Digital Strategy Architect for Adobe Experience Platform

Blue Acorn, LLC; United States; Presencial; USD 110.000 - 150.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical insurance

Dental and vision

401(k)

Paid time off

Descripción de la vacante

Blue Acorn iCi, a digital experience partner, seeks a Digital Strategy Consultant to bridge business goals and Adobe platform delivery. You will translate goals into use cases, measurement plans, and requirements shaping AEP configuration and activation.

You will partner with marketing, product, data, and engineering teams to ensure journeys are defined, measurable, and execution-ready across B2C/B2B lifecycles.

Formación

• Experience translating business goals into technical requirements, journeys, or data-driven use cases.
• Strong understanding of customer experience principles, lifecycle marketing, and personalization strategies.
• Ability to break down complex problems into structured frameworks and clear documentation.

Responsabilidades

• Translate business priorities into journey maps, epics, and actionable digital use cases across B2C and/or B2B lifecycles.
• Define measurable KPIs, success metrics, and value frameworks that guide program decisions and implementation.
• Partner with stakeholders to articulate goals, identify opportunities, and prioritize activation use cases.
• Develop detailed requirement documents, business rules, acceptance criteria, and operational workflows for AEP, AJO, and RTCDP use cases.
• Document segmentation logic, audience frameworks, messaging triggers, and data dependencies.
• Create measurement plans and reporting requirements aligned with Adobe Analytics outputs.
• Map business needs to platform features (AEP Real-Time CDP, AJO, CJA, AEM Assets, Marketo, Workfront).
• Work with data, engineering, and architecture teams to validate feasibility and ensure alignment across tracks.
• Support backlog management with user stories and refinement for multi-solution Adobe programs.
• Facilitate workshops, discovery sessions, and journey design sessions with client teams.

Conocimientos

Adobe Experience Platform

RTCDP

AJO

CJA

Adobe Analytics

Segmentation logic

Data analysis

Journey mapping

Workfront

Marketo

Herramientas

AEM Assets

Workfront

Marketo

Descripción del empleo

Blue Acorn iCi, a digital experience partner, seeks a Digital Strategy Consultant to bridge business goals and Adobe platform delivery. You will translate goals into use cases, measurement plans, and requirements shaping AEP configuration and activation.

You will partner with marketing, product, data, and engineering teams to ensure journeys are defined, measurable, and execution-ready across B2C/B2B lifecycles.