Director, Media

Trilliad, LLC; Northern (KY); Hybrid; USD 165,000 - 185,000; Full time

Benefits offered by this job

Competitive pay and benefits

Job summary

Trilliad, LLC, an agency-led Growth Services Provider, seeks a Director of Media to design and implement connected, story-driven, full-funnel experiences for a select client group. You will partner with Strategy to translate marketing plans into paid media, guiding cross-functional teams across regions.

Applicants bring 9+ years in digital marketing with strong leadership, mentorship, and international exposure.

Qualifications

• 9+ years of experience in a digital marketing environment, agency and/or client experience.
• 5+ years' experience in strategy and planning of B2B media campaigns.
• 6+ years' experience managing a team of direct reports.
• 2+ years of international and/or cross-regional experience.
• 2+ years experience designing and leading B2B media strategy across multiple teams and functions globally.

Responsibilities

• Lead global media strategy development from campaign planning to client recommendations.
• Collaborate with Strategy to translate integrated marketing strategy into paid media strategy.
• Oversee activation, optimization and measurement across campaigns to meet performance goals.
• Develop omnichannel and digital strategies aligned with global goals and regional KPIs.
• Build strong relationships with Client Services and agency partners to drive thought leadership.

Skills

Digital marketing

Strategy & planning

Team management

International experience

B2B media strategy

Job description

At Just Global, we live and breathe B2B and believe in igniting B2B relationships. Our independent, global team actively engages with clients to put our deep technical knowledge and unique perspectives of markets and buying processes to work. We maximize insights, we spark creativity, and we leverage technology to inspire brand loyalty and drive recurring revenue. We are the heart of B2B.

The Director, Mediais accountable for designing and implementing connected, story-driven, full-funnel experiences while bringing marketplace innovation and thoughtleadership into the agency and to our clients. You will work in close partnership with Strategy to bridge and translate integrated marketing strategy into paid media strategyacross a select group of accounts. You will work closely with Client Services and department heads to build strong relationships across teams while also ensuring ourwork product is always thoughtful to the entire customer experience across paidchannels and every other brand touchpoint our audiences will use in their journey.

In delivering this accountability, the Director, Media supports the Vice President, Media in cultivating a team capable of delivering outstanding customer experiences and outcomes for our clients, driving product growth and advancement throughout the organization. Proven leadership experience, established mentorship success stories, extensive integrated media experience, and strategic thinking are all vital in this position.

What you are responsible for:

Internal

• Lead global media strategy development, from campaign planning to client recommendations, which includes team vision and oversight across all phases of the process for a select group of accounts
• Work in lockstep with other Media leads for cross-pollination of ideas and concepts to drive innovation and growth across clients
• Stay apprised of client business issues, category insights and competition, translating challenges into solutions
• Work closely with the Strategy team to develop omnichannel and digital strategies for global client briefs, ensuring that recommendations and decisions are consistent with clients' global goals and support regional KPIs
• Support discussions with regional agency leadership on all planning efforts, channels and timelines, ensuring there is full transparency and clarity
• Gather deep insights on target audiences, helping media teams understand new audiences, including using syndicated research and digital tools to define audiences and create insights on media consumption, attitudes, and content preferences
• Understand and articulate buyer personas, roles in purchase decisions, and media intersection with their content consumption
• Maintain a comprehensive grasp of the current data and technology environment relevant to formulating a data strategy for first‑party and/or third‑party initiatives
• Lead competitive analysis and derive insights to inform investment strategy and identifying white space opportunities
• Understand regional media consumption and channel preference variances between regions and/or markets
• Partner with the agency's regional client leadership, strengthening their understanding and media product through education
• Own and foster growth in the relationships with agency partners, where applicable
• Oversee the translation of plan to inputs for activation; direct and advise on optimizations throughout campaign life cycle to meet and/or exceed performance goals
• Remain fully embedded in all aspects of the campaign including the planning process, through campaign execution and measurement

