Digital Marketing Manager- Power BU

Amphenol ICC; Yocumtown (PA); On-site; USD 95,000 - 135,000; Full time

Job summary

Amphenol Communications Solutions is seeking a hands-on marketing leader to translate complex interconnect and power technologies into compelling messaging for engineers, OEMs, and distribution partners. You will drive brand impact through digital, print, and event marketing in a fast-paced, technical environment.

The role emphasizes content development, campaigns, and collaboration with Sales, Product Management, and Engineering to reflect product features and applications, while delivering

Qualifications

• Bachelor's degree in marketing, Communications, or related field.
• 5+ years of B2B marketing experience in technology/manufacturing/industrial sectors.
• Strong written and verbal communication, and presentation skills.

Responsibilities

• Develop and execute marketing strategies to strengthen the Amphenol Power Solutions brand and highlight leadership in power interconnect technology.
• Collaborate with Sales, Product Management, and Engineering to ensure assets reflect technical features and benefits.
• Plan and manage digital campaigns, content across websites, blogs, social, and email, and track ROI.
• Create and manage datasheets, brochures, case studies, presentations, whitepapers, and videos.
• Coordinate events, trade shows, and customer promotions; partners with global teams for alignment.

Skills

Digital marketing

Content creation

Event management

Technical messaging

Writing & editing

CMS/CRM tools

Education

Bachelor's degree in marketing

Tools

Adobe Creative Suite

WordPress

Salesforce

HubSpot

Job description

Amphenol Communications Solutions (ACS), a division of Amphenol Corporation, is a world leader in interconnect solutions for Communications, Mobile, RF, Optics, and Commercial electronics markets. Amphenol Corporation is one of the world’s largest designers and manufacturers of electrical, electronic and fiber optic connectors and interconnect systems, antennas, sensors and sensor-based products and coaxial and high-speed specialty cable. ACS has an expansive global presence in research and development, manufacturing, and sales. We design and manufacture a wide range of innovative connectors as well as cable assemblies for diverse applications including server, storage, data center, mobile, RF, networking, industrial, business equipment, and automotive.

This individual will play a key role in promoting Amphenol's advanced interconnect and power technologies through digital, print, and event marketing channels—translating complex technical capabilities into compelling messages that resonate with engineers, OEMs, and distribution partners.

The ideal candidate is a hands-on marketing professional who thrives in a fast-paced, technical, and collaborative environment and is passionate about driving brand impact through creative storytelling and data-driven execution.

Key Responsibilities

Strategic Marketing & Brand Development

• Develop and execute marketing strategies that strengthen the Amphenol Power Solutions brand and highlight our leadership in power interconnect technology.
• Support business objectives by driving targeted campaigns across priority markets and customer segments.
• Maintain a deep understanding of market trends, competitors, and emerging technologies to inform positioning and messaging.

Content & Campaign Execution

• In collaboration with Amphenol's Global Marketing team, design and implement cohesive content strategies across digital platforms—website, blog, social media, and email.
• Create and manage impactful marketing assets such as technical presentations, whitepapers, infographics, webinars, success stories, and videos that effectively communicate our value proposition.
• Ensure alignment of content and visuals with Amphenol's brand standards and Power BU messaging framework.

Digital Marketing & Lead Engagement

• Manage website content updates, product launches, and SEO optimization for the Power BU pages on Amphenol.com.
• Execute digital campaigns that drive awareness, engagement, and lead generation across key online channels.
• Track analytics and campaign performance metrics to measure ROI and optimize future initiatives.

Collateral & Sales Enablement

• Develop and maintain customer-facing materials including datasheets, brochures, presentations, and case studies.
• Partner closely with Sales, Product Management, and Engineering to ensure marketing assets accurately reflect technical features, application benefits, and differentiation.

Events, Trade Shows & Promotions

• Plan and execute trade shows, technical conferences, and customer events—managing logistics, booth design, product displays, and promotional campaigns.
• Coordinate post-event communications and follow-up programs to capture leads and reinforce brand visibility.
• Lead customer and internal promotional activities that celebrate new product launches, key design wins, and milestone achievements.

New Product Introduction (NPI) Marketing

• Collaborate with Product Management and Engineering to define go-to-market strategies for new products.
• Manage the rollout of launch materials, messaging, and content distribution across all internal and external channels, ensuring consistent and timely visibility.

Cross-Functional Collaboration

• Work closely with the Power BU's regional sales and product teams, as well as with Amphenol's global marketing, web, and communications teams, to ensure alignment and maximize impact across initiatives.

Qualifications

• Bachelor's degree in marketing, Communications, or related field.
• 5+ years of experience in B2B marketing within technology, manufacturing, or industrial sectors (electrical components or interconnect solutions experience preferred).
• Strong foundation in digital marketing, content creation, and event management.
• Proven ability to translate technical information into clear, engaging messaging.
• Excellent writing, editing, and presentation skills.
• Proficiency in Adobe Creative Suite, WordPress (or similar CMS), and CRM/marketing automation tools (Salesforce, HubSpot, etc.).

Key Attributes

• Highly organized with strong project management and multitasking abilities.
• Strategic thinker with a creative, data-informed mindset.
• Collaborative and comfortable working within a global, matrixed organization.
• Detail-oriented, proactive, and results-driven.
• Passionate about technology, innovation, and amplifying the Amphenol brand.

Amphenol Corporation is proud of our reputation as an excellent employer. Our focus is to provide the highest level of support and responsiveness to both our employees and our customers, the world's largest technology companies. Amphenol Corporation offers the opportunity for career growth within a global organization. We believe that Amphenol Corporation is unique in that every employee, regardless of his or her position, has the ability to positively impact the business.

Amphenol is an “Equal Opportunity Employer” - Minority/Female/Disabled/Veteran/Sexual Orientation/Gender Identity/National Origin. For additional company information please visit our website at https://www.amphenol-cs.com/