DIGITAL MARKETING ANALYST

Local Media San Diego, LLC.; San Diego (CA); Hybrid; USD 37,000 - 50,000; Full time

Benefits offered by this job

Employer-sponsored medical, dental, and vision insurance

Competitive benefits package

Job summary

Local Media San Diego, LLC is seeking a Digital Marketing Analyst to enhance digital campaigns through data analytics and innovative project management. The successful candidate will excel at transforming raw data into compelling narratives and ensure smooth project execution.

This role requires mastery of Excel and PowerPoint, as well as effective communication and collaboration within a dynamic team. A competitive benefits package will be provided.

Qualifications

• 1-3 years in digital media operations or campaign management.
• Strong Excel and PowerPoint skills.
• Ability to manage strict deadlines.

Responsibilities

• Own the post-campaign reporting lifecycle.
• Manage timelines and gather client assets.
• Identify workflow bottlenecks and implement AI solutions.

Skills

Data analysis

Excel mastery

PowerPoint presentation

Project management

AI tools literacy

Digital advertising fundamentals

Education

Relevant degree or equivalent internship

Tools

Basecamp

Job description

Position Overview

LMD Digital, the in-house agency division of Local Media San Diego, LLC, is seeking a data-driven, highly organized Digital Marketing Analyst. This role is a hybrid of data analytics, campaign project management, and operational innovation.

Reporting directly to the Vice President of Digital Strategy & Partnerships, you will manage multi-channel digital campaigns across our agency roster, premier radio brands, and marquee live events. You will turn raw data into compelling client stories, keep complex projects on schedule, and leverage modern AI tools to build smarter, more automated agency systems. In this role, you will collaborate closely with the Lead of Digital Operations and Analytics to enhance existing workflows, improve internal systems, and identify new efficiencies across campaign setup, execution, and reporting.

Key Responsibilities

Data Analytics & Reporting (Excel & PowerPoint Mastery):
Own the post-campaign reporting lifecycle. Analyze multi-channel metrics (Social, Display, Audio, CTV) in Excel, handle billing reconciliation, and translate complex data into high-impact, client-ready PowerPoint presentations that clearly demonstrate ROI.

Campaign Project Management:
Serve as the operational hub for campaign execution. Work within the Basecamp environment to manage timelines, gather client assets, and coordinate with sales, programming, and vendor partners to support flawless, on-time campaign launches.

AI Integration & Process Innovation:
Proactively identify workflow bottlenecks and implement AI-driven solutions to streamline operations. Use AI tools to accelerate data cleaning, draft campaign performance narratives, and automate routine administrative tasks.

Sales & Proposal Support:
Partner with Account Executives to build results-driven digital proposals, incorporating historical insights, strategy recommendations, and visual mockups.

Core Qualifications & Skill Stack

Experience:
1–3 years in digital media operations, campaign management, or marketing analytics (agency or media experience preferred). Open to new graduates with relevant internship experience.

Advanced Spreadsheet & Presentation Skills:
Mastery of Excel (data manipulation, pivot tables, formulas) and PowerPoint (building clean, visually compelling, data-dense decks).

Project Management Discipline:
Proven ability to manage strict deadlines and moving parts using Basecamp or a similar platform.

AI Literacy:
Active, hands-on experience using generative AI tools to optimize workflows, engineer prompts, and automate daily tasks.

Digital Fluency:
Solid understanding of digital advertising fundamentals, traffic tracking, and performance KPIs.

The Ideal Candidate & Team Culture

You are a rare hybrid: part analytical thinker who loves a clean spreadsheet, part creative storyteller who values a beautifully designed slide deck, and part operational optimizer who enjoys engineering smarter workflows.

More than just a technical skill set, you are someone who thrives in a collaborative, energetic, and growth-oriented team environment. We pride ourselves on a culture of shared wins, creative brainstorming, and mutual support. If you are a proactive, tech-savvy team player who loves to learn and wants to make an impact in a fast-paced, digital-native marketing operation, you’ll fit right in.

Compensation

Salary to be determined by multiple factors, including but not limited to relevant experience, knowledge, skills, and other job-related qualifications.

Salary Range

$37,000–$50,000

Position Type

Regular – In Office

Time Type

Full Time

Pay Type

To apply, send a cover letter and resume to [e-mail]. Please specify the position you are applying for in the subject line.

Local Media San Diego, LLC owns and operates radio stations in San Diego, CA. We offer a competitive benefits package and are an Equal Opportunity Employer.

No phone calls, please.

• Employer-sponsored medical, dental, and vision insurance with a variety of coverage options