Director, Consumer Marketing & Corporate Communications

Icy Strait Point Company; Alaska; Remote; USD 120,000 - 150,000; Full time

Benefits offered by this job

Medical insurance

Life/AD&D/LTD

Health Reimbursement Account (HRA)

401(k) with match

Calm subscription

Job summary

Huna Totem Corporation in Alaska seeks a Director of Consumer Marketing & Corporate Communications to oversee cross-channel branding for direct-to-consumer businesses and the government contracting arm. You will craft plans, manage media relations, and align internal and shareholder communications with leadership priorities.

You will move between external brand work and internal storytelling, building trust across diverse teams.

Qualifications

• Bachelor's degree in Communications, Journalism, Marketing, or a related field preferred.
• 10+ years of experience in marketing, communications, or a related field, ideally spanning both internal and external work.
• Experience managing media relations or public relations.
• Experience in or willingness to learn the government contracting communications landscape.
• Alaska Native Corporation, tribal, or Indigenous-owned business experience is a plus.

Responsibilities

• Lead Marketing, Communications, and Public Relations for Hoonah Travel Adventures, Icy Strait Adventures, Portage Glacier Cruises, and any additional direct-to-consumer businesses.
• Develop marketing and communications plans, materials, and messaging tailored to each business's audience and goals.
• Manage media relations and press opportunities for each consumer business.
• Partner with leadership across these business lines to ensure consistent brand voice and effective promotion.
• Drive leads and bookings through targeted marketing campaigns and initiatives.
• Oversee HunaTek's Marketing and Communications efforts, working closely with leadership to identify opportunities that communicate the company's value and capabilities.
• Develop and execute marketing materials, communications, and messaging tailored to the government contracting space.
• Manage public relations and media opportunities relevant to government contracting.
• Partner closely with HunaTek leadership to translate business priorities into effective communications and marketing initiatives.
• Develop internal and shareholder communications plans that keep employees and shareholders informed, engaged, and connected to company news and culture.
• Lead shareholder communications, partnering with the Shareholder Relations team on themes and content.
• Own the company's annual report and monthly newsletter, from content planning through final production.
• Plan and execute company Town Halls and events, including messaging, materials, and logistics.

Skills

Strong writer

Media relations

Public relations

Brand marketing

Cross-functional collaboration

Storytelling

Education

Bachelor's degree in Communications

Job description

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

Director, Consumer Marketing & Corporate Communications

Full Time PTO Management Hoonah, AK, US

Salary Range: $120,000.00 To $150,000.00 Annually

WHYHUNATOTEM

Forover10,000years,theXunaaKáawuhavebeenstewardsofthisland.HunaTotemCorporationcarriesthatlegacyforwardbybuildingsuccessfulbusinessesthatcreateprosperityforourshareholders,preserveourculturalheritage,andshapeafuturerootedinourvalues.Everythingwedoisguidedbyasingleidea:forthebenefitofourpeople,andforthebenefitofallpeople.

Weareculture-driven,community-centric,andbusiness-focused.Forus,acareerhereismorethanajob.ItisachancetocontributetoanduplifttheXunaaKáawucultureandcommunity,andtodomeaningfulworkinoneofthemostbeautifulplacesonearth.

TAKINGCAREOFOURPEOPLE

Caringforourpeopleisattheheartofeverythingwedo,andourbenefitsreflectthat:

MedicalInsurance

100%employeepremiumpaidbyHTC;50%dependentcoverage

Multipleplanoptionstofityourfamily

Life&Disability

Employer-paidlife,AD&D,andLTDincomeprotection

HealthReimbursement

HRAfundedbyHunaTotemforout-of-pocketcosts

401(k)withMatch

Dollar-for-dollarmatchupto6%

FreeCalmsubscriptionforyouandyourfamily

$100,000-$150,000commensuratewithexperience

ABOUTTHEROLE

Thisisnotajobwhereyousitbehindabrandguideandwaitforrequests.AsDirector,ConsumerMarketingandCorporateCommunicationsatHunaTotem,youwillbetheconnectivetissueacrossourdirect-to-consumerbusinesses,ourgovernmentcontractingarm,andourinternalandshareholdercommunications.Youwillmovebetweenexternal-facingbrandworkandinternalstorytelling,ofteninthesameweek,andyouwillbuildthesystemsthatkeepallofitconsistent.

