Digital Marketing Manager

Profiles

Irvine (CA)

On-site

USD 90,000 - 110,000

Full time

2 days ago
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Benefits offered by this job

Competitive salary
Dynamic industry
Collaborative team
Professional development

Job summary

Profiles is seeking a PPC Strategist to join our Irvine, CA team for a full-time, on-site role. You will own and execute the paid media strategy across search, display, remarketing, and paid social, with a focus on mortgage products and geographic markets.

The ideal candidate has 3–5 years of hands-on PPC experience with Google Ads and Microsoft Advertising, GA4 proficiency, and can manage large monthly budgets while ensuring regulatory compliance.

Qualifications

  • 3–5 years of hands-on PPC campaign management.
  • Expertise in Google Ads and Microsoft Advertising (Search, Display, remarketing).
  • Strong analytical skills with GA4 and reporting tools.
  • Experience managing multiple PPC campaigns with monthly budgets of $2M-$3M.
  • Familiarity with mortgage or regulated financial services advertising compliance is a plus.

Responsibilities

  • Own and execute paid media strategy across search, display, remarketing, and paid social.
  • Develop and optimize campaigns targeting mortgage products and geographic markets.
  • Manage budget allocation, bid strategies, and campaign performance to maximize leads and funded loans.
  • Collaborate with cross-functional teams to ensure compliance with industry regulations.
  • Monitor performance metrics, produce regular reports, and recommend data-driven improvements.

Skills

PPC management
Google Ads
Microsoft Advertising
GA4
Budget management

Tools

Google Analytics GA4
Reporting tools

Job description

A leader in the financial services industry is hiring a PPC Strategist in Irvine, CA for a full-time, 2 days on-site position.

  • Competitive salary starting at $100,000 annually.
  • Opportunity to work within a dynamic, regulated industry.
  • Collaborative team environment.
  • Professional development and growth potential.

PPC Strategist Requirements:

  • 3–5 years of hands-on experience managing PPC campaigns with direct execution.
  • Expertise in Google Ads and Microsoft Advertising, including Search, Display, and remarketing.
  • Strong analytical skills with familiarity in Google Analytics (GA4) and reporting tools.
  • Direct hands-on experience managing multiple PPC campaigns with budgets of $2M-$3M per month.
  • Knowledge of mortgage or regulated financial services advertising compliance requirements is a plus.

PPC Strategist Responsibilities:

  • Own and execute the paid media channel strategy across search, display, remarketing, and paid social channels.
  • Develop and optimize campaigns targeting mortgage products and geographic markets.
  • Manage budget allocation, bid strategies, and campaign performance to maximize lead volume and funded loans.
  • Collaborate with cross-functional teams to ensure compliance with industry regulations and legal standards.
  • Monitor performance metrics, produce regular performance reports, and recommend data-driven improvements.

About Profiles:

An award-winning creative and marketing workforce solutions provider. For 25+ years, Profiles has combined deep industry expertise with forward-thinking innovation to help organizations build, scale, and transform their teams. Anyone can fill a role. What we do goes beyond this, supporting workforce strategies that drive competitive advantage in an AI-powered landscape. Offering contract, contract to hire, direct hire, embedded teams, and consulting services nationwide. Join our network. New job opportunities are listed daily - careerprofiles.com

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