Director, Creative Content Production

Westman Atelier; New York (NY); On-site; USD 125,000 - 150,000; Full time

Benefits offered by this job

Health benefits

401k

Paid parental leave

Job summary

Westman Atelier is seeking a Director of Creative Content Production in New York to lead the creation of visual brand assets for campaigns and core channels. Reporting to the Head of Content, you will own end-to-end model shoot production, from casting to post‑production, and partner with external directors and agencies to deliver premium content that aligns with brand guidelines.

You will oversee budgets, collaborate with the Social team, and ensure high‑quality editorial content that drives

Qualifications

• 7+ years of experience in a creative production role.
• Highly organized individual with strong attention to detail.
• Understanding of asset and video best practices across digital and print brands.

Responsibilities

• Ideate, execute and deliver Westman Atelier brand content (video and photo) across digital, marketing, social and retail.
• Own PDP model shoots production including casting, photo booking and production.
• Partner with external Creative Directors/agencies to execute campaigns and secure sign-off from founders and CMO.
• Manage post-production coordination including editing, retouching, and layouts with art/store design teams.
• Present talent concepts to founders and CMO for approval.
• Budget planning for content, including annual photo/video budgets, rights, and invoicing.

Skills

Creative production

Organization

Asset/video best practices

Cross-functional partnership

Brand understanding

Job description

About Westman Atelier

A new standard of clean luxury. Founded by world-renowned editorial makeup artist Gucci Westman, Westman Atelier is a curated edit of skin-loving, performance-first makeup that is always effortless, never overdone. A mother, makeup artist, and champion of holistic living, Gucci believes passionately that ‘luxury’, ‘efficacy’ and ‘clean’ can be synonymous with exceptional makeup.

• A skincare approach to high performance make-up formulated with clean ingredients and no-compromise integrity
• Balancing perfect shades and buttery textures that melt into the skin with plant-based actives and cutting-edge science

About Our Founder

Gucci Westman has more than 20 years of professional experience as a major editorial makeup artist, contributing to publications like Vogue and Harper’s Bazaar. Gucci is known for creating dewy, supernaturally glowy looks and her highly coveted “second-skin approach” to makeup, resulting in naturally beautiful, radiantly amplified skin.

Position Summary

Reporting to the Head of Content, the Director, Creative Content Production is responsible for producing visual brand assets (stills and moving image) across new campaigns and core, as well as Westman Atelier social channels. This role reports directly to the Head of Content.

Responsibilities:

• Ideate, execute and deliver Westman Atelier brand content (video and photo) across digital, marketing, social and retail.
• End to end ownership of all model shoot production including casting, photo booking and production including campaigns, PDP, product launches, and social.
• Partner with external Creative Director and/or agencies to execute campaign shoots and receive sign off from founders and CMO.
• End to end ownership of PDP model shoots production including casting, photo booking, production, post pro, etc
• Present talent and concepts to founders and CMO for sign off
• Research and outreach to new talent (directors, photographers, stylists, set designers, etc) for photo, video and casting.
• Produce in house editorial content and special projects inclusive of Gucci content to drive engagement, brand and revenue in partnership with Social team.
• Ensure low fi and high fi content meets channel performance expectations while maintaining brand guidelines
• Liaise with Post Production Manager on all aspects of post including photo and video editing, retouching and communicating with art and store design teams for final layouts
• Oversee and negotiate content team annual photo and video budgets, usage rights and contracts with agencies, and invoicing.
• Partner with creative and social team on execution of photo and video projects for various brand departments including marketing, sales, digital and social
• Present annual photo shoot budget and other content budget line items to CMO
• Partner with retail and education teams on content requests including, but not limited to special programs, founder led content and internal education videos

Requirements:

• 7+ years experience in a creative production role
• Highly organized individual
• Understanding of asset and video best practices across the digital and print brand space
• Attention to detail
• Creative and Strategic
• Strong cross functional partnership
• Strong brand understanding and taste level
• Prior luxury and beauty experience preferred

Only candidates located in New York will be considered

Westman Atelier offers a holistic total compensation package designed to support employees in all aspects of life, including a robust suite of health benefits, wellness perks, 401k, and paid parental leave. The base salary for this position will range from $125,000 - $150,000. Exact compensation may vary based on job related skills, experience, and location.