Director, Digital Product Development

Uniphar | Medical; Flemington (NJ); Hybrid; USD 170,000 - 210,000; Full time

Benefits offered by this job

401(k) matching

Health insurance

Life insurance

Paid time off

Vision insurance

Job summary

Uniphar | Medical in Flemington, NJ, is seeking a Director of Digital Product Development to lead strategy, design, development, and commercialization of digital solutions for pharmaceutical clients.

The role blends deep pharmaceutical knowledge with product, CRM, data, and AI expertise to address healthcare stakeholder needs, from HCPs to patients and field teams, in a highly regulated environment.

Qualifications

• 10+ years in pharma/healthcare product roles.
• Experience leading digital product development.
• Experience with regulated environments.
• Ability to translate business challenges into scalable solutions.
• Experience with Veeva CRM platforms.

Responsibilities

• Lead strategy and development of digital products for pharma clients.
• Translate challenges into product roadmaps and requirements.
• Incorporate AI, automation, and personalized content.
• Evaluate emerging AI technologies for pharma marketing and engagement.
• Oversee end-to-end product lifecycle from concept to commercialization.
• Collaborate with strategy, creative, medical, analytics, and accounts teams.
• Define integrations, data flows, and platform requirements.
• Ensure compliance with PRC/MLR frameworks and privacy standards.

Skills

Strategic product leadership

Cross-functional collaboration

User-centered design

AI-enabled digital solutions

Stakeholder communication

Regulatory & privacy knowledge

Tools

Veeva CRM

Domo

Power BI

Google Analytics

Adobe Experience Cloud

Figma

Egnyte

Vault

Workfront

Job description

**This is a hybrid position in Flemington, New Jersey**

We are seeking an experienced Director, Digital Product Development to lead the strategy, design, development, and commercialization of innovative digital products and technology-enabled solutions for pharmaceutical and healthcare clients.

This individual will combine deep pharmaceutical industry knowledge with product, technology, CRM, data, and AI expertise to translate business challenges into practical, scalable solutions for HCPs, patients, field teams, and other healthcare stakeholders.

The ideal candidate has 10+ years of pharmaceutical or healthcare experience, understands the complexities of operating within a highly regulated environment, and has demonstrated experience developing and launching solutions across Veeva, CRM, digital platforms, analytics, and emerging AI technologies.

This is a highly collaborative and entrepreneurial role for someone who can move comfortably between client strategy, product vision, UX, technology, data, compliance, and execution.

Key Responsibilities

• Lead the strategy and development of digital products and technology-enabled solutions for pharmaceutical clients.
• Translate client and business challenges into clear product strategies, roadmaps, requirements, and scalable solutions.
• Identify opportunities to incorporate AI, automation, personalization, and intelligent content delivery into HCP and patient engagement.
• Evaluate emerging AI technologies and determine practical applications within pharmaceutical marketing, education, field enablement, and customer engagement.
• Lead products from concept and prototype through development, testing, launch, optimization, and commercialization.
• Partner with strategy, creative, medical, technology, analytics, and account teams to bring new solutions to market.
• Develop prototypes, demonstrations, and proof-of-concept solutions that help clients visualize new opportunities.
• Establish product development standards and processes that enable rapid innovation while maintaining pharmaceutical compliance.
• Provide leadership across Veeva CRM, CLM, Vault, and related pharmaceutical technology ecosystems.
• Develop solutions that integrate into field workflows and enable more personalized HCP engagement.
• Understand CRM data structures, field workflows, customer segmentation, content delivery, and closed-loop engagement.
• Help design solutions that connect field interactions, digital engagement, content, data, and analytics across channels.
• Work with internal and external technology teams to define integrations, APIs, data flows, and platform requirements.
• Serve as a subject matter expert for clients and internal teams on Veeva-enabled and CRM-based engagement solutions.

Enablement & Adoption

• Develop strategies to ensure new products and platforms are successfully adopted by field teams, marketers, HCPs, patients, and other intended users.
• Partner with clients to develop launch, training, onboarding, and change-management strategies.
• Translate complex technology into intuitive workflows and clear value propositions for non-technical users.
• Monitor product utilization and identify opportunities to improve adoption, engagement, and user experience.
• Create product documentation, training resources, best practices, and internal enablement materials.

