Director of Business Development

Better Talent by Laveer & Co.

Wilmington (NC)

On-site

USD 75,000 - 125,000

Full time

14 days+
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Benefits offered by this job

PTO
Health insurance
Dental insurance
Vision insurance
Life insurance

Job summary

Casago Coastal NC seeks a Director of Business Development to lead multi-market growth across four NC coastal brands. You will build outbound pipelines, partner with regional managers, and translate data into actionable strategy to drive homeowner acquisitions.

Ideal candidates bring 3–5+ years in business development or sales leadership in vacation rental or luxury hospitality, with strong CRM and analytics skills, and willingness to travel across markets.

Responsibilities

  • Build, maintain, and optimize a structured sales pipeline within our CRM/Streamline databases to track prospective homeowners from initial contact to signed management agreement.
  • Identify high-value neighborhoods, premium oceanfront properties, and emerging rental opportunities in each target region to focus outbound sales efforts.
  • Develop data-driven outbound lead generation strategies, including targeted direct mail campaigns, digital outreach, and community networking.
  • Partner directly with local Property Managers across our brands, acting as their dedicated business development advisor.
  • Train, mentor, and coach decentralized local management teams on consultative sales techniques and local lead-generation habits.
  • Equip local teams with frameworks, objection-handling strategies, and confidence to independently advance homeowner relationships.
  • Design and deliver sophisticated, competitive management proposals and data-backed annual revenue projections for high-value homeowner prospects.
  • Join Property Managers on high-stakes, premium listing presentations, articulating Casago Coastal's distribution network and asset-advocacy model.
  • Utilize vacation rental data analytics tools to build realistic, transparent performance comparisons.
  • Build and maintain strategic B2B relationships with coastal real estate agents, developers, and advisors to establish a referral network.
  • Coordinate with regional Property Managers to ensure flawless onboarding and premium first impressions for new homeowners.
  • Establish, monitor, and report KPIs including lead conversion rates, average revenue per acquired unit, and portfolio growth to ownership.

Job description

Company Overview

Casago Coastal NC is a locally led, locally operated vacation rental management group serving four of the most beloved stretches of the North Carolina coastline through our family of brands: Hatteras Realty (Hatteras Island and the southern Outer Banks), Atlantic Beach Realty (the Crystal Coast), Carolina Coast Retreats (the Cape Fear region, including Wilmington and Topsail), and Carolina Breeze Vacations (the Brunswick Islands).We are led by a team with decades of combined experience investing in, growing, and operating successful vacation rental management companies — and that experience is paired with on-the-ground local managers who live in the markets they serve. The people making decisions about a homeowner's property or a guest's stay are part of the same community, with the authority to act in real time. We believe vacation rental management is a relationship business, and relationships are built locally.For homeowners, we are an advocate first — focused on protecting the home, maximizing income, and delivering transparent, real-time reporting. For guests, we deliver professionally cleaned, fully equipped homes backed by reliable local support from check-in to check-out.As part of the Casago network, North America's largest specialized vacation rental manager, our local teams are backed by enterprise technology, distribution across 25+ leading channels including Vrbo, Airbnb, and Booking.com, and the operational resources of a national platform — while the strategy, service, and relationships remain ours, built locally for the long term.

Position Summary

We're looking for a Director of Business Development to lead, scale, and accelerate inventory growth across our four distinct North Carolina coastal markets. This is a high-impact, hands-on leadership role responsible for driving revenue performance through the structured development and execution of new homeowner acquisition strategies.

You will partner directly with ownership, executive leadership, and on-the-ground regional Property Managers to bring structure, accountability, and consistency to our growth function. Success in this role requires someone who moves quickly, takes initiative, and thrives in a relationship-driven environment. You will be responsible for building and refining the systems, data metrics, and outbound pipelines that enable our four local brands to scale with confidence.

Operating across multiple coastal markets, you will bridge the gap between high-level business development strategy and local execution. This role is ideal for a leader who combines deep relationship instincts with data-driven sales discipline, empowering local managers to turn prospects into long-term homeowner partners.

Key Responsibilities
Multi-Market Strategic Growth & Pipeline Management
  • Collaborate with executive leadership to establish annual and quarterly inventory acquisition and contract goals across all four target markets.
  • Build, maintain, and optimize a structured sales pipeline within our CRM/Streamline databases to track prospective homeowners from initial contact to signed management agreement.
  • Identify high-value neighborhoods, premium oceanfront properties, and emerging rental opportunities in each target region to focus outbound sales efforts.
  • Develop data-driven outbound lead generation strategies, including targeted direct mail campaigns, digital outreach, and community networking.
Property Manager Enablement & Sales Coaching
  • Partner directly with local Property Managers across Hatteras Realty, Atlantic Beach Realty, Carolina Coast Retreats, and Carolina Breeze Vacations, acting as their dedicated business development advisor.
  • Train, mentor, and coach decentralized local management teams on consultative sales techniques, effective pitch styles, and local lead-generation habits.
  • Equip local teams with the frameworks, objection-handling strategies, and confidence needed to independently advance homeowner relationships in their communities.
Pitching, Proposals & Revenue Analysis
  • Design and deliver sophisticated, competitive management proposals and data-backed annual revenue projections for high-value homeowner prospects.
  • Step into local markets to join Property Managers on high-stakes, premium listing presentations, articulating Casago Coastal's advanced distribution network and asset-advocacy model.
  • Utilize specialized vacation rental data analytics tools to build realistic, transparent performance comparisons that demonstrate our ability to maximize homeowner income.
Community Engagement & Referral Networks
  • Build and maintain strategic B2B relationships with coastal real estate agents, local developers, builders, and financial advisors to establish a consistent inbound referral network.
  • Represent the Casago Coastal family of brands at regional business associations, tourism events, and local community gatherings to elevate our presence as the premier choice for property management.
Onboarding Transition & Performance Metrics
  • Coordinate closely with regional Property Managers and operations teams to ensure a flawless handoff, seamless onboarding experience, and premium first impression for new homeowners.
  • Establish, monitor, and report on key performance indicators (KPIs) including lead conversion rates, average revenue per acquired unit, and overall portfolio growth to ownership.
Required Qualifications
  • Experience: Minimum 3–5+ years of successful business development, inventory acquisition, or sales leadership experience, with a strong preference for individuals from the vacation rental, luxury hospitality, or real estate industries.
  • Location: Must live in North Carolina within a maximum 2-hour driving distance of either our Hatteras, Atlantic Beach, Topsail Beach, or Holden Beach office locations, with a willingness to travel across our four coastal footprints.
  • Data & Tech Savvy: Know how to make data-driven decisions and create actionable sales metrics to measure growth success. Proficient in using property management software (e.g., Streamline), CRMs, and specialized vacation rental market data tools (such as Key Data, AirDNA, or similar).
  • Coaching & Influence: Proven multi-tasking and organizational skills, with a demonstrated ability to influence, train, and motivate regional operational teams who do not report directly to you.
  • Brand Advocacy: Strong brand awareness and the ability to seamlessly pitch the competitive advantages of our business model—balancing the operational power of a national platform with the heart and soul of a locally led group.
Compensation & Benefits

Annual Salary: $75,000 - $125,000

Bonus

  • Specific personal and team incentive goals

Benefits

  • Paid time off such as PTO, sick days, and vacation days
  • Health, Dental, and Vision insurance
  • Life insurance
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