Director, Data Analytics & Insights

GreatAmerica Bank National Association; Cedar Rapids (IA); Hybrid; USD 140,000 - 190,000; Full time

Benefits offered by this job

Health Insurance

401(k) with company match

Monthly bonuses for eligible employees

Hybrid work arrangements

Job summary

GreatAmerica is expanding its Data Team and seeks a Director of Data, Analytics and Insights to guide enterprise analytics and customer insights. You will partner with Technology, Product, Operations, and Finance to shape data products, governance, and decision support for growth and risk management.

The role requires deep expertise in modern BI, data platforms, and leadership of analytics professionals, driving adoption and measurable business value across the organization.

Qualifications

• Bachelor’s degree in Business Analytics, Finance, Math, IS, or Statistics.
• 8+ years in data, analytics, or BI with leadership experience.
• Experience leading enterprise analytics initiatives at scale.
• Proven ability to partner with senior leaders and drive outcomes.
• Familiarity with modern BI platforms (Tableau/Power BI) and SQL.

Responsibilities

• Define and execute enterprise data & analytics strategy with executives.
• Lead governance, prioritization, and measurement of analytics value.
• Develop data products and scalable self-service analytics capabilities.
• Lead customer insights and segmentation for business impact.
• Mentor and grow a high-performing analytics organization.

Skills

Data strategy leadership

Executive stakeholder engagement

BI leadership

Tableau

Power BI

SQL

Education

Bachelor's degree in Business Analytics, Finance, Math, Information Systems, or Statistics

Tools

Tableau

Power BI

SQL

Data Modeling

Job description

GreatAmerica is a highly successful entrepreneurial company providing equipment financing to businesses across the United States. Our exemplary customer service, our principle-centered business philosophy and our team-based operating approach are key to our success and growth. We have also recently become a bank! We are looking to add a key member to our Data Team! The Director, Data, Analytics and Insights is responsible for leading data and analytics strategy for enterprise analytics and customer insights that drive the future performance of our business and are enabled through scalable data capabilities. This role owns the strategy to deliver data, analytics, and insights to key stakeholders, including high-quality insights and key decision support, as well as the analysis of tradeoffs.

Additionally, this leader partners with key stakeholders to deliver modern data products and establish a strong data-driven culture across the organization. In partnership with Technology, this role ensures data assets, reporting, and analytic solutions are aligned with evolving enterprise priorities and plays a key role in leading and supporting the efforts of our Product teams.

Strategy & Business Impact

Defines and executes an enterprise data & analytics strategy aligned to business priorities. Leads and partners with executive leadership and key stakeholders to identify and prioritize high-value data and analytics initiatives across the enterprise, balancing requests from Product and non-Product teams, and partnering closely with the SVP of Operations to align efforts with product strategy, customer impact, and overall business priorities for growth, efficiency, and risk management. Establishes and evolves the operating model for enterprise analytics, including intake, prioritization, governance, and capacity planning, to ensure resources are aligned to the highest-value business opportunities. Develops a deep understanding of our customers and how our business operates to ensure data and analytics efforts are aligned with real-world needs, operational drivers, and opportunities to enhance customer experience and performance. Builds strong partnerships across Product, Operations, Technology, Finance, Risk, Legal, Compliance, and other key functions to align analytics priorities, data practices, and decision support with enterprise needs. Establishes success metrics (adoption, business impact, decision velocity) and drives measurable outcomes from analytics investments.

Enterprise Analytics

Own, Develop and maintain executive dashboards and KPIs that provide clear visibility into enterprise performance (e.g., enterprise activity dashboard, ROA analysis). Suggest actions and outcomes based on results. Identify trends, patterns, and emerging risks to inform proactive decision‑making. Synthesize and communicate the enterprise performance story to executive leadership. Translates complex data into clear executive narratives, recommendations, and decision support for senior leadership and board‑level discussions. Define and track metrics to measure the outcomes and impact of strategic initiatives.

