Director, Customer Experience Strategy

Genentech

San Francisco (CA)

Hybrid

USD 177,000 - 329,000

Full time

33 hours ago
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Job summary

Genentech in South San Francisco seeks a Director, CX Strategy to transform how patients, providers, and caregivers experience our enterprise services. You will lead a high-impact team of CX Strategists, driving human-centered design, omnichannel engagement, and data-driven decision making across CMG.

You will define governance, mentor talent, partner with stakeholders, and measure outcomes to improve access, satisfaction, and brand impact in a complex biopharma landscape.

Qualifications

  • Bachelor's degree is required.
  • 8+ years of CX insights, co-creation, human-centered design, or qualitative research facilitation.
  • 5+ years in healthcare/pharma/life sciences.
  • Thought leadership with innovative mindset to drive value.
  • Exceptional communication and influence without direct authority.
  • Experience designing customer-centric journeys and measuring CX.

Responsibilities

  • Architect CX strategy & governance across cross-functional leaders.
  • Lead and scale a team of CX strategists.
  • Embed human-centered design through workshops and research.
  • Oversee customer journey maps and personas across brands.
  • Drive omnichannel and digital integration with stakeholders.
  • Measure business and customer impact with rigorous metrics.
  • Champion cross-CMG alignment and executive escalation.

Skills

CX strategy
Co-creation
Human-centered design
Qualitative research
Leadership
Communication

Education

Bachelor's degree
Master’s degree or MBA

Job description

The Position
The Opportunity

As the Director, Customer Experience (CX) Strategy, you will lead the transformation of how Genentech connects with patients, healthcare providers, and caregivers across our Commercial, Medical Affairs, and Public Affairs & Access (CMG) organizations. Joining our Digital Experience organization, you will lead and scale a high-impact team of CX Strategists, integrating human-centered design, cutting-edge digital engagement, and omnichannel solutions into the fabric of enterprise decision-making. In this role, you will:

  • Architect CX Strategy & Governance: Establish frameworks and engagement models for how the CX Strategy team partners with cross-functional leadership, aligning experience initiatives to enterprise objectives and key results (OKRs).
  • Lead, Mentor & Scale Talent: Build, coach, and inspire a world‑class team of CX Strategists, guiding their professional development from tactical execution partners to strategic enterprise influencers.
  • Embed Human-Centered Design: Facilitate internal co‑creation workshops and qualitative/quantitative research (interviews, surveys, focus groups) to translate direct voice‑of‑patient and voice‑of‑customer insights into tangible digital experiences.
  • Oversee Core CX Assets: Direct the creation, scaling, and operationalization of comprehensive customer journey maps and personas to drive unified decision‑making across brands and therapeutic areas.
  • Drive Omnichannel & Digital Integration: Partner with technical, marketing, and medical stakeholders to translate customer needs into robust technical requirements, maximizing the impact of enterprise technology and digital platforms.
  • Measure Business & Customer Impact: Establish rigorous operational and experience metrics, monitoring CX performance across initiatives to ensure measurable improvements in customer satisfaction, access, and brand engagement.
  • Champion Cross‑CMG Alignment: Serve as the strategic bridge and executive escalation point across Commercial, Medical, and Government teams, negotiating trade‑offs to deliver an empathetic, compliant customer journey.
Who you are
  • You hold a Bachelor's degree (required).
  • You bring 8+ years of dedicated expertise in customer experience insights, co‑creation, human‑centered design, and/or qualitative research facilitation.
  • You possess at least 5 years of specialized experience operating within the healthcare, pharmaceutical, biotechnology, or life sciences industry.
  • Evidence of advanced experience as a thought leader with an innovative mindset, constantly challenging the status quo to deliver competitive advantages and create meaningful value for patients and providers.
  • Exceptional communication skills, the ability to influence without direct authority, and partner with leadership teams based on the insights you develop.
  • Experience designing customer‑centric experiences through the customer decision journey.
  • Experience measuring customer experience to understand and evolve the experience.
  • Experience leveraging CX insights to inform strategic direction and decisions to optimize business processes.
  • Understanding of customer data, systems, and relationship management technologies.
  • Strong knowledge of the pharmaceutical value chain.
Preferred
  • Master’s Degree or MBA in Customer Experience, Public Health, Service Design, Market Research, or a related discipline.
Location
  • This role is based in South San Francisco and offers a hybrid schedule working 3 day per week on campus
  • Relocation benefits are NOT available for this posting

The expected salary range for this position based on the primary location of South San Francisco, CA is $177,200/yr to $329,200/yr. Actual pay will be determined based on experience, qualifications, geographic location, and other job-related factors permitted by law. A discretionary annual bonus may be available based on individual and Company performance. This position also qualifies for the benefits detailed at the link provided below.

Benefits

#LI-CM4

Genentech is an equal opportunity employer. It is our policy and practice to employ, promote, and otherwise treat any and all employees and applicants on the basis of merit, qualifications, and competence. The company's policy prohibits unlawful discrimination, including but not limited to, discrimination on the basis of Protected Veteran status, individuals with disabilities status, and consistent with all federal, state, or local laws.

If you have a disability and need an accommodation in relation to the online application process, please contact us by completing this form Accommodations for Applicants.

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