Digital Technical SEO Manager

Work with Adiona; Mattoon (IL); On-site; USD 60,000 - 68,000; Full time

Benefits offered by this job

401(k) plan with matching contributions

Healthcare plans

Virtual doctor visits

Associate Discounts

Company paid YMCA Family Membership

Job summary

Work with Adiona is seeking a Technical SEO Manager in Mattoon, Illinois, responsible for leading technical SEO strategies to enhance Rural King’s organic search presence. The position requires expertise in site health, crawlability, and structured data.

The ideal candidate will have a Bachelor’s degree in Marketing or IT and over 3 years of technical SEO experience, particularly within eCommerce. This role includes supervising others while embracing the values of People First and Teamwork.

Qualifications

• 3+ years of technical SEO experience, preferably in an eCommerce environment.
• Strong experience with SEO tools.
• Working knowledge of HTML, CSS, JavaScript, and CMS platforms.

Responsibilities

• Lead technical SEO strategy and execution across the e-commerce platform.
• Conduct regular site audits and identify technical issues.
• Optimize site architecture, internal linking, and indexation strategies.

Skills

Technical SEO experience

Knowledge of SEO tools

HTML and CSS knowledge

Problem-solving skills

Analytical skills

Education

Bachelor’s degree in Marketing, IT, or related field

Tools

Google Search Console

Screaming Frog

SEMrush

Ahrefs

Job description

What You’ll do

As a Technical SEO Manager you will own the technical foundation of Rural King’s organic search presence. This role focuses on site health, crawlability, performance, structured data, and platform-level SEO initiatives. The Technical SEO Manager works closely with development, UX, and analytics teams to ensure search engines can efficiently access and interpret site content.

• Lead technical SEO strategy and execution across the e-commerce platform.
• Conduct regular site audits and identify technical issues (e.g., crawl errors, broken links).
• Optimize site architecture, internal linking, and indexation strategies.
• Monitor site speed, Core Web Vitals, and mobile performance.
• Implement and maintain structured data (schema markup).
• Partner with development teams on SEO-related releases and site migrations.
• Track technical SEO performance and report insights using GSC, Screaming Frog, and SEMrush.
• Lead associates in a way that exemplifies the leadership principles taught in Rural King’s Thrive Leadership Program.
• Use discretion and independent judgment in daily decisions while maintaining a high level of confidentiality and professionalism.
• Actively participate in learning initiatives offered such as training programs, workshops, and webinars. Leverage these opportunities to acquire new knowledge, refine existing skills, and stay current on the latest developments.
• Provide friendly, proactive, and professional internal and external support to others, assisting with inquiries, concerns, and issues promptly and effectively.
• Demonstrate behaviors that exemplify Rural King’s Values: People First, Integrity, Attitude, Initiative, Teamwork, Accountability, and Continuous Improvement.
• Perform other duties as assigned.

Supervisory Responsibilities

Yes

Essential Qualities for Success

• Bachelor’s degree in Marketing, IT, or related field (or equivalent experience).
• 3+ years of technical SEO experience, preferably in an eCommerce environment.
• Strong experience with SEO tools (Google Search Console, Screaming Frog, SEMrush, Ahrefs).
• Working knowledge of HTML, CSS, JavaScript, and CMS platforms.
• Strong problem-solving and analytical skills.
• Proficiency with Microsoft Office Suite or related software.
• Working knowledge of Microsoft Office Suite.
• Comfortable navigating computer systems and software to assist customers or manage activities.
• Excellent verbal and written interpersonal and communication

Physical Requirements

• Ability to maintain a seated or standing position for extended durations.
• Capability to lift 15 pounds periodically.
• Able to navigate and access all facilities.
• Skill to effectively communicate verbally with others, both in-person and via electronic devices.
• Close vision for computer-related tasks.

Reasonable accommodations may be made to enable individuals with disabilities to perform essential job functions.

Benefits

• 401(k) plan that provides a 100% match on the first 3% of your contributions and 50% of the next 2%
• Healthcare plans to support your needs
• Virtual doctor visits
• Access to Centers of Excellence with Barnes Jewish Hospital and Mayo Clinic’s Complex Care Program
• 15% Associate Discount
• Dave Ramsey’s SmartDollar Program
• Associate Assistance Program
• RK Cares Associate Hardship Program
• 24/7 Chaplaincy Services
• Company paid YMCA Family Membership

The pay range for this position is $60,000 - $68,000 annualized and is bonus eligible. Exact compensation is determined by factors such as relevant geographic location, education, certifications, experience, job level, shift, and organizational needs. To learn more about our benefits, review here https://acrobat.adobe.com/id/urn:aaid:sc:VA6C2:14539c15-191a-4b77-9c13-f6ccfce10094.