Director, News Media Strategy

The California State University; Long Beach (CA); On-site; USD 93,000 - 107,000; Full time

Benefits offered by this job

Paid Time Off

Health Coverage

Retirement Plans

Tuition waiver

Employee Assistance Program

Wellness programs

Job summary

California State University, Long Beach seeks a Director of News Media Services to lead the Strategic Communications unit, oversee staff, and drive earned media strategies. You will proactively pitch stories and respond to media inquiries, representing the university when appropriate.

You will provide media counsel to campus leaders, craft statements and news releases, monitor coverage, and report on metrics while upholding editorial standards and on‑camera presence.

Qualifications

• Bachelor's degree in related field required.
• Minimum five years of media relations experience; higher education preferred.
• Ability to speak on record to news media with clarity and credibility.
• Strong writing, editing, and proofreading skills with editorial standards.

Responsibilities

• Lead earned media strategy, proactive outreach, and spokesperson activities.
• Provide media counsel and coaching to campus leaders and partners.
• Coordinate crisis communications and timely media responses.
• Supervise, develop, and support assigned staff.

Skills

Media relations

Crisis communications

Staff management

Media spokesperson

Strategic communications

Education

Bachelor's degree in related field

Job description

California State University, Long Beach seeks a Director of News Media Services to lead the Strategic Communications unit, oversee staff, and drive earned media strategies. You will proactively pitch stories and respond to media inquiries, representing the university when appropriate.

You will provide media counsel to campus leaders, craft statements and news releases, monitor coverage, and report on metrics while upholding editorial standards and on‑camera presence.