Director, Client Solutions, Analytics

Initiative

Los Angeles (CA)

On-site

USD 150,000 - 170,000

Full time

48 hours ago
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Job summary

Initiative is seeking a leader to direct a substantial portion of campaign impact analytics for a premier beverage client. You will scale a holistic, multi-channel measurement approach and coach brand-team deliverables, reporting to the Group Director, Growth Analytics who oversees all aspects of this client.

You will guide measurement plans, manage day-to-day outputs, ensure high-quality reports, and present portfolio-level projects to senior client leadership, while staying ahead of new

Responsibilities

  • Development of client-specific measurement plans
  • Manage the outputs of day-to-day requirements and workflow as it relates to campaign impact analytics
  • Responsible for the quality and actionability of campaign reports, particularly the insights and recommendations that your direct reports present to the client.
  • Own and present select muti-brand, portfolio-level projects to client senior media leadership
  • Keep client apprised of emerging measurement methodologies. Provide research vendor POVs, selection and RFPs, as appropriate
  • Responsible for the management and training of the Growth Analytics team in media analytics fundamentals and tools.
  • Responsible for the best practice application of analytics approach and benchmarks
  • Collaborate internally with other Initiative craft leads to ensure a data driven approach to Strategy, Communications Design and Partnerships.
  • Work with Initiative account management and client operations to identify opportunities to better support client needs
  • Contribute to new business as required

Job description

Job Description

Your role is to direct a significant portion of the campaign impact analytics work for a premier beverage client who markets a portfolio of brands. This entails building, scaling and elevating a holistic, multi-channel approach to campaign impact measurement and coaching the managers responsible for deliverables on each brand team. You will report directly to the Group Director, Growth Analytics who oversees all aspects of this beverage client.

Agency

Initiative

Job Function

Strategy and Planning

Job Subfunction

Research and Insights

Job Description

Your role is to direct a significant portion of the campaign impact analytics work for a premier beverage client who markets a portfolio of brands. This entails building, scaling and elevating a holistic, multi-channel approach to campaign impact measurement and coaching the managers responsible for deliverables on each brand team. You will report directly to the Group Director, Growth Analytics who oversees all aspects of this beverage client.

Responsibilities
  • Development of client-specific measurement plans
  • Manage the outputs of day-to-day requirements and workflow as it relates to campaign impact analytics
  • Responsible for the quality and actionability of campaign reports, particularly the insights and recommendations that your direct reports present to the client.
  • Own and present select muti-brand, portfolio-level projects to client senior media leadership
  • Keep client apprised of emerging measurement methodologies. Provide research vendor POVs, selection and RFPs, as appropriate
  • Responsible for the management and training of the Growth Analytics team in media analytics fundamentals and tools.
  • Responsible for the best practice application of analytics approach and benchmarks
  • Collaborate internally with other Initiative craft leads to ensure a data driven approach to Strategy, Communications Design and Partnerships.
  • Work with Initiative account management and client operations to identify opportunities to better support client needs
  • Contribute to new business as required

Budgeted Salary – $160,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.,

Budgeted Salary – $160,000

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