Digital Merchandising Specialist

Clickstop, Inc.; Urbana (IA); Hybrid; USD 60,000 - 90,000; Full time

Benefits offered by this job

Health Insurance

401K Match

ESOP

Job summary

Clickstop is seeking a Digital Merchandising Specialist to enhance product discoverability and revenue through data-driven merchandising and cross-functional collaboration. The role emphasizes SEO, analytics, and AI-powered content with autonomous ownership of projects.

Ideal candidates will optimize catalogs, leverage Excel and GA4, and drive campaigns to improve traffic, conversion, and average order value in a remote or hybrid setup within the United States.

Qualifications

• Experience with SEO tactics and data-driven merchandising.
• Proficiency in Google Analytics/GA4 and Excel.
• Hands-on use of AI tools for content and campaign work; ability to review AI output.

Responsibilities

• Drive merchandising and category improvements to boost traffic and revenue.
• Conduct keyword, market, and product research to inform navigation and discovery.
• Maintain product catalogs and data for website updates and accuracy.
• Collaborate across marketing to execute integrated campaigns and initiatives.
• Lead projects from strategy to execution with measurable KPI impact.

Skills

SEO

Google Analytics

Excel

AI tools

Tools

Claude / ChatGPT

n8n

Job description

Are you a marketer who is driven by data? Are you looking for an opportunity that will allow you to be curious and make an impact with a great company? Join Clickstop's Marketing Team as a Digital Merchandising Specialist for US Cargo Control and help us continue growing our brands!

\"Our team moves fast, holds ourselves to high standards, and trusts you with real responsibility. Success here means working with autonomy, taking ownership of your results, and bringing innovative, marketing-driven thinking to everything you touch.\" - Marissa Bunce, USCC

What will you be doing?

• Aligning with Clickstop's Core Values to drive our culture and business forward.
• Conducting keyword, market, and product research to inform category navigation, SEO content, product discoverability, and the overall customer experience.
• Maintaining and growing our product catalog and feeds, using Excel and accurate product data to support efficient website updates and data-driven decisions.
• Driving traffic, conversion, average order value, and revenue through strategic merchandising and customer-focused website improvements.
• Collaborating across Marketing and other teams to execute integrated merchandising campaigns and identify opportunities to reach and serve customers.
• Leading projects from strategy through execution, using automation and scalable processes while creating clear expectations, accountability, and measurable impact on website KPIs.

Digital Merchandising Specialist Critical Skills

1. Customer, Market & Category Insight

• Use customer, keyword, market, and product research to understand how customers discover, compare, and evaluate products.
• Translate insights into stronger category structure, product findability, and merchandising decisions.

Enables: Better navigation, customer relevance, search performance, and category strategy.

Ecommerce Systems Thinking

• Understand how product data, catalog structure, navigation, SEO, and visual merchandising work together to influence website performance.
• Use data, systems, automation, and scalable processes to improve merchandising execution.

Enables: Stronger catalog performance, website usability, and operational efficiency.

Brand Promise & Customer Experience Judgment

• Create clear, accurate, and customer-friendly product and category experiences that make it easier for customers to confidently find and select the right products.
• Recognize and address gaps in product information or presentation that may create confusion or reduce trust.

Enables: Greater customer confidence, stronger conversion support, and better Brand Promise execution.

Commercial Judgment & Business Impact

• Make and prioritize merchandising decisions based on customer needs, product performance, traffic, conversion, revenue, and profitability.
• Identify product and website opportunities that meaningfully contribute to business growth.

Enables: Stronger revenue growth, conversion, average order value, and overall business performance.

Cross-Functional Execution & Continuous Improvement

• Collaborate across marketing and business teams to execute merchandising initiatives with clear expectations, communication, and accountability.
• Improve how work gets done through better processes, automation, and scalable tools.

Enables: Better campaign execution, stronger accountability, and more efficient, scalable merchandising operations.

What do we value in this role?

• Understanding and experience with utilizing Large Language Models and Artificial Intelligence for developing skills, agents, and workflow automations.
• Hands‑on experience using LLM tools (Claude, ChatGPT, or similar) in daily marketing work, including prompt design and quality review of AI output.
• AI‑assisted content and campaign production: Use generative AI tools (Claude, ChatGPT) to speed up copywriting, product and category page content, ad and email variations, and landing page briefs, with human review to keep the brand voice and technical accuracy.
• AI‑driven research and analysis: Apply AI to competitive intelligence, pricing and market analysis, and large product‑data audits, turning the findings into clear recommendations and executive‑ready deliverables.
• Workflow automation and emerging tools: Build and maintain automated marketing workflows (n8n or similar), and evaluate new AI‑powered site experiences, such as conversational product discovery, for fit with our brand and customer needs.
• Understanding and experience executing SEO (Search Engine Optimization) tactics.
• Experience using Google Analytics/GA4
• Microsoft Excelproficiency.
• Strong communication skills with the ability to work autonomously, take ownership, and create accountability for yourself and others.
• Strategic and curious, with a drive to understand our goals, market, and customers while continuously learning and improving.
• Results‑oriented, maintaining high standards and challenging existing systems or processes when a better approach will lead to stronger outcomes.

What Clickstop provides:

• A purpose‑driven career experience; discovering the opportunity to pursue your best self (as an employee, parent, partner, community member, etc.)
• An entrepreneurial environment where opportunities are endless for those who seek them.
• Effective and impactful cross‑department collaboration opportunities with our highly dynamic Clickstop teams!
• Recognition for personal, team, and company accomplishments - Clickstop's success is a reflection of your engagement and excellence!
• We offer great full‑time benefits including a competitive compensation package and a generous amount of time off. But what truly sets us apart is how we work and the environment we work in!Benefits include:
• Health Insurance ($0 Premium option), Dental & Vision Insurance
• PTO, Paid Holidays, and Birthday and Volunteer Time Off
• Life and Disability Insurance
• 401K Match
• ESOP – After one full year of service and minimum hour requirement is met

This role is remote or hybrid.

Note: For remote work, internet speeds of 20 mbps are required. To be considered for a remote role at Clickstop, residence must be in one of the following states: Iowa, Alabama, North Carolina, South Carolina, or Pennsylvania. Must be authorized to work in the United States.

Employment is contingent upon the completion of a satisfactory background check.

Clickstop is an Equal Opportunity Employer.