A marketing technology group in Boston is looking for a Media Executive to play a crucial role in planning and executing integrated media campaigns. The ideal candidate will have a strong background in media buying, data analysis, and digital media, along with excellent communication and negotiation skills. The role offers a competitive salary, healthcare benefits, and opportunities for career advancement in a supportive environment.
Qualifications
Experience working in a similar media buying/planning role or relevant advertising industry experience.
Interest in analyzing campaigns for better outcomes.
Ability to recognize good media opportunities.
Responsibilities
Implement integrated advertising campaigns and assist in project management.
Monitor key performance metrics and optimize campaigns.
Attend client meetings to understand advertising strategy.
Skills
Media buying/planning experience
Campaign analysis
Knowledge of traditional media
Digital media expertise
Microsoft and Google Suite proficiency
Negotiation skills
Interpersonal skills
Education
Relevant coursework in advertising
Tools
Excel
Job description
A marketing technology group in Boston is looking for a Media Executive to play a crucial role in planning and executing integrated media campaigns. The ideal candidate will have a strong background in media buying, data analysis, and digital media, along with excellent communication and negotiation skills. The role offers a competitive salary, healthcare benefits, and opportunities for career advancement in a supportive environment.