Director, Business Development

Tech Sales Jobs; Tuscaloosa (AL); On-site; USD 120,000 - 190,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Health Savings Account

Life Insurance

401(k) + Match

Paid Time Off

Parental Leave

20+ Paid Holidays

Job summary

Learfield is seeking a strategic and results-driven Director of Business Development for the University of Alabama in Tuscaloosa. You will lead a high-performing sponsorship team, set revenue targets, and drive growth through integrated solutions across digital, social, in-venue, broadcast, and experiential channels.

You will build relationships with university partners and clients, develop proposals, and guide strategy and pricing.

Qualifications

• 10+ years of sales experience with at least 3+ years in a leadership capacity.
• Proven track record of driving revenue growth and managing high-performing sales teams.
• Ability to craft integrated marketing strategies that align with client and university objectives.
• Strong interpersonal and negotiation skills, with experience influencing executive-level decision makers.

Responsibilities

• Lead a team of sellers responsible for achieving individual and team revenue goals.
• Build and maintain relationships with university partners, athletic department staff, clients, and internal stakeholders.
• Drive new business and strategic renewals by developing integrated sponsorship opportunities across digital, social, in-venue, broadcast, and experiential platforms.
• Set annual revenue targets, track progress, and manage performance across a diverse team.
• Develop and deliver high-quality proposals and presentations to local, regional, and national brands.
• Recruit, coach, and develop sales talent to elevate performance and support long-term team growth.

Skills

Leadership

Sales leadership

Revenue growth

Negotiation

Communication

CRM proficiency

Microsoft Office

Strategic partnerships

Education

Bachelor's degree

Tools

CRM platforms

Job description

Director, Business Development - University of Alabama

Location: Tuscaloosa, AL

Time Type: Full time

Job Description

Learfield is seeking a strategic and results-driven sales leader to join our growing sponsorship team. If you have a passion for sports, proven success in team leadership, and a track record of driving revenue through integrated partnerships, this is your opportunity to lead a high-performing sales team in a fast-paced, collaborative environment.

In this role, you'll oversee the sales strategy and performance of the property, managing a team of sellers and driving revenue growth through new business and renewals. You'll lead the development of integrated sponsorship solutions, foster alignment with university stakeholders, and play a critical role in shaping the property's presence in the local and national marketplace.

Essential Duties & Responsibilities:

• Lead a team of sellers responsible for achieving individual and team revenue goals.
• Build andmaintainstrong relationships with university partners, athletic department staff, clients, and internal stakeholders - serving as a trusted and respected representative of both Learfield and the university.
• Drive new business and strategic renewals by developing creative, integrated sponsorship opportunities across digital, social, in-venue, broadcast, and experiential platforms
• Set annual revenue targets, track progress, and manage performance across a diverse team
• Develop and deliver high-quality proposals and presentations to local, regional, and national brands
• Build andmaintainstrong relationships with university partners, athletic department staff, and internal stakeholders - serving as a trusted and respected representative of both Learfield and the university
• Partner with property leadership to create and manage inventory strategy and pricing
• Recruit, coach, and develop sales talent to elevate performance and support long-term team growth
• Identifyemerging trends in sports marketing and bring forwardnew ideasto maximize impact
• Representthe property in high-visibility meetings, hospitality events, and game day activations (including nights and weekends as needed)
• Foster a culture of accountability, collaboration, and innovation across the team

Minimum Qualifications:

• 10+ years of successful sales experience, with at least 3+ years in a leadership capacity
• Demonstrated success driving revenue growth and managing high-performing sales teams
• Ability to craft integrated marketing strategies that align with client and university objectives
• Strong interpersonal and negotiation skills, with experience influencing executive-level decision makers
• Proventrack recordof setting and achieving sales targets in a competitive, performance-driven environment
• Excellent communication, organization, and presentation skills
• Proficiencyin Microsoft Office and CRM platforms
• Willingness to work flexible hours, including evenings and weekends as needed to support athletic events or client activations.

Preferred Qualifications:

• Bachelor's degree from an accredited four-year college or university.
• Experience selling comprehensive sports marketing partnerships including major media (signage, radio, social, digital, etc.)
• Familiarity with collegiate athletics and working with university stakeholders
• Knowledge of digital marketing trends and performance analytics

Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability. Leave benefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.

Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.