DIRECTOR OF COMMUNICATIONS AND STRATEGY

Main Line Reform Temple; Pennsylvania; On-site; USD 75,000 - 80,000; Full time

Benefits offered by this job

Paid vacation and holidays

Job summary

Main Line Reform Temple is seeking an experienced Director of Communications and Strategy to lead marketing, branding, communications, and public relations efforts. Reporting to the Executive Director, this role guides MLRT's public presence and unifies programs under one cohesive brand.

The ideal candidate will develop long-term marketing strategies, expand community engagement, manage media relations, and lead MLRT's 75th anniversary storytelling and growth initiatives.

Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations, Business, or related field.
• 7–10+ years of progressive marketing, branding, communications, or public relations experience.
• Strong knowledge of digital marketing, analytics, and website management (WordPress).
• Experience cultivating media relationships and securing earned media coverage.
• Exceptional writing, storytelling, and communication skills.
• Strong project management and organizational abilities.
• Ability to work on-site is required.

Responsibilities

• Develop and implement long-term marketing and brand strategy.
• Unify temple programs under one cohesive identity.
• Increase awareness, engagement, and membership growth.
• Build relationships with local media and community partners.
• Lead 75th Anniversary marketing and legacy planning.
• Oversee digital marketing, newsletters, and social media.

Skills

Strategic thinking

Audience growth

Media relations

Writing

Storytelling

Project management

Collaboration

Education

Bachelor’s degree in Marketing, Communications, Public Relations, Business, or related field

Tools

WordPress

Constant Contact/eCRM

Canva

Outlook/Office

InDesign

Photoshop

Job description

We're Hiring: Director of Communications & Strategy

Main Line Reform Temple is a thriving Reform Jewish congregation rooted in community, lifelong learning, spiritual growth, and meaningful relationships. We serve individuals and families of all ages through worship, education, social action, and communal programming that reflects Jewish values and modern life.

Our Temple is a warm, welcoming, and vibrant center of Jewish life where people come to connect with Judaism, with one another, and with purpose. As we celebrate our 75th anniversary, we are seeking an experienced Director of Communications and Strategy Director who will help shape and elevate our public presence, strengthen our brand, expand our reach, and position Main Line Reform Temple as a leading voice in Jewish communal life for decades to come.

Position Summary

TheDirector of Communications and Strategyserves as the strategic leader of all marketing, branding, communications, and public relations efforts for Main Line Reform Temple. Reporting directly to our Executive Director, this role supervises and supports the Director of Marketing and works closely with our engagement and programming professionals. The role is responsible not only for communicating what happens at MLRT, but for helping define how the Temple is perceived both within and beyond our congregation.

The ideal candidate will develop long-term marketing strategies and internal systems that unify the Temple’s many programs, schools, and initiatives under one cohesive brand; increase community engagement; attract new audiences; strengthen relationships with local media and community partners; and help tell the story of MLRT in compelling and meaningful ways.

This position will play a central role in planning and executing marketing initiatives related to the Temple’s 75th Anniversary celebration, while also creating a sustainable framework for future growth and visibility.

Key Responsibilities

Strategic Marketing & Brand Leadership

• Develop and implement a comprehensive multi-year marketing and brand strategyaligned with Temple priorities and future growth goals.
• Create a unified marketing vision that integrates the Temple, Early Childhood EducationCenter, Religious School, youth programs, lifelong learning, worship, social actioninitiatives, and fundraising efforts into one cohesive organizational identity.
• Identify opportunities to increase awareness, engagement, and participation among bothcurrent members and prospective community members.
• Establish measurable marketing goals and regularly assess effectiveness throughanalytics, audience insights, and engagement metrics.
• Serve as a strategic advisor to clergy, executive leadership, staff, and lay leaders onmarketing initiatives and audience development.

