Director, Corporate Partnerships & Activation

Peak Sports MGMT; Buies Creek (NC); On-site; USD 90,000 - 130,000; Full time

Job summary

Peak Sports MGMT, in collaboration with Campbell Athletics, seeks a Director of Sales & Service to generate new corporate partnership revenue and oversee the full lifecycle from prospecting to activation. You will build a robust pipeline, tailor sponsorship packages, and manage multiple partnerships with a focus on measurable revenue growth.

The role requires a proven ability to close deals, manage relationships, and execute high-quality partner experiences in a fast-paced college athletics

Qualifications

• Bachelor’s degree in business administration, marketing, sports management, communications, or a related field.

Responsibilities

• Generate new corporate partnership revenue for Campbell Athletics through proactive sponsorship sales and business development.
• Build and maintain a strong pipeline through outbound outreach, networking, prospecting, and relationship building.
• Identify local, regional, and national businesses that align with Campbell Athletics’ audience, assets, and partnership opportunities.
• Develop customized sponsorship packages that connect partner objectives with Campbell Athletics’ available inventory.
• Manage the full sales cycle from initial outreach and discovery through proposal development, negotiation, and closing.
• Serve as the primary point of contact for assigned corporate partners from the time an agreement is signed through activation and renewal.
• Manage partnership fulfillment and ensure all contractual obligations, assets, and activations are executed accurately and on time.
• Conduct regular partner check-ins to evaluate satisfaction, address concerns, and identify additional business needs.
• Create renewal and upselling strategies designed to strengthen relationships and increase revenue from existing accounts.
• Develop professional proposals, presentations, recaps, and recommendations that clearly communicate partnership value.
• Plan and execute hospitality experiences, VIP events, and other partner engagement opportunities.
• Coordinate with Campbell Athletics and Peak Sports MGMT stakeholders to activate partnerships across digital, social, in-venue, hospitality, and promotional platforms.
• Monitor partnership performance and provide recommendations for improving activation effectiveness and partner value.
• Maintain accurate pipeline, account, contract, and fulfillment information within company reporting and CRM systems.
• Provide regular updates on sales activity, revenue performance, renewals, partner satisfaction, and fulfillment progress to Peak leadership.
• Operate with a high level of professionalism, urgency, attention to detail, and follow-through.

Skills

B2B sales

Corporate sponsorships

Business development

Relationship building

Communication skills

Strategic sales planning

Account management

Education

Bachelor’s degree in business administration, marketing, sports management, communications, or related field

Tools

CRM systems

Job description

Peak Sports MGMT, in collaboration with Campbell Athletics, seeks a Director of Sales & Service to generate new corporate partnership revenue and oversee the full lifecycle from prospecting to activation. You will build a robust pipeline, tailor sponsorship packages, and manage multiple partnerships with a focus on measurable revenue growth.

The role requires a proven ability to close deals, manage relationships, and execute high-quality partner experiences in a fast-paced college athletics