Youbringgenuinerange.YouareascomfortablepitchingmediaonIcyStraitPointasyouarewritingashareholderupdateorbriefingHunaTekleadershiponacommunicationsplan.Youbuildtrustfast,acrossverydifferentteams,andyoubringordertoworkthatcouldeasilyfeelscatteredinlesscapablehands.

WHATYOU'LLDO

ConsumerBrandMarketing&PublicRelations(HTA,ISA&PortageGlacierCruises)

• ServeastheMarketing,Communications,andPublicRelationsleadforHoonahTravelAdventures,IcyStraitAdventures,PortageGlacierCruises,andanyadditionaldirect-to-consumerbusinesses
• Developmarketingandcommunicationplans,materials,andmessagingtailoredtoeachbusiness'saudienceandgoals
• Managemediarelationsandpressopportunitiesforeachconsumerbusiness
• Partnerwithleadershipacrossthesebusinesslinestoensureconsistentbrandvoiceandeffectivepromotion
• Driveleadsandbookingsthroughtargetedmarketingcampaignsandinitiatives

HunaTekMarketing&Communications

• OverseeHunaTek'sMarketingandCommunicationsefforts,workingcloselywithleadershiptoidentifyopportunitiesthatcommunicatethecompany'svalueandcapabilities
• Developandexecutemarketingmaterials,communications,andmessagingtailoredtothegovernmentcontractingspace
• Managepublicrelationsandmediaopportunitiesrelevanttogovernmentcontracting
• PartnercloselywithHunaTekleadershiptotranslatebusinessprioritiesintoeffectivecommunicationsandmarketinginitiatives

Internal&ShareholderCommunications

• Developinternalandshareholdercommunicationplansthatkeepemployeesandshareholdersinformed,engaged,andconnectedtocompanynewsandculture
• Leadshareholdercommunications,partneringwiththeShareholderRelationsteamonthemesandcontent
• Ownthecompany'sannualreportandmonthlynewsletter,fromcontentplanningthroughfinalproduction
• PlanandexecutecompanyTownHallsandevents,includingmessaging,materials,andlogistics

WHOYOUARE

Youarethekindofcommunicatorwhocanwriteapressreleaseinthemorningandashareholderletterintheafternoon,withouteitheronesoundinglikeitcamefromthewrongplaybook.

• Astrongwriterandeditor,abletoadapttoneacrossemployees,shareholders,customers,governmentstakeholders,andmedia
• Collaborativeandrelationship-driven,withatrackrecordofbuildingtrustacrossdiverseteamsandbusinessunits
• Aself-starter,comfortablewithambiguityandenergizedbyafluid,fast-movingenvironment
• Process-mindedanddetail-oriented,abletorunmultipleprojectsacrossdifferentbusinesslinesatonce
• Genuinelycuriousabouttourism,hospitality,ordestinationmarketing

QUALIFICATIONS

Education&Experience

• Bachelor'sdegreeinCommunications,Journalism,Marketing,orarelatedfieldpreferred
• 10+yearsofexperienceinmarketing,communications,orarelatedfield,ideallyspanningbothinternalandexternalwork
• Experiencemanagingmediarelationsorpublicrelations
• Experienceinorwillingnesstolearnthegovernmentcontractingcommunicationslandscape
• AlaskaNativeCorporation,tribal,orIndigenous-ownedbusinessexperienceisaplus

WORKENVIRONMENT

Thisisafullyremotepositionwithtravelrequired,includingmediafamtripsandotherbusinessevents.Availabilityfornightsandweekendsisrequiredasbusinessneedsdictate,includingTownHalls,events,mediaengagements,andtime-sensitivedeadlines.

NATIVEPREFERENCE

Huna Totem Corporation is a Native-owned enterprise and extends hiring preference under P.L. 93-638. We prioritize qualified Huna Totem Corporation shareholders, their spouses and descendants, and other Alaska Native and American Indian applicants. Applicants must have legal authorization to work in the United States.