Community Outreach & Audience Growth

• Develop strategies to engage audiences beyond the Temple’s existing membership andtraditional networks.
• Identify and cultivate relationships with community organizations, schools, businesses,and regional partners that can expand MLRT’s visibility and impact.
• Create outreach campaigns that position MLRT as a welcoming destination for Jewish life,learning, worship, and community engagement.
• Develop initiatives to attract young families, unaffiliated Jews, interfaith households, andindividuals seeking meaningful community connections.

Public Relations & Media Relations

• Build and maintain relationships with local, regional, and Jewish media outlets.
• Develop proactive public relations strategies that elevate MLRT’s profile and highlight itsleadership, innovation, programs, and community impact.
• Identify opportunities for earned media coverage, speaking engagements, thoughtleadership, and community recognition.
• Draft press releases, media statements, and key messaging as needed.
• Position Main Line Reform Temple as a trusted and visible voice in the greaterPhiladelphia Jewish and civic communities.

75th Anniversary Marketing & Legacy Planning

• Lead the development and execution of a comprehensive marketing andcommunications strategy for the Temple’s 75th Anniversary celebration.
• Collaborate with clergy, staff, lay leadership, and anniversary committees to create a year-long campaign that celebrates MLRT’s history, honors its legacy, and inspires futuregenerations.
• Develop storytelling initiatives, historical features, special events promotions, community engagement opportunities, and legacy-focused campaigns.
• Ensure that anniversary initiatives contribute to long-term brand awareness, membershipgrowth, and community engagement beyond the celebration year.

Content Strategy & Storytelling

• Create compelling written and visual content for newsletters, email campaigns, websites,social media, advertising, fundraising initiatives, and special projects.
• Oversee the congregational communications calendar to ensure strategic, coordinatedmessaging across all departments.
• Highlight stories, celebrations, milestones, and meaningful moments that showcase therichness and diversity of Temple life.
• Develop audience-specific messaging that supports engagement, participation, andorganizational goals.

Digital Marketing & Communications

• Oversee website strategy, content management, and user experience.
• Manage email marketing platforms, CRM/database communications, and audiencesegmentation.
• Monitor digital engagement metrics and utilize data-driven insights to improveperformance.
• Develop and implement digital marketing campaigns that support membership growth,program participation, fundraising, and community awareness.

Social Media & Creative Direction

• Develop and execute an integrated social media strategy that advances organizationalgoals and broadens audience reach.
• Ensure consistency of voice, messaging, visual identity, and branding across allplatforms.
• Design and oversee the creation of promotional materials, digital graphics, signage,publications, and campaign assets.
• Maintain and evolve Temple brand standards to reflect organizational priorities and futuregrowth.

Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations, Business, or a relatedfield; Master’s preferred.
• 7–10+ years of progressive marketing, branding, communications, or public relations experience.
• Demonstrated success developing strategic marketing plans and audience growthinitiatives.
• Experience building brands, increasing organizational visibility, and managing publicrelations efforts.
• Strong understanding of digital marketing, analytics, website management (WordPress), emailmarketing and eCRM systems (like Constant Contact).
• Familiarity with Canvaand Outlook/Office programs.
• Experience cultivating media relationships and securing earned media coverage.
• Exceptional writing, storytelling, and communication skills.
• Strong project management and organizational abilities.
• Ability to think strategically while also executing effectively.
• Collaborative leadership style with the ability to work across multiple stakeholders and departments.
• The ability to work well with diverse constituents and work styles in a fast-paced environment.
• Ability to work on-site is required.
• A positive outlook and good sense of humor.
• Understanding of Jewish communal life, synagogue culture, and nonprofit organizations is strongly preferred.
• Experience in faith-based, educational, nonprofit, or community organizations is a plus.
• Experience managing direct reports is strongly preferred.
• Knowledge of InDesign and Photoshop is preferred.
• Salary: $75,000–$80,000 (commensurate with experience)
• Paid vacation and holidays
• The opportunity to work in a mission-driven, warm, and collaborative community