issues, and coordinate adjustments with the appropriate leaders.
• Consolidate pilot findings to support leadership decisions on refinement, broader rollout, or discontinuation.

Lead Implementation Coordination

• Build and manage rollout plans for approved initiatives across Operations, Personal Training, and Maintenance.
• Coordinate scheduling, communications, training, system readiness, and supporting materials across HQ and field teams.
• Confirm implementation readiness, track milestones, completion, and adoption, and follow up on unresolved barriers.
• Ensure field leaders understand what is changing, why it matters, what is expected, and where to find support.

Drive Cross-Functional Collaboration

• Work with Operations, Personal Training, Maintenance, Learning & Development, Marketing, Finance, Procurement, HR, and Technology partners to align implementation requirements.
• Clarify ownership, dependencies, and handoffs so initiatives move forward without gaps or duplication.
• Create, maintain, and communicate standard operating procedures that support operational consistency, efficiency, and quality.
• Partner with field operators and Learning & Development to translate training into clear actions, reinforce expectations, and identify where additional support is needed.

Support Platform and System Management

• Coordinate improvements to operational platforms and systems used by Operations, Personal Training, and Maintenance teams.
• Partner with system owners and field users to identify needs, support testing, coordinate training, and resolve adoption barriers.
• Ensure system updates align with approved processes and business goals.

Track Performance, Costs, and Results

• Track initiative budgets, implementation costs, and resource needs.
• Partner with Finance, Procurement, and department leaders to manage costs, optimize resources, and identify opportunities to improve efficiency.
• Monitor agreed-upon performance measures for pilots and rollouts, including milestones, adoption, operational impact, and costs.
• Analyze performance trends and field feedback to provide actionable insights and recommendations.

Maintain the Field Feedback Loop

• Gather structured feedback from club leaders, Operations, Personal Training, Maintenance, and frontline teams during pilots and implementation.
• Identify recurring challenges and communicate them to initiative owners.
• Track follow-up actions and communicate approved changes back to the field.
• Use field feedback to improve processes, training, resources, and future rollouts.

Maintain Field Manuals and Playbooks

• Create, update, and maintain field manuals, policies, standard operating procedures, and implementation guides.
• Partner with Operations, Personal Training, and Maintenance leadership to document approved processes, pilot learnings, and rollout requirements.
• Keep resources current, accessible, clearly communicated, and practical for daily field use.

Required Qualifications

• 5+ years of progressive experience in fitness operations, Personal Training leadership, field operations, or a related operational role.
• Hands-on experience working in a gym or club environment, with an understanding of the day-to-day challenges faced by club leaders and Personal Training teams.
• Experience supporting Personal Training operations, including familiarity with PT sales, service delivery, trainer productivity, client retention, and the member experience.
• Demonstrated ability to translate strategic priorities into actionable project plans with clear owners, timelines, deliverables, and success measures.
• Experience coordinating pilots, implementing new programs or processes, and supporting rollout across multiple locations.
• Strong project management and organizational skills, with the ability to manage competing priorities, track dependencies, and follow through on commitments.
• Ability to influence and hold stakeholders accountable without direct reporting authority.
• Strong written and verbal communication skills, including experience developing SOPs, implementation guides, training resources, and leadership updates.
• Ability to interpret performance data and field feedback, identify issues, and recommend practical improvements.

Preferred Qualifications

• College degree.
• Practical project management experience.
• Experience partnering with Learning & Development to support training adoption and field execution.
• Experience collaborating with Finance and Procurement on cost management and resource optimization.

Travel

Approximately 50% travel to support club visits, pilot programs, field implementation, and cross-functional collaboration.

Benefits

• Salaried Flexible PTO
• Paid Holidays
• Subsidized health insurance coverage (health, dental, vision) for full time positions
• Employer Paid Basic Life and AD&D
• HSAVoluntary Supplemental Life Insurance for employee, child, and spouse
• Free gym membership

EQUAL OPPORTUNITY EMPLOYER

UDT is an Equal Opportunity Employer, a drug-free workplace, and complies with ADA regulations as applicable. UDT provides equal employment opportunities to all employees and employment applicants and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Please note that Crunch Fitness - Undefeated Tribe does not offer visa sponsorship or support visa transfers for this position. Applicants must be authorized to work in the United States without the need for current or future visa sponsorship.

Join us in making Crunch Fitness the talk of the town! and be a driving force in transforming lives through fitness.