Digital Marketing Representative

ADP, Inc.

Niles (IL)

On-site

USD 30,000 - 34,000

Full time

2 days ago
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Job summary

ADP, Inc. is seeking a Digital Marketing Representative in Niles, IL to drive digital outreach for client growth and caregiver recruitment.

The role combines marketing, content creation, and administrative support to expand the home care agency's online presence and candidate outreach. The ideal candidate has 1–3 years in digital marketing, proficiency with Canva/Adobe Creative Suite, and experience managing CMS websites.

Qualifications

  • Bachelor’s degree in Marketing or related field is preferred.
  • 1–3 years of digital marketing or social media experience.
  • Strong written and visual communication skills required.

Responsibilities

  • Manage Serenity social media platforms with content, scheduling, and engagement.
  • Develop digital content aligned with campaigns and outreach.
  • Create marketing materials for digital and print and maintain the website.
  • Track performance metrics and optimize campaigns for lead generation.

Skills

Digital marketing experience
Social media management
Graphic design
Content creation

Education

Bachelor’s degree in Marketing, Communications, Business

Tools

Canva
Adobe Creative Suite
WordPress / CMS

Job description

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

Digital Marketing Representative

Admin Full Time Sales Niles, IL, US

3 days ago Requisition ID: 1115

Salary Range: $22.00 To $25.00 Hourly

Digital Marketing Representative
Job Summary

We are seeking a motivated and creative Digital Marketing and Recruitment Coordinator to support our home care agency's growth through strategic digital outreach. This dual-role position focuses on generating qualified leads for home care services and supporting the recruitment of caregivers through digital and administrative channels. The ideal candidate is organized, tech-savvy, and passionate about helping others—both clients and caregivers—find their place within our supportive home care community.

Responsibilities
Marketing & Digital Presence
  • Manage all Serenity social media platforms including content creation, scheduling, posting, and engagement.
  • Develop and execute consistent digital content aligned with company messaging, community outreach, and business initiatives.
  • Design marketing materials for both digital and print including social media content, flyers, brochures, presentations, event materials, and in-branch signage. Maintain and update the company website including content updates, new pages, blog posts, and basic SEO improvements.
  • Build and manage a monthly content calendar aligned with campaigns, events, recruiting efforts, and department priorities.
Lead Generation & Campaign Execution
  • Plan and execute paid advertising campaigns across Meta, Google, and other relevant platforms.
  • Support campaigns focused on caregiver recruitment and client inquiries.
  • Track and report performance metrics including reach, engagement, leads, and campaign effectiveness.
  • Analyze performance data to identify opportunities to improve visibility, engagement, and lead generation.
Field Marketing Support
  • Support marketing efforts tied to community events, outreach activities, and branch initiatives.
  • Organise and edit photo and video content from field staff for use across digital platforms.
  • Develop marketing collateral to support business development and recruiting teams including one-pagers, brochures, and event materials.
  • Work closely with Business Development, recruiters, and branch teams to ensure consistent messaging across all markets.
  • Support email marketing efforts including design, content creation, and distribution.
  • Assist with cross-functional marketing initiatives tied to company growth and community engagement.
Qualifications
  • Bachelor’s degree in Marketing, Communications, Business, or a related field preferred.
  • 1–3 years of experience in digital marketing, social media management, or graphic design.
  • Experience managing social media platforms for a business or organization.
  • Basic experience with paid advertising platforms such as Meta Ads or Google Ads.
  • Proficiency in Canva or Adobe Creative Suite.
  • Experience working within a website CMS such as WordPress, Squarespace, or similar platforms.
  • Strong written and visual communication skills. Ability to manage multiple tasks, meet deadlines, and work independently.
  • Portfolio demonstrating design and digital marketing work is required.
Preferred Qualifications
  • Experience in healthcare, home care, nonprofit, or community-based organizations.
  • Experience working with diverse communities across Chicago and surrounding suburbs.
  • Basic video editing skills.
  • Experience with SEO strategy and organic growth.
  • Familiarity with Google Ads and Google Analytics.
Physical Requirement
  • Prolonged periods sitting at a desk and working on a computer
  • Requires the ability to drive when necessary.

Digital Marketing Representative

Job Summary

We are seeking a motivated and creative Digital Marketing and Recruitment Coordinator to support our home care agency's growth through strategic digital outreach. This dual-role position focuses on generating qualified leads for home care services and supporting the recruitment of caregivers through digital and administrative channels. The ideal candidate is organized, tech-savvy, and passionate about helping others—both clients and caregivers—find their place within our supportive home care community.

Responsibilities
Marketing & Digital Presence
  • Manage all Serenity social media platforms including content creation, scheduling, posting, and engagement.
  • Develop and execute consistent digital content aligned with company messaging, community outreach, and business initiatives.
  • Design marketing materials for both digital and print including social media content, flyers, brochures, presentations, event materials, and in-branch signage. Maintain and update the company website including content updates, new pages, blog posts, and basic SEO improvements.
  • Build and manage a monthly content calendar aligned with campaigns, events, recruiting efforts, and department priorities.
Lead Generation & Campaign Execution
  • Plan and execute paid advertising campaigns across Meta, Google, and other relevant platforms.
  • Support campaigns focused on caregiver recruitment and client inquiries.
  • Track and report performance metrics including reach, engagement, leads, and campaign effectiveness.
  • Analyze performance data to identify opportunities to improve visibility, engagement, and lead generation.
Field Marketing Support
  • Support marketing efforts tied to community events, outreach activities, and branch initiatives.
  • Organise and edit photo and video content from field staff for use across digital platforms.
  • Develop marketing collateral to support business development and recruiting teams including one-pagers, brochures, and event materials.
Collaboration & Coordination
  • Work closely with Business Development, recruiters, and branch teams to ensure consistent messaging across all markets.
  • Support email marketing efforts including design, content creation, and distribution.
  • Assist with cross-functional marketing initiatives tied to company growth and community engagement.
Qualifications
  • Bachelor’s degree in Marketing, Communications, Business, or a related field preferred.
  • 1–3 years of experience in digital marketing, social media management, or graphic design.
  • Experience managing social media platforms for a business or organization.
  • Basic experience with paid advertising platforms such as Meta Ads or Google Ads.
  • Proficiency in Canva or Adobe Creative Suite.
  • Experience working within a website CMS such as WordPress, Squarespace, or similar platforms.
  • Strong written and visual communication skills. Ability to manage multiple tasks, meet deadlines, and work independently.
  • Portfolio demonstrating design and digital marketing work is required.
Preferred Qualifications
  • Experience in healthcare, home care, nonprofit, or community-based organizations.
  • Bilingual in Spanish preferred.
  • Experience working with diverse communities across Chicago and surrounding suburbs.
  • Basic video editing skills.
  • Experience with SEO strategy and organic growth.
  • Familiarity with Google Ads and Google Analytics.
Physical Requirement
  • Prolonged periods sitting at a desk and working on a computer
  • Requires the ability to drive when necessary.

Monday to Friday

9:00AM to 5:00PM

40 hours per week

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