Director of eCommerce

Staff Financial Group; Charlotte (NC); Hybrid; USD 120,000 - 160,000; Full time

Benefits offered by this job

Generous compensation package

Equity potential

Job summary

A leading consumer products company in Charlotte, NC is seeking a Director of eCommerce. This role involves leading web and mobile strategies, driving revenue growth, and enhancing digital experiences. Ideal candidates will have over 8 years of eCommerce experience, particularly in DTC initiatives. This position offers a generous compensation package and fosters a fast-paced, entrepreneurial environment.

Qualifications

• 8+ years of experience in eCommerce focused on web and mobile channels.
• Proven success leading DTC and retail initiatives in consumer goods.
• Expertise in eCommerce platforms and mobile UX.

Responsibilities

• Develop and implement a unified web and mobile eCommerce strategy.
• Lead digital team across UX, site operations, and performance marketing.
• Manage digital P&L and optimize investment across platforms.

Skills

eCommerce management

team leadership

analytical skills

strategic thinking

customer experience optimization

Tools

Shopify

Magento

analytics tools

Job description

Director of eCommerce - Charlotte, NC

Who: Consumer products company is hiring a results-driven digital leader.

What: Seeking a Director of eCommerce to lead web and mobile strategy, drive online revenue growth, and enhance digital customer experience.

When: Position is open immediately.

Where: Charlotte, North Carolina (Hybrid).

Why: This is a newly created role to accelerate the company's DTC and omnichannel growth.

Office Environment: Fast-paced, collaborative, and innovation-focused environment.

Salary: Generous compensation package including base, bonus, and equity potential.

Position Overview

The Director of eCommerce will be responsible for developing and executing a cohesive web and mobile strategy, managing digital operations, and driving performance across all digital channels. This role will partner cross-functionally to ensure a seamless, high-converting digital journey.

Key Responsibilities

• Develop and implement a unified web and mobile eCommerce strategy aligned with business objectives
• Lead digital team across UX, site operations, performance marketing, and analytics
• Manage digital P&L, optimizing investment and ROI across platforms
• Oversee performance marketing including paid media, SEO, affiliates, and mobile acquisition
• Drive site enhancements across web and mobile for conversion optimization and engagement
• Leverage analytics to improve site and app performance, customer journey, and retention
• Collaborate cross-functionally with marketing, IT, and creative teams to deliver omnichannel experiences
• Manage third-party platform providers and marketplace relationships

Qualifications

• 8+ years of experience in eCommerce with a strong focus on both web and mobile channels
• Proven success leading DTC and retail.com initiatives in consumer goods or similar industry
• Expertise in eCommerce platforms (e.g., Shopify, Magento), mobile UX, and analytics tools
• Demonstrated leadership and cross-functional collaboration skills
• Strong strategic thinking, analytical mindset, and execution orientation