Director, GTM Engineering

Tekion; United States; On-site; USD 180,000 - 260,000; Full time

Benefits offered by this job

Competitive compensation

Stock options

Medical, dental, vision coverage

Unlimited PTO

Career growth opportunities

Job summary

Tekion seeks a Director of GTM Engineering to design, build, and operate the data pipelines, enrichment workflows, AI agent deployments, and automated plays that the GTM team runs on. They will define and deploy the campaign engine, and drive faster, smarter GTM workflows across lead enrichment, personalization, QA, and analytics.

The role requires deep experience in GTM operations, AI agent frameworks, and data engineering, with a track record in high-growth B2B SaaS environments.

Qualifications

• 5–8 years in GTM operations, revenue operations, growth engineering, or sales operations with a strong technical orientation
• Has built and shipped automation workflows using tools like Clay, n8n, Zapier/Workato, or custom scripts
• Deep fluency in AI agent frameworks for production GTM workflows
• Strong data engineering instincts with SQL, API integrations and cross-team collaboration
• Experience with Salesforce, HubSpot/Marketo, and enrichment platforms (Clay, ZoomInfo, Apollo)
• Systems thinker who sees GTM as an interconnected machine
• Experience in a high-growth B2B SaaS environment with rapid iteration
• Comfortable being the first hire in a new function and defining roadmap

Responsibilities

• AI agent workflow design and deployment across GTM — lead enrichment, outbound personalization, content generation, campaign QA, and call prep
• GTM tech stack architecture and optimization — integrat ion across HubSpot, Salesforce, Databricks, Clay, and AI tooling
• Automation of repetitive GTM workflows — replacing manual processes with scalable agent-driven systems
• Evaluation and QA of deployed agents — monitor output quality and impact on conversions
• Data pipeline and enrichment infrastructure — ensure real-time data on accounts, contacts, intent, and competitive positioning
• Internal tooling and dashboards — real-time pipeline health and agent effectiveness visibility

Skills

GTM operations

Automation workflows

AI agent frameworks

Data engineering

SQL & API integrations

CRM architecture (Salesforce)

Marketing automation (HubSpot/Marketo)

Systems thinking

High-growth SaaS experience

Independent startup mindset

Tools

Clay

n8n

Zapier/Workato

Salesforce

HubSpot

Marketo

ZoomInfo

Apollo

Job description

About Tekion:

Positively disrupting an industry that has not seen any innovation in over 50 years, Tekion has challenged the paradigm with the first and fastest cloud-native automotive platform that includes the revolutionary Automotive Retail Cloud (ARC) for retailers, Automotive Enterprise Cloud (AEC) for manufacturers and other large automotive enterprises and Automotive Partner Cloud (APC) for technology and industry partners. Tekion connects the entire spectrum of the automotive retail ecosystem through one seamless platform. The transformative platform uses cutting-edge technology, big data, machine learning, and AI to seamlessly bring together OEMs, retailers/dealers and consumers. With its highly configurable integration and greater customer engagement capabilities, Tekion is enabling the best automotive retail experiences ever. Tekion employs close to 3,000 people across North America, Asia and Europe.

Director, GTM Engineering

• Reports to: SVP of GTM & Growth

• Location: Bay Area preferred

Job Introduction

GTM Engineering is an emerging function that sits between Revenue Operations and Software Engineering. This person designs, builds, and operates the data pipelines, enrichment workflows, AI agent deployments, and automated plays that the GTM team runs on. Every major SaaS company scaling AI-assisted GTM motions in 2026 is hiring for this role — it is the operational backbone that makes distribution, sales, and CS teams significantly more productive.

At Tekion, the Director of AI Distribution will build the campaign engine. The Director of GTM Engineering makes that engine — and every other GTM workflow — faster, smarter, and more automated. They define, deploy, evaluate, and optimize AI agent workflows across the GTM org: lead enrichment, outbound personalization, campaign QA, call prep, competitive intelligence, and pipeline analytics.

Key Role & Responsibilities

• AI agent workflow design and deployment across GTM — selecting, configuring, and orchestrating agents for lead enrichment, outbound personalization, content generation, campaign QA, and call preparation

• GTM tech stack architecture and optimization — owning the integration layer across HubSpot, Salesforce, Databricks, Clay, and emerging AI tooling

• Automation of repetitive GTM workflows — replacing manual processes with agent-driven or rule-based systems that scale without adding headcount

• Evaluation and QA of deployed agents — monitoring output quality, measuring impact on conversion rates and pipeline velocity, and iterating based on data

• Data pipeline and enrichment infrastructure — ensuring GTM teams have accurate, real-time data on accounts, contacts, intent signals, and competitive positioning

• Internal tooling and dashboards — building the operational views that let GTM leadership see pipeline health, campaign performance, and agent effectiveness in real time

What This Person Does NOT Own

• Campaign strategy, messaging, or creative — that belongs to the Director of AI Distribution and GTM leads

• Product engineering or platform infrastructure — this role builds on top of Tekion’s platform, not inside it

• Sales execution or quota — this role makes sellers more effective, not more numerous

• Marketing brand, events, or content strategy — this role automates distribution of content, not creation of it

Basic Qualifications

• 5–8 years in GTM operations, revenue operations, growth engineering, or sales operations — with a strong technical/builder orientation

• Has personally built and shipped automation workflows using tools like Clay, n8n, Zapier/Workato, or custom scripts — not just managed vendors who did it

• Deep fluency in AI agent frameworks — understands how to prompt, chain, evaluate, and monitor AI agents in production GTM workflows

• Strong data engineering instincts — comfortable with SQL, API integrations, data pipelines, and can work alongside engineering teams without being one

• Experience with CRM architecture (Salesforce), marketing automation (HubSpot/Marketo), and enrichment platforms (Clay, ZoomInfo, Apollo)

• Systems thinker who sees GTM as an interconnected machine, not a collection of point tools

• Has operated in a high-growth B2B SaaS environment where speed of iteration mattered more than perfection

• Comfortable being the first hire in a new function — can define the role, build the roadmap, and execute without waiting for direction

First 90 Days

• GTM tech stack audit complete — map of current tools, integration gaps, and automation opportunities documented

• First 3 agent workflows deployed and in production (e.g., lead enrichment, outbound personalization, campaign QA)

• Measurable time savings quantified — hours saved per GTM team member per week from automation

• Data pipeline improvements — enrichment coverage increased, lead-to-account matching accuracy improved

• Dashboard or reporting layer built that gives GTM leadership a real-time view of agent performance and pipeline health

Reporting Structure

Both roles report directly SVP of GTM & Growth. They sit alongside Director of GTM and the five GTM leads (Fixed Ops, Retail, Accounting, T1, OEM/Integrations). The Director of AI Distribution and the Director of GTM Engineering are peers — not a reporting chain.

Perks & Benefits

• Competitive compensation and generous stock options

• 100% employer-paid top-of-the-line medical, dental and vision coverage

• Great benefits including unlimited PTO, parental leave and free snacks and beverages

• The opportunity to work with some of the brightest minds from Silicon Valley’s most dominant and successful companies

• Be part of an early stage, hyper-growth start-up with the opportunity to grow and prosper

• Work on the latest and coolest technologies – everything is home-grown and built ground-up

• A dynamic work environment with a strong sense of community and collaboration

• The open and transparent culture that encourages innovation, rewards performance and discourages hierarchy

• Exciting opportunities for career growth and development

Tekion is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, victim of violence or having a family member who is a victim of violence, the intersectionality of two or more protected categories, or other applicable legally protected characteristics.

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