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National Painting Group is seeking a visionary content professional to own the end-to-end creation process for Painting Business Pro and my personal brand. You’ll handle ideation, scripting, filming, and editing, then build a team and scalable flywheel from Fort Collins.
You’ll collaborate with me and the marketing lead to ensure on-brand, high-impact output across channels. You’ll drive strategy, pre-production, and production, delivering content that aligns with growth targets and platform
I'm Eric, co-founder of National Painting Group and founder of Painting Business Pro, and we hire TOP performers.
You aren't looking for "a content job." You've had those and have the experience, but you're ambitious and you're looking for something rare: a brand with real proof behind it, a founder who loves being on camera, and the keys to grow it, with people you respect, doing work that adds to your life instead of draining it.
We have the proof, the frameworks, an existing following, and a lot of content still to make…. And a ton of room to improve. What we don't have yet is the person who owns everything behind the camera. We’re still doing this like amateurs and we’re ready to go pro.
We're hoping that's you….
Keep reading if…
Still with me?
Autonomy. We're all adults, we're high performers, and we all have a job to do. We trust each other to do our jobs, and you won't be micromanaged. This is a culture of universal accountability, not hierarchy. We are accountable individually and collectively.
High performance. When you work here, you're surrounded by high performers, and we expect the same from you.
Investment in your development. We produce exceptional results by investing heavily in our people through ongoing internal training and development. It goes beyond training you in your role: it develops you as someone who creates and fulfills intentions, and it shows up in your entire life.
Performance, not hours. We believe your work should add to your life, not take from it. We don't do hustle culture or 60-hour workweeks. You can perform at a high level without sacrificing your personal life, and we've found that's exactly what unlocks performance. You should be able to conduct this role at a high level while fulfilling everything else that's important to you in your life. We'll help you do that.
Clarity of intention & alignment. Everyone you work with is clear on the objective, how we operate, where we're going, and the future we're committed to.
Strategy & patience. We have a clear plan, and we don't take shortcuts. Impeccable, thoughtful work is the source of our increasingly rapid growth.
We're a family of companies. National Painting Group co-owns 15 painting companies across the country with 8+ acquisitions in process right now - and more on the way. Our model companies, Foothills Painting and Elk Horn Painting (Inc. 5000 in 2024 and 2025), are where every playbook is proven before it gets rolled out to all of our portfolio companies. At Painting Business Pro, we have coached 3,000+ painting company owners since 2013, and, currently, all of our partnership acquisitions come from that community.
Most painting contractors are excellent at the craft and were never taught the business. We’ve spent more than a decade building those systems inside our own companies.
Painting Business Pro iIs the coaching brand for painting company owners nationwide, and my personal brand is how many of those owners find us. This role grows both.
Our ultimate intention (mission) is: Discover what's possible and joyously make it happen. We’re here to help our people build a wildly successful and fulfilling career, and we’re at an inflection point of significant growth. That's why we need you.
The Big Picture
Painting Business Pro iIs the largest and longest-running coaching program for painting contractors, with over 500 active members. We’ve grown that business by 500% over the last three years, and we expect that trend to continue for the next three years.
National Painting Group is our portfolio of painting companies, where we buy a minority stake in painting companies, grow them, and then help the partner ultimately exit, where we take over a majority stake of the business. We currently have 15 painting companies in our portfolio, 8 more in due diligence, and we expect to bring on 1 to 2 new partners every month in 2027.
But we also have plans beyond the painting industry. A lot of our core competencies, what makes us unique, and what we’re building apply to business far beyond the painting industry.
Building our Painting Business Pro online presence and brand, as well as the Eric Barstow personal brand, are both high-leverage points to contribute to the growth of Painting Business Pro and National Painting Group in the short term. They also create future opportunities for our team and business into the future when we’re ready to expand beyond the painting industry.
This is a build-and-run role. You’ll own content for Painting Business Pro and my personal brand, hands‑on, from the first idea to the analytics that shape the next one. Then you’ll build the team and the flywheel that scale it. I’m the voice in front of the camera. You own everything behind it. On Painting Business Pro, you’ll work closely with our Head of Marketing on all brand direction. On my personal brand, you’ll work directly with me, with input from the Painting Business Pro head of marketing.
You’ll be the person:
You won’t have a team on day one. You’ll have a vendor to take over, a founder ready to film, and a brand with proof