Digital Marketing Executive

GuruSchools LLP; Indianapolis (IN); Remote; USD 2,500 - 3,800; Full time

Job summary

GuruSchools LLP in India is seeking a creative Digital Marketing Executive to develop and execute digital marketing campaigns, improve online visibility, generate leads, and support brand growth across various digital platforms.

The role involves managing social media, SEO/SEM, content creation, and performance tracking using analytics tools, with a focus on independent work and collaboration with design/content teams.

Qualifications

• Bachelor’s degree in Marketing or related field.
• 0–2 years of digital marketing experience.
• Basic knowledge of SEO, SEM, and Google Ads.
• Strong writing and communication skills.

Responsibilities

• Plan and execute digital marketing campaigns across channels.
• Manage LinkedIn, Instagram, Facebook, and YouTube.
• Create engaging content and promotional campaigns.
• Oversee SEO, SEM, and Google Ads activities.
• Monitor website traffic, leads, and engagement.
• Perform keyword research and basic SEO.
• Generate leads through digital campaigns.
• Track performance with GA, GSC, and other tools.
• Coordinate with designers and content teams.
• Research market trends and target audiences.
• Maintain a digital marketing calendar and reports.

Skills

SEO basics

SEM & Google Ads

Social media marketing

Content writing

Analytics with GA

Communication skills

Team collaboration

Canva basics

Education

Bachelor's in Marketing

Communications degree

Tools

Google Analytics

Google Search Console

Google Ads

Canva

Job description

Digital Marketing Executive

Location: Remote/WFH anywhere in India

Experience: 0-2 Years

Employment Type: Full-Time

Job Summary:

We are looking for a creative and result-oriented Digital Marketing Executive to develop and execute digital marketing campaigns, improve online visibility, generate leads, and support brand growth across various digital platforms.

Key Responsibilities:

• Plan and execute digital marketing campaigns across multiple channels.


• Manage social media platforms such as LinkedIn, Instagram, Facebook, and YouTube.


• Create and coordinate engaging content, posts, creatives, and promotional campaigns.


• Manage SEO, SEM, Google Ads, and social media advertising activities.


• Monitor website traffic, leads, engagement, and campaign performance.


• Conduct keyword research and implement basic SEO strategies.


• Generate leads through digital marketing campaigns.


• Track and analyze campaign performance using Google Analytics, Google Search Console, and other marketing tools.


• Coordinate with designers and content teams to develop marketing materials.


• Research market trends, competitors, and target audiences.


• Maintain digital marketing calendars and prepare regular performance reports.

Required Skills:

• Basic knowledge of SEO, SEM, Google Ads, and Social Media Marketing.


• Good understanding of digital marketing concepts and lead generation.


• Familiarity with Google Analytics and Search Console.


• Strong communication and content-writing skills.


• Creative thinking and problem-solving abilities.


• Basic knowledge of Canva or other creative tools is an advantage.


• Ability to work independently and as part of a team.

Education:

Bachelor's degree in Marketing, Business Administration, Communications, or a related field is preferred.

Preferred:

• Internship or 0-2 years of experience in Digital Marketing.


• Certifications in Google Ads, Google Analytics, SEO, or Digital Marketing will be an advantage.