Digital Marketing Manager

Happy Hospitality; Chicago (IL); On-site; USD 65,000 - 75,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Paid time off

Dining discounts

Job summary

Happy Hospitality is seeking a Digital Marketing Manager in Chicago, IL to oversee digital assets and marketing strategies. The ideal candidate will manage social media campaigns, create engaging content, and collaborate with various teams to enhance brand messaging.

With responsibilities that include digital strategy development and asset design, the role offers a salary between $65,000 and $75,000 and benefits like health insurance and paid time off.

Qualifications

• 2+ years of Graphic Design Experience.
• Proven work experience in Digital Marketing.
• Ability to create engaging copy and produce assets on time.
• Familiarity with online marketing strategies and channels.
• Excellent communication skills.

Responsibilities

• Develop digital strategy with events team.
• Write and manage copy for digital platforms.
• Oversee social media accounts and engagement.
• Create design assets for promotions and campaigns.
• Report on social media strategies to leadership.

Skills

Graphic Design Experience

Digital Marketing Experience

Social Media Platforms

Copywriting

SEO knowledge

Education

BS degree in Marketing, New Media, or related field

Tools

Klaviyo

Google Analytics

Job description

About Us

We are a highly motivated bunch who seek to create a space where you know you are going to have a good time. We are known for our art‑inspired spaces that are great for social gatherings, with restaurants wall to wall with lights, murals, and vignettes. We are the minds behind Happy Camper, Homeslice, and Paradise Park restaurants, united by a company culture that emphasizes attention to detail and a customer‑focused atmosphere. Employees often begin their careers here and grow with the brand as we expand across locations.

Position Overview

Digital Marketing Manager – Chicago, IL
Job Summary: You will create and manage all company digital assets, develop a marketing calendar aligned with events and goals, execute campaigns, drive online engagement, and optimize digital marketing to maximize customer acquisition and retention. The role reports directly to Operations and works with management across all locations.

Location

Chicago, IL

Responsibilities

• Digital Strategy Development
  • Work with events team to develop aesthetic activations
  • Research audience preferences and discover current trends
  • Design posts to sustain readers’ curiosity and create buzz around new products
  • Stay up‑to‑date with changes in all social platforms ensuring maximum effectiveness
  • Facilitate online conversations with customers and respond to queries
  • Report on online reviews and feedback from customers and fans
  • Suggest new ways to attract prospective customers, such as promotions and competitions
  • Develop an influencer program and strategy to cross‑promote our brand
  • Collaborate with operations, brand, events, and management departments to achieve coherent brand messaging and customer engagement
  • Prepare and present reports on the results of social media campaigns and strategies to company leadership
  • Photography
  • Other duties as assigned
• Website & Social Media Management
  • Write all copy for customer‑facing platforms
  • SEO
  • Update WordPress
  • Work closely with the Content Creator to maintain a social media calendar
  • Oversee social media accounts’ layout
  • Develop creative content
  • Other duties as assigned
• Asset Design & Development
  • Design all assets including flyers, menus, email campaigns, etc.
  • Assist in merchandise and packing duties as assigned
  • Align with brand team to aid in digital apparel design for new merchandise offerings
  • Present quarterly merchandise designs
  • Curate creative PR packages for activations
  • Create engaging text, image, and video assets
  • Other duties as assigned

Physical Demands & Work Environment

Frequent bending, moving, lifting, and carrying material up to 50 lbs; standing up to eight hours each day; working in all weather conditions; exposure to high noise levels requiring hearing protection.

Non‑Physical Demands

Time pressures, frequent change of tasks, tedious or exacting work, teamwork; occasional multitasking, emergency situations, and irregular schedule.

Qualifications & Requirements

• 2+ years of Graphic Design Experience
• Proven work experience in Digital Marketing
• Expertise in multiple social media platforms
• Ability to create engaging copy and produce assets on time
• Familiarity with online marketing strategies and channels
• Understanding of future trends in digital technologies and proactive action
• Excellent communication skills
• Strong multitasking and analytical skills
• Desirable:
  • Experience using Klaviyo
  • In‑depth knowledge of SEO, keyword research, and Google Analytics
  • Food Photography experience
  • Knowledge of iPhone photo and video tools
  • BS degree in Marketing, New Media, or related field

Leadership Skills & Values

• Active Listening
• Decision Making & Problem Solving
• Professionalism
• Time Management & Initiative
• Mathematical Reasoning
• Oral Expression
• Oral Comprehension
• Problem Sensitivity
• Attention to Detail

Schedule

• 40‑hour week required
• Day and night shift – flexible weekly schedule
• Monday to Friday, weekend availability
• On‑call
• In‑office or on‑premise work setting

Compensation

$65,000‑75,000

Benefits

• Health insurance
• Dental insurance
• Vision insurance
• Paid time off
• Dining discounts

Other Information

• Department: Marketing
• Reports to: Operations
• Status: Salary
• FLSA Code: Exempt
• Location: Chicago

Equal Opportunity Employer

Happy Camper is an equal opportunity employer. We value diversity in gender, race, ethnicity, sexual orientation, gender identity, disability, religion, age, veteran status, and life experiences. We are committed to providing equal employment opportunities and fostering an inclusive culture that embraces diversity.

Must be eligible to legally work in the United States.