Digital Marketing Strategist

Semmes Murphey; Memphis (TN); On-site; USD 55,000 - 75,000; Full time

Job summary

Semmes Murphey Clinic in Memphis, TN is seeking a Digital Marketing Strategist to manage content across social platforms, websites, blogs, and email campaigns. The role involves creating engaging content to promote the clinic's mission and maintaining a consistent brand presence across channels.

The position is full-time and onsite, with responsibilities spanning social media, CMS content, and digital campaigns, while staying current on industry trends and HIPAA-compliant practices.

Qualifications

• Bachelor's degree in marketing, communications, PR, graphic design, or related field.
• 3+ years in digital marketing, social media, or design.
• Experience with Canva or similar design tools.

Responsibilities

• Develop and manage content across social media, website, blogs, newsletters, and email campaigns.
• Create, schedule, publish social media content with copy and graphics.
• Produce digital and print marketing materials including flyers, brochures, and event materials.

Skills

Content creation

Social media management

Copywriting

CMS

Canva

Project management

Branding

Communication

Education

Bachelor's degree in marketing or related field

Tools

Canva

Microsoft Office

Meta Suite

Hootsuite

Job description

Description

The Semmes Murphey Clinic's mission is to deliver the best care for people suffering from neurological illness while advancing the field of neuroscience.

We are growing our marketing team. We are looking for a Digital Marketing Strategist to manage content across social media, websites, blogs, email marketing, and other digital channels. You will help maintain a consistent and professional brand presence across the organization, and create content for social media, the website, while participating in various marketing campaigns. You will help create engaging and educational content to promote the Semmes Murphey mission to the public. This is a full-time, onsite position.

Key Responsibilities Include:

• Develop and manage content across social media, website, blogs, newsletters, email campaigns, and other marketing platforms
• Create, schedule, and publish social media content across multiple platforms - includes copy and graphics
• Create digital and print marketing materials including social graphics, flyers, brochures, presentations, and event materials
• Track and report performance metrics for social media, website content, and digital campaigns
• Collaborate with physicians, leadership, vendors, and internal departments to support marketing initiatives and content development
• Support marketing efforts for seminars, events, educational initiatives, and community outreach activities
• Organize and maintain marketing assets, content calendars, and project timelines
• Stay current on digital marketing trends, social media best practices, and emerging platforms
• Assist with planning and execution of digital marketing campaigns and promotional initiatives

Requirements

Minimum Requirements

• Bachelor's degree in marketing, communications, public relations, graphic design or related field
• Three (3) or more years of experience in digital marketing, social media management, or design
• Experience using content creation/design software (e.g. Canva)

Preferred

• Experience with multiple email platforms (Mailchimp, Constant Contact, etc.)
• Leadership experience within a collaborative, fast-paced environment

Knowledge, Skills, and Abilities

• Highly proficient in Microsoft Office and Internet applications, and with social media management tools (e.g., Meta Suite, Later)
• Strong writing, proofreading, and copy-editing skills with exceptional attention to detail and accuracy
• Must be able to create and manage social media, blog, and website content using social media management platforms and Content Management Systems (CMS)
• Ability to create marketing material using Canva
• Excellent interpersonal skills with the ability to tactfully interact with all levels of an organization and the public
• Strong organizational skills with ability to manage projects independently
• Understands brand management and can maintain visual consistency across all material or content
• Strong time management skills with the ability to manage workflows and prioritize demands
• Can create content within a heavily regulated and HIPAA-compliant environment
• Highly motivated to see projects from start to finish and complete assignments with accuracy and thoroughness
• Can work autonomously with focus and discipline

Equal Opportunity Employer/Veterans/Disabled

#SMC