Customer Insights

Lead customer segmentation to better understand distinct customer groups and value drivers. Develop and refine customer lifetime value models to inform growth and investment decisions. Analyze customer behavior to uncover insights that drive engagement, retention, and ability to sell multiple products. Partner with Sales and Operations on Voice of the Customer programs to translate themes/data to outcomes that drive incremental value to our customers. Deliver retention and growth analytics to identify opportunities to improve customer loyalty and expand relationships.

Data Products & Insights Delivery

Champions scalable self‑service analytics capabilities, design standards, and data literacy efforts that enable leaders and teams to confidently use data in day‑to‑day decision‑making. Partners with advanced analytics and data science teams to operationalise insights and integrate predictive capabilities into business processes. Ensures consistent definitions, metrics governance, and trusted data sources across the enterprise.

Data Governance

Partners across business and technology teams to strengthen enterprise data governance practices, including stewardship, data quality, metadata, lineage, access controls, and consistent use of trusted data assets. Applies enterprise data definitions and governance standards. Partners with Data Governance to ensure data quality and consistency. Leverages governed data assets to deliver insights.

People Leadership & Talent Strategy

Leads, develops, and scales a high‑performing analytics organisation (BI, analysts, and potentially data product roles). Establishes role clarity, career paths, and capability models across analytics disciplines. Oversees hiring, performance management, and succession planning for the function. Builds enterprise data literacy through structured enablement and training programs.

To be successful in the role, you will need:

Education: Bachelor’s degree in Business Analytics, Finance, Math, Information Systems, Statistics, or relevant field.

Experience: 8+ years of experience in data, analytics, or business intelligence roles. 5+ years of experience leading teams or enterprise‑level initiatives. Experience defining and executing data & analytics strategies at scale. Experience partnering with senior business leaders and driving cross‑functional outcomes. Experience working in an agile or product‑based delivery model preferred. Experience with modern BI and analytics platforms (e.g., Tableau, Power BI, etc.). Working knowledge of data querying and data models (SQL or equivalent). Familiarity with data architecture concepts, pipelines, and analytics ecosystems.

Skills and Abilities: Experience working within modern cloud‑based data and analytics ecosystems and partnering with technology teams on scalable data platform capabilities preferred. Strong business acumen with ability to translate data into actionable insights. Ability to balance strategic leadership with operational execution. Strong prioritisation and decision‑making skills. Extensive experience with data visualisation tools such as Tableau, QlikView, Power BI etc. Experience with Microsoft SQL and ability to acquire data sets via moderately complex queries. High level of proficiency with Microsoft Office suite. Experience with reporting capabilities within SalesForce a plus. Strong business acumen with the desire to understand the core drivers of business behaviours. Sense of accountability for the timely delivery of high quality, consistent information visualisation at the enterprise level. Accountability for delivering measurable business value from analytics investments. Ability to operate in a fast‑paced, evolving environment while driving organisational change.

Sharing rewards is an integral part of our culture. We believe in the value of hard work and reward our employees beyond the paycheck.

Our total rewards package is based on eligibility and includes:

• Financial Benefits
• Competitive Compensation
• Monthly Bonuses for Eligible Employees
• 401(k) and Company Match
• Annual Profit Sharing
• Paid Time Off
• Health, Wellbeing, and Family Planning Benefits
• Paid Vacation
• Paid Sick Days
• Paid Holidays
• Gym Reimbursement
• Health Insurance
• Dental Insurance
• Vision Insurance
• Short‑Term and Long‑Term Disability
• Company Paid Life Insurance
• Flexible Spending Accounts (FSA)
• Health Savings Accounts (HSA)
• Employee Assistance Program
• Parental Leave
• Education and Career Planning Benefits
• Tuition Assistance
• Networking Opportunities
• Leadership Development Opportunities
• Perks
• Paid Parking
• Service Awards
• Hybrid work arrangements
• Business casual environment

We value diverse backgrounds and adding new perspectives.

Please note, applicants must be authorised to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa.

When you are part of the GreatAmerica team, you will grow professionally and work with some of the most talented finance professionals in the industry. There is no doubt in our minds we are building the greatest company of its kind, offering the finest products and services available anywhere. When you are part of the GreatAmerica team, you are part of the future, part of an opportunity to grow professionally and to reach your potential while enjoying your work.