Customers

• Work closely with Client Service leads to ensure strong senior client relationships on all active accounts providing thought leadership, innovation, and new ways of using media
• Convey marketplace insights and competitive knowledge to the global planning process, leading with insights in all client discussions and ensuring all angles are considered
• Cultivate senior media and marketing client relationships, guiding strategic discussions and managing all global timelines
• Demonstrate a clear understanding of our client landscape, competitors and B2B media marketplace
• Act as core participant in development and delivery of agency RFP responses and pitches, as applicable

Market Knowledge

• Keep current with global industry trends and ongoing platform evolutions and solution innovation
• Lead agency point of view on the future of media, related technologies, and strategies to drive client success
• Participate and contribute to agency thought leadership initiative, including active industry leadership via attendance at annual conferences, participation in speaker panels and contribution to industry blogs

Management Responsibilities

• For a select group of accounts, dotted-line and direct line management of team, mentoring, coaching, and ensuring best practices are shared and maintained
• Contribute to internal training and development initiatives specific to agency media strategy capabilities and function

What you’ll bring [knowledge, skills, and/or experience]:

Knowledge

Skills

Experience

• 9+ years of experience in a digital marketing environment, agency and/or client experience
• 5+ years' experience in strategy and planning of B2B media campaigns
• 6+ years ' experience managing a team of direct reports
• 2+ years of international and/or cross-regional experience
• 2+ years experience designing and leading B2B media strategy across multiple teams and functions globally

The anticipated annual base salary range for this role is $165,000–$185,000 USD based on a good‑faith estimate at the time of posting. Actual compensation within this range will depend on factors including experience, skills, and geographic location.

Trilliad, a market-leading Growth Services Provider (GSP), solves challenges and drives results for Growth Leaders across Sales, Marketing and Customer Success. Trilliad’s full-service solutions deliver competitive advantage for the brands it works with by optimizing their sales and marketing strategies, processes, skills, and technology. Trilliad drives efficiency and predictability at the intersection of Sales, Marketing, and Customer Success to increase seller productivity, lower cost per lead, decrease cost per sale, accelerate time to close, and drive customer lifetime value.

At Trilliad, culture is our backbone. It shapes how we think, behave, and treat one another, and it defines how our clients, partners, and communities experience us. Every company has a culture, and at Trilliad, we make ours intentional—anchored in our Leadership Principles. These principles guide every decision and interaction: putting the company first, obsessing over growth, remembering that business is personal, and ensuring strategy turns into execution. We succeed by being one team, striving for greatness, speaking the truth, and holding ourselves accountable. We lighten up with humor, stay patient and disciplined, run towards problems, celebrate results, and never accept confusion as an option. This is the culture you step into at Trilliad—purposeful, lived, and continually developed.

The Trilliad Agreement

If you want to be part of building a truly great growth company—and if you want to help cultivate a culture that is differentiated and that creates value for customers and colleagues alike—then you might be a fit for Trilliad.

Accepting that invitation means more than bringing your skills, knowledge, and experience to bear in your role. It also means working in alignment with our Leadership Principles, which guide how we show up for each other, our customers, and the work. Because at Trilliad, how we do things matters just as much as what we do.

When you show up in this way—bringing your best and living our Leadership Principles—you can expect Trilliadto uphold its side of The Trilliad Agreement: a workplace in which we grow, connect, and thrive.

A workplace where we grow:

• You’llstretch your skills and shape your career through work that pushes boundaries and raises the bar.
• You’ll have access to world‑class training and development.
• You’ll have the clarity and tools to deliver results that matter.

A workplace where we connect:

• You’llbe guided by leaders who are worth following.
• You’llbuild relationships that go beyond the job.
• You’llbe invited to offer thoughtful feedback, and when youdoyour voice will be heard.

A workplace where we thrive:

• Great results will be recognized and celebrated.
• You’ll work in an environment with teammates who have your back.
• You’ll receive competitive pay and benefits that recognize your impact and support you inside and outside of work.