Director, Gemini Growth Marketing

Google; Mountain View (CA); On-site; USD 250,000 - 420,000; Full time

Job summary

Google is seeking a Director of Growth Marketing for the Gemini App to define and lead the global growth strategy across mobile, web, and ecosystem integrations. You will build a unified growth engine spanning acquisition, activation, and monetization, coordinating outbound channels and in-product experiences.

In this role you will partner with Product, Engineering, Design, Data Science, and Regional Marketing to align full-funnel marketing with product-led growth, turning first-time users into

Qualifications

• 15 years of experience in growth marketing, performance marketing, PLG, or consumer technology marketing.
• 10 years in senior leadership building growth organizations globally.
• Experience partnering with VP and C-level across Product, Engineering, Design, Data Science, Analytics, and regional marketing.

Responsibilities

• Define and lead global growth strategy and organization for Gemini App across mobile, web, and ecosystem integrations.
• Build and lead a unified growth engine spanning user acquisition, activation, and business generation across outbound channels and in-product experiences.
• Partner with executive level stakeholders to connect full-funnel marketing with product-led growth mechanics to convert first-time users into daily users and subscribers.

Skills

Growth marketing

Senior leadership

Cross-functional leadership

Global experience

Product-Led Growth

Job description

Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.

Note: By applying to this position you will have an opportunity to share your preferred working location from the following: Mountain View, CA, USA; New York, NY, USA; San Francisco, CA, USA.

Minimum qualifications

• 15 years of experience in growth marketing, performance marketing, Product-Led Growth (PLG), or consumer technology marketing, driving measurable acquisition, engagement, and revenue outcomes.
• 10 years of experience in senior leadership roles building and managing multi-layered growth, performance, and lifecycle marketing organizations globally.
• Experience partnering with VP and C-level leadership across Product, Engineering, Design, Data Science, Analytics, and regional marketing.
• Experience leading multidisciplinary teams through growth and organizational change, including managing managers and senior individual contributors.

Preferred qualifications

• Experience with the evolving generative AI landscape, enabling the foresight to guide product innovation, anticipate market shifts, and foster a culture of continuous AI experimentation and adoption.
• Track record of scaling flagship consumer technology or AI products to hundreds of millions or billions of active users through full-funnel acquisition, product-led growth, and lifecycle marketing.
• Strong analytical accuracy in cohort retention, funnel diagnostics, A/B experimentation, and causal incrementality measurement across global markets.
• Deep expertise across paid and organic acquisition, CRM and in-product lifecycle mechanics, marketing technology platforms, and consumer subscription or freemium monetization.

About The Job

At Google, we are conducting AI research that advances the state-of-the-art, applying it to products and new domains, and developing tools to ensure that everyone can access AI. Google's mission is to organize the world's information and make it universally accessible and useful, and AI is helping us do that in exciting new ways.

As the Director of Growth Marketing for the Gemini App, you will define and lead the global growth strategy and organization for Google's AI assistant across mobile, web, and ecosystem integrations. You will build and lead a unified growth engine spanning user acquisition, activation, and business generation across both outbound channels and in-product experiences.

Partnering at the executive level with Product, Engineering, Design, Data Science, and Regional Marketing, you will connect full-funnel marketing with product-led growth mechanics to turn first-time users into habitual daily users and subscribers. You will lead and scale