Director, Global Priorities

Warner Music Group; New York (NY); On-site; USD 90,000 - 100,000; Full time

Job summary

Warner Music Group is hiring a Global Priorities Director to shape marketing strategy for their top global artists. The role involves creating comprehensive marketing plans, partnering with global affiliates, ensuring timely campaign executions, and tracking performance metrics. Candidates should have at least 7 years in music marketing or related fields, with strong skills in strategy adaptation for international markets. A deep passion for music and knowledge of digital trends are essential. The position requires a minimum of 4 days in-office work weekly.

Qualifications

• 7 years in music marketing or brand management, preferably in entertainment.
• Experience in international markets and adapting strategies for local audiences.
• Exceptional organizational skills with complex multi-stakeholder campaigns.

Responsibilities

• Lead global marketing plans for priority artists with label teams.
• Coordinate with affiliates for localized campaign strategies.
• Track benchmarks and optimize marketing efforts.

Skills

Music marketing

Global brand management

Campaign strategy

Interpersonal skills

Strong communication

Job description

Position Overview

The Global Priorities Director at Warner Music Group plays a central role in developing and driving marketing strategy for the company’s highest-priority global artists. This position works cross-functionally to coordinate campaign planning and execution, ensuring alignment across label affiliates, commercial partners, and creative teams worldwide. The ideal candidate brings strategic marketing expertise, a global mindset, and a passion for helping artists break on the world stage.

Responsibilities

• Lead the creation of comprehensive, multi-market marketing plans for WMG’s top global priority artists in collaboration with label teams and regional collaborators.
• Partner with WMG affiliates around the world to localize campaign strategies, share resources, and ensure consistent execution of global priorities.
• Be responsible for global rollout timelines, deliverables, and go-to-market activities, ensuring campaigns launch on time and meet performance benchmarks.
• Track key campaign and artist benchmarks globally, and work with analytics and marketing intelligence teams to identify insights and optimize efforts.
• Identify and apply emerging global marketing trends, platform innovations, and fan engagement strategies to enhance the visibility and growth of global artists.

Qualifications

• 7 years demonstrated ability in music marketing, global brand management, or international campaign strategy—preferably within a record label, artist management, or entertainment company.
• Proven ability to work across international markets and cultures, with a strong understanding of how to adapt strategy for local audiences while maintaining global cohesion.
• Exceptional organizational abilities with experience managing complex, multi-stakeholder campaigns on tight timelines.
• Strong interpersonal and written communication skills; comfortable working cross-functionally with senior executives, creatives, and regional teams.
• Deep passion for music and a strong grasp of global pop culture, digital trends, and fan behaviors across platforms and territories.

Salary Range: $90,000 to $100,000 Annually

Work required: Minimum 4 days per week in the office.

Warner Music Group is an Equal Opportunity Employer.