Director of Copy (Luxury Beauty)

24 Seven Talent; New York (NY); Hybrid; USD 150,000 - 160,000; Full time

Job summary

24 Seven Talent is seeking a Director of Copy (Luxury Beauty) in NYC. This hybrid role leads brand voice for a luxury beauty brand, shaping messaging and delivering polished copy for product launches, packaging, e-commerce, email, social, retail, and marketing campaigns.

You will mentor writers, collaborate with creative, marketing, and product teams, and uphold editorial standards while guiding campaigns from concept through final execution.

Qualifications

• Extensive copywriting, editorial, content, or brand storytelling experience, including creative leadership.
• Exceptional writing, editing, proofreading, and voice-development skills.
• Portfolio demonstrating campaign work across multi-channel platforms.
• Beauty, wellness, fashion, or consumer lifestyle experience preferred.
• Strong cultural awareness and ability to manage multiple priorities.

Responsibilities

• Develop brand voice, messaging frameworks, and editorial standards.
• Lead copy from concept through final execution across channels.
• Write and edit campaign, product, packaging, e-commerce, email, social, and retail copy.
• Partner with creative, marketing, and product teams to translate insights into messaging.
• Mentor writers and uphold high quality standards.

Skills

Copywriting

Editorial

Voice development

Brand storytelling

Leadership

Job description

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Director of Copy (Luxury Beauty)

Contract type

Full-Time

Location

New York , NY

Specialty

Creative

Salary

$150,000/ year - $160,000/ year

Remote

No

Reference

516464

Contact name

Kate Sweeney

Job description

Director of Copy (Luxury Beauty)

Employment Type: Full-Time
Location: Hybrid, NYC
Salary: $160k

Overview
Lead brand voice and storytelling for a luxury beauty and lifestyle brand. You’ll shape messaging, guide campaign concepts, and produce polished copy across product launches, packaging, e-commerce, email, social, retail, and marketing.

Key Responsibilities

• Develop brand voice, messaging frameworks, and editorial standards.
• Lead copy from concept through final execution across channels.
• Write and edit campaign, product, packaging, e-commerce, email, social, and retail copy.
• Partner with creative, marketing, and product teams to translate insights into compelling consumer messaging.
• Mentor writers and uphold a high standard of quality, consistency, and craft.

Qualifications

• Extensive copywriting, editorial, content, or brand storytelling experience, including creative leadership.
• Exceptional writing, editing, proofreading, and voice-development skills.
• Portfolio demonstrating campaign work, product storytelling, and multi-channel execution.
• Beauty, wellness, fashion, consumer lifestyle, or related experience preferred.
• Strong cultural awareness, editorial judgment, and ability to manage multiple priorities.