Digital Marketing Manager - Ecommerce & Analytics

The Wonderful Company LLC; Los Angeles (CA); Hybrid; USD 120,000 - 130,000; Full time

Benefits offered by this job

Medical coverage

401k with match

Career advancement opportunities

Job summary

The Wonderful Company LLC’s eCommerce Digital Marketing team seeks a hands-on digital marketing expert based in Los Angeles. You will design, execute and optimize campaigns across Amazon, Instacart, Walmart and other partners, translating data into actionable strategies and scalable growth.

You will lead back-end optimization, build dashboards, and mentor junior staff, with a hybrid on-site schedule in West Los Angeles and remote flexibility for Thursdays and Fridays.

Qualifications

• 5+ years hands-on digital marketing experience for Amazon, DTC, Instacart, Walmart and other retail media networks.
• Bachelor's degree in data science or marketing; MBA or MS preferred.
• CPG, food & beverage experience is desirable.
• Back-end campaign optimization experience including audience targeting, bidding strategies and reporting capabilities.
• Deep knowledge of Amazon ecosystem, Amazon Ads and Amazon DSP.
• Proficiency with analytics tools AMC and Google Analytics; SQL/data mining.
• Strong analytical skills and data-driven decision making.

Responsibilities

• Drive demand by designing and executing full-funnel digital marketing programs across multiple online marketplaces (Amazon, Walmart, Instacart, Target).
• Evaluate data sources and methodologies to measure performance; implement data-driven improvements including bid adjustments and A/B testing.
• Review work and coach junior team members to build expertise.
• Lead dashboards and automated reporting tracking KPIs like ROAS, CPC, CTR, conversion, revenue and attribution.
• Configure and optimize DSP campaigns including audience segmentation and bid strategy.
• Collaborate with brand/agency to create data-driven display assets.
• Partner with sales to engage emerging RMNs and maximize growth opportunities.

Skills

Digital marketing

Data analysis

Campaign optimization

Team leadership

Analytics storytelling

Education

Bachelor's in data science or marketing

MBA or MS preferred

Tools

AMC (Amazon Marketing Cloud)

Google Analytics

SQL

Job description

The Wonderful Company LLC’s eCommerce Digital Marketing team seeks a hands-on digital marketing expert based in Los Angeles. You will design, execute and optimize campaigns across Amazon, Instacart, Walmart and other partners, translating data into actionable strategies and scalable growth.

You will lead back-end optimization, build dashboards, and mentor junior staff, with a hybrid on-site schedule in West Los Angeles and remote flexibility for Thursdays and Fridays.