Analytics, Platforms & Reporting

Provide strategic and functional leadership across platforms including:

• Domo
• Power BI
• Google Analytics
• Adobe Experience Cloud
• Adobe Experience Manager (AEM)
• Workfront
• Adobe Acrobat Sign
• Egnyte
• Figma

Partner with analytics teams to define meaningful KPIs and reporting frameworks that demonstrate product adoption, engagement, performance, and business impact.

Develop executive-level dashboards and reporting experiences that transform complex data into actionable insights.

Compliance, Regulatory & Privacy

• Ensure products are designed and developed within pharmaceutical PRC/MLR frameworks and promotional requirements.
• Understand the regulatory implications of AI-generated, personalized, and dynamically delivered content.
• Partner with legal, regulatory, privacy, medical, and information-security stakeholders throughout product development.
• Incorporate privacy-by-design principles into digital products and data strategies.
• Maintain working knowledge of:
• Pharma PRC/MLR processes
• HIPAA
• Data privacy and consent management
• OneTrust
• ADA and WCAG accessibility standards
• Digital and AI governance
• Serve as a Privacy Champion and advocate for responsible data and AI practices across product development.

Qualifications

• 10+ years of experience within pharmaceutical, biotech, healthcare communications, digital health, healthcare technology, or a related industry.
• Significant experience working directly with pharmaceutical companies and understanding their commercial, medical, regulatory, and technology environments.
• Demonstrated experience leading the development and launch of digital products, platforms, CRM solutions, or technology-enabled services.
• Strong working knowledge of Veeva CRM, CLM, and/or Vault.
• Experience with pharmaceutical field-force technology and HCP engagement workflows.
• Strong understanding of AI and emerging technologies, with demonstrated ability to translate new capabilities into practical business solutions.
• Experience with analytics, dashboards, data visualization, and digital measurement.
• Familiarity with Domo, Power BI, Google Analytics, Adobe Experience Cloud, Workfront, Egnyte, Figma, or similar platforms.
• Strong understanding of pharmaceutical PRC/MLR, privacy, security, and accessibility requirements.
• Ability to communicate effectively with both technical and non-technical stakeholders.
• Experience leading cross-functional teams across strategy, creative, UX, technology, analytics, medical, and client services.
• Strong presentation skills with the ability to confidently participate in senior-level client discussions and new-business presentations.

Ideal Candidate

The ideal candidate is a product-minded pharmaceutical technology leader who is equally comfortable discussing a client's commercial strategy, sketching a new product experience, working through Veeva requirements with developers, evaluating an AI use case, and presenting the finished solution to senior pharmaceutical marketers.

They are naturally curious about emerging technology but understand that innovation only matters when it solves a meaningful business or customer problem.

Most importantly, they are a builder-someone who enjoys taking an idea from a whiteboard and turning it into a differentiated product that can be demonstrated, sold, deployed, measured, and scaled.

About Us

We are a healthcare communications and health education agency that partners with pharmaceutical and biotechnology companies to solve some of healthcare's biggest engagement challenges. Through innovative strategy, compelling creative, AI-enabled technologies, educational resources, digital platforms, and omnichannel engagement solutions, we help brands improve healthcare professional engagement, strengthen patient education, increase meaningful interactions, and ultimately improve patient outcomes. We're building a different kind of healthcare agency - one driven by curiosity, creativity, innovation, and a passion for solving meaningful problems. If you're energized by building relationships, bringing big ideas to clients, and helping shape the future of healthcare engagement, we'd love to meet you.

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to talk or hear. The employee is frequently required to walk, sit and use hands. The employee is occasionally required to stand.

Equal Opportunity Employer

We recognize the right of an individual to work and to advance on the basis of merit, ability, and potential. It is our to ensure that job applicants are considered, and that employees are treated during employment, without regard to their race, color, religion, creed, sex, national origin, age, physical or mental disability, veteran status or Vietnam-Era veteran status, citizenship, marital status, domestic partnership status, familial status, gender identity, sexual orientation, legally protected medical condition (including pregnancy, childbirth, or related medical condition), genetic characteristics or other characteristic, condition or classification protected by federal, state, or local law. Uniphar is committed to the principles of equal opportunity and resolves to ensure equal opportunity in all employment practices.

• 401(k) matching
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Experience:

• Pharmaceutical: 10 years (Required)

Work Location: Hybrid remote in Flemington, NJ 08822