Digital Marketing Intern - UNITEC

Otis SE; Bloomfield (CT); On-site; USD 28,000 - 32,000; Part time

Job summary

Otis SE is seeking a Digital Marketing Intern in the United States to support campaigns, update Magento content, and assist with HubSpot activities. You will contribute to email marketing, SEO, social media, and performance reporting while learning e‑commerce and analytics.

The role offers hands-on experience with HubSpot CRM, marketing automation, and Adobe Commerce management, collaborating with Sales and Product teams on real business initiatives.

Qualifications

• Strong written and verbal communication skills.
• Familiarity with social media platforms and digital marketing concepts.
• Proficiency in Microsoft Office, particularly Excel and PowerPoint.
• Experience with HubSpot, Google Analytics, Adobe Commerce/Magento, or similar marketing platforms is a plus.
• Strong attention to detail, creativity, and analytical thinking.
• Self-motivated with a willingness to learn and take initiative.

Responsibilities

• Assist in the development and execution of digital marketing campaigns.
• Create and update website content within Adobe Commerce (Magento).
• Support HubSpot marketing activities, including email campaigns, workflows, lead nurturing, and CRM management.
• Monitor website traffic, campaign performance, and customer engagement metrics.
• Conduct keyword research and assist with SEO optimization efforts.
• Help create content for email marketing, social media, blogs, and website promotions.
• Support lead generation and customer acquisition initiatives.
• Analyze marketing data and prepare reports with recommendations for improvement.
• Collaborate with Sales, Customer Service, and Product teams to support business objectives.
• Assist with testing website enhancements and customer journey improvements.

Skills

Social media

HubSpot

Google Analytics

Adobe Magento

Excel

PowerPoint

Content creation

SEO basics

CRM management

Education

Pursuing bachelor’s degree in marketing or related field

Tools

Adobe Commerce/Magento

Job description

The Digital Marketing Intern will support digital marketing initiatives that drive brand awareness, customer engagement, lead generation, and website performance. This role offers hands on experience with HubSpot, Adobe Commerce (Magento), website content management, email marketing, social media, analytics, and digital campaign execution.

Key Responsibilities

• Assist in the development and execution of digital marketing campaigns.
• Create and update website content within Adobe Commerce (Magento).
• Support HubSpot marketing activities, including email campaigns, workflows, lead nurturing, and CRM management.
• Monitor website traffic, campaign performance, and customer engagement metrics.
• Conduct keyword research and assist with SEO optimization efforts.
• Help create content for email marketing, social media, blogs, and website promotions.
• Support lead generation and customer acquisition initiatives.
• Analyze marketing data and prepare reports with recommendations for improvement.
• Collaborate with Sales, Customer Service, and Product teams to support business objectives.
• Assist with testing website enhancements and customer journey improvements.

Education

Currently pursuing a bachelor's degree in marketing, communications, digital media, business, information technology, or a related field.

Qualifications

• Strong written and verbal communication skills.
• Familiarity with social media platforms and digital marketing concepts.
• Proficiency in Microsoft Office, particularly Excel and PowerPoint.
• Experience with HubSpot, Google Analytics, Adobe Commerce/Magento, or similar marketing platforms is a plus.
• Strong attention to detail, creativity, and analytical thinking.
• Self-motivated with a willingness to learn and take initiative.

Preferred Skills

• Content creation and copywriting
• Digital analytics and reporting
• Search Engine Optimization (SEO)
• Email marketing
• CRM management
• Website content administration
• Marketing automation

Learning Opportunities

Gain hands on experience with HubSpot CRM and marketing automation.

Learn Adobe Commerce website management and e-commerce best practices.

Develop skills in analytics, campaign management, and customer engagement.

Work alongside marketing, sales, and digital technology professionals on real business initiatives.

Expected Deliverables

• Support the execution of marketing campaigns.
• Create performance dashboards and campaign reports.
• Recommend improvements to website content and customer experience.

The hourly range for this role is $20/hr to $23/hr. We may pay more or less than the posted range, and the range may change in the future. Pay within the salary range will be based on factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, and business or organizational needs.

Otis is the world’s leading elevator and escalator manufacturing, installation, and service company. We move 2.4 billion people every day and maintain approximately 2.4 million customer units worldwide, the industry's largest Service portfolio. You may recognize our products in some of the world’s most famous landmarks including the Eiffel Tower, Empire State Building, Burj Khalifa and the Petronas Twin Towers!

We are 72,000 people strong, including engineers, digital technology experts, sales, and functional specialists, as well as factory and field technicians, all committed to meeting the diverse needs of our customers and passengers in more than 200 countries and territories worldwide.

We are proud to be a diverse, global team with a proven legacy of innovation that continues to be the bedrock of a fast-moving, high-performance company. When you join Otis, you become part of an innovative global industry leader with a resilient business model. You’ll belong to a diverse, trusted, and caring community where your contributions, and the skills and capabilities you’ll gain working alongside the best and brightest, keep us connected and on the cutting edge.

We provide opportunities, training, and resources, that build leadership and capabilities in Sales, Field, Engineering and Major Projects and our Employee Scholar Program is a notable point of pride, through which Otis sponsors colleagues to pursue degrees or certification programs. Today, our focus more than ever is on people. As a global, people-powered company, we put people – passengers, customers, and colleagues – at the center of everything we do. We are guided by our values that we call our Three Absolutes – prioritizing Safety, Ethics, Quality in all that we do.

If you would like to learn more about environmental, social and governance (ESG) at Otis click here.

Otis is An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age, or any other protected class according to applicable law.

To request an accommodation in completing an employment application due to a special need or a disability, please contact us at [e-mail].

Privacy Policy and Terms: Click on this link to read the Policy and Terms

We go to great lengths to hire and develop the best people, and offer a supportive environment where employees are motivated and empowered to perform at their full potential. Today, we continue pushing the boundaries of what's possible to thrive in a taller, faster, smarter world.