Digital Marketer with Paid Search Experience

Takeflyte; Portland (ME); Hybrid; USD 60,000 - 80,000; Full time

Benefits offered by this job

Medical (60%)

LTD

Simple IRA + Match

Sick time

Company outings

Paid Parking in the Old Port

Job summary

flyte new media is seeking a Digital Marketer with 2+ years of experience to join our Portland, Maine team. You will manage paid search and broader digital campaigns across Google, Microsoft, Meta, and LinkedIn, focusing on lead generation, ROI, and content optimization.

You will work across SEO, GEO, content marketing, social media, and analytics, collaborating with strategists, designers, developers, and project managers to deliver measurable results.

Qualifications

• 2+ years of digital marketing experience.
• Experience running paid search ads on Google, Microsoft, Meta, and LinkedIn.
• Strong writing and communication skills.
• Familiarity with Google Analytics and related tools.

Responsibilities

• Plan, launch, manage, and optimize paid digital advertising campaigns across Google Ads, Microsoft Ads, Meta Ads, and LinkedIn Ads.
• Monitor campaign performance and make data-driven optimizations to improve lead generation, conversions, and ROI.
• Generate and analyze SEO/GEO strategies to improve visibility and traffic.
• Create and optimize website content, blog posts, and landing pages.
• Collaborate on social media marketing strategies and campaigns.

Skills

Digital marketing

Paid search

Campaign management

SEO basics

Analytics

Content writing

Communication

Tools

Google Ads

Microsoft Ads

Meta Ads

LinkedIn Ads

GA4

Google Data Studio

Google Tag Manager

Job description

flyte new media is looking for an experienced Digital Marketer with 2+ years running paid search ads to join our growing team in Portland, Maine.

In this role, you’ll help our clients attract more of the right visitors, convert more leads, and grow their businesses through thoughtful digital marketing strategies. You’ll work across paid digital advertising, SEO, GEO, content marketing, social media marketing, and analytics, collaborating with strategists, designers, developers, and project managers to deliver measurable results.

This role is ideal for someone with digