Director, B2C Operations (Remote, US)

Renew Home, LLC; United States; Remote; USD 205,000 - 245,000; Full time

Benefits offered by this job

Fully remote

Home office allowance

Parental leave

Health benefits

401(k)

Job summary

Renew Home is seeking a Director of B2C Product Operations to build and scale the operational backbone of our customer lifecycle, focusing on Marketing Ops, Customer Support Ops, and the Help Center. You will own systems, processes, data, and metrics to enable personalized, scalable customer engagement and high-quality support at scale.

You will partner with Marketing, Product, Engineering, and Analytics to evolve tools and processes that support growth, retention, and trust while building

Qualifications

• 10+ years in Product/Marketing Ops or CX in a B2C environment.
• 5+ years leading teams in scaling organizations.
• Experience building and scaling a Customer Support Center for 10M+ users.
• Expertise with marketing automation tools and CRM systems.

Responsibilities

• Build and lead the B2C Operations function across Help Center Ops, Customer Support Ops, and Marketing Ops.
• Manage, hire, coach, and develop a high-performing team of operators and systems owners.
• Oversee a customer support staff engaging directly with B2C customers.
• Stand up and scale the Renew Home Help Center and its information architecture, taxonomy, and content strategy.
• Define KPIs and dashboards for CSAT, response time, deflection, and backlog health.
• Own strategy and integrations for CRM, chat, AI tooling, and data systems.

Job description

Who We Are

Renew Home is on a mission to change how we power the world by making it easier for customers to save energy and money at home as part of the largest residential virtual power plant in North America.

We partner with industry-leading brands to better manage residential energy for users by prioritizing efficiency, savings, and comfort — and cleaner energy for everyone.

We are an Equal Opportunity employer striving to create a diverse, equitable, and inclusive work environment where everyone feels that they have a voice that is heard.

We strongly encourage candidates to check out our website at www.renewhome.com to learn more about the world-changing work we are doing.

Role Summary

We're looking for a Director of B2C Product Operations to build and scale the operational backbone of Renew Home’s customer lifecycle, with a particular focus on Marketing Operations and Customer Support Operations, including the stand-up and scaling of our Help Center.

This leader will own the systems, processes, data, and operating mechanisms that enable personalized, scalable customer engagement and consistently high-quality support, as well as lead the team of individuals directly engaging with B2C customers via the help center. You'll partner closely with our Marketing, Product, Engineering, and Analytics teams and leadership to evolve the tools and processes that support growth, retention, and customer trust, while building durable systems that can scale to millions of users.

What You Will Do

Build and scale the B2C Operations function

• Establish and lead the B2C Product Operations function across Help Center Ops, Customer Support Ops, and Marketing Ops.
• Manage, hire, coach, and develop a high-performing team of operators and systems owners (Marketing Ops, Support Ops, tooling admins, analytics/process leaders).
• Manage, hire, coach, and develop a high-performing team of customer support staff, who engage directly with our B2C customers.
• Occasionally support B2B comms with the marketing and customer success teams, where scale is appropriate.
• Define team structure, roles, operating rhythms, and success metrics as the org scales.
  Serve as a strategic partner to Marketing and Customer Experience leadership, bringing structure, prioritization, and scalable execution systems.

Stand up and scale the Customer Support Center & Customer Support Operations

• Own the strategy, design, implementation, and continuous improvement of Renew Home’s Customer Support Center.

• Build the operational foundation required to support 10M+ users, including:

  • Channel strategy (email, chat, phone, messaging).
  • SLAs and service model design.
  • Staffing models and forecasting.
  • Escalation paths and issue triage mechanisms.
  • QA programs, coaching loops, and performance management systems.

• Own the end-to-end strategy for the Renew Home Help Center, including:

  • Information architecture and taxonomy.
  • Adherence with all relevant regulatory requirements (ie. partner, industry, government inclusive of privacy request handling and escalation).
  • Content strategy and localization.
  • Deflection strategy and self-service optimization.
  • Workflows for rapid updates and content accuracy.

• Define and own help center KPIs and dashboards (e.g., CSAT, response time, resolution time, contact rate, deflection, backlog health), ensuring issues are visible, diagnosed, and addressed quickly.

• Own strategy and implementation of all support platforms and integrations, including CRM, chat, AI tooling, customer identity/data systems, and internal routing workflows.

Own and scale Marketing Operations

• Own all systems, data, and processes across the marketing tech stack - including but not limited to all email tooling and company website - enabling scalable yet personalized marketing initiatives for a high-growth B2C business.
• Define the Marketing Ops roadmap: tooling strategy, lifecycle orchestration, data governance, experimentation systems, and campaign execution velocity.
• Own marketing operations tooling end-to-end, including system design, reliability, segmentation/audience integrity, deliverability foundations, and data hygiene.
• Optimize integrations between systems to automate workflows and ensure accurate data flow across the customer lifecycle.
• Define and maintain marketing KPIs, dashboards, and reporting mechanisms that provide transparency into acquisition, activation, retention, and lifecycle performance.
• Drive cross-functional alignment to ensure marketing systems and processes support clearly defined business goals, with measurable impact.

Define and own scalable processes across the customer lifecycle

• Design and implement end-to-end workflows across marketing and support, ensuring clean handoffs, clear ownership boundaries, and scalable execution.
• Create operational mechanisms that improve predictability and accountability (tooling governance, process audits, KPI reviews, escalation reviews, launch readiness for customer-facing initiatives).
• Partner with Product and Engineering to translate customer issues and lifecycle insights into roadmap priorities and system improvements.
• Build customer feedback loops that surface trends, recurring pain points, and opportunities for automation and product-led support improvements.

Enable high-quality execution at scale

• Drive adoption and change management for new systems and processes through documentation, enablement, training, and stakeholder alignment.
• Ensure the organization can scale without losing customer trust: consistent workflows, reliable data, regulatory adherence, clear escalation paths, and measurable performance.
• Build durable infrastructure that supports experimentation and iteration without compromising operational stability.

Requirements

• 10+ years experience in Product Operations, Marketing Operations, Customer Support Operations, Customer Experience Operations, or related roles in a B2C environment.

• 5+ years experience leading teams, including hiring, coaching, and building functions in a scaling organization.

• Proven track record of building and scaling marketing operations and or customer support operations in a high-growth business.

• Experience standing up and scaling a Customer Support Center and Help Center for 10M+ users (or equivalent large-scale customer base), including tooling, workflows, metrics, and operational programs.

• Expertise with marketing automation tools and CRM systems required; HubSpot required, Kustomer and Braze highly preferred.

• Deep experience defining and owning scalable operational processes end-to-end (not just executing within existing systems).

• Strong systems thinking: ability to design workflows, data flows, and governance across multiple tools and teams.

• Strong analytical ability: can define KPIs, build dashboards, and use data to drive prioritization and operational improvement.

• Excellent cross-functional leadership and stakeholder management across Marketing, Product, Engineering, Data, and CX.

• Comfort operating in ambiguity, creating structure without over-process, and driving outcomes with high ownership.

• Bonuses:

  • Experience implementing AI support tooling, automation, and deflection programs at scale.
  • Experience in a high-growth startup environment.
  • Experience in a marketplace, operationally complex, or consumer subscription business.
  • Experience building lifecycle measurement frameworks (cohort retention, LTV, lifecycle conversion, contact rate drivers).
  • Experience partnering closely with Product and Engineering to ship customer-facing improvements and operational tooling.

Benefits

What You'll Get

• A full-time position, with a competitive salary based on experience. The base salary for this role is $205k - $245k. In addition to base compensation, this role is eligible for a target annual bonus of 25% of base salary, and participation in long-term incentive programs tied to company growth and performance. We use market data and consider your job family, background, skills, experience, and U.S. work location to determine compensation within our established pay range.
• Fully remote work environment with home office set-up allowance.
• Real and lived work-life balance - Company perks include no pre-set vacation limits (with a top-down culture of taking meaningful PTO every year!), parental leave benefits, and a corporate value of working sustainably and putting families first.
• Competitive benefits package that includes numerous health and wellness benefits.
• 401(k) plan, with employer contributions to the same.
• Opportunity to work with amazing people who are passionate about their mission, thriving in a fully-remote work environment, and learning and growing every day.

At this time, Renew Home is unable to sponsor or take over sponsorship of employment visas. Candidates must be authorized to work in the United States without current or future immigration from the company, including training plans for foreign students.

EQUAL OPPORTUNITY EMPLOYER

Individuals seeking employment at Renew Home are considered without regard to race, color, religious creed, sex, gender identification, national origin, citizenship status, age, physical or mental disability, sexual orientation, marital, parental, veteran or military status, unfavorable military discharge, or any other status protected by applicable federal, state or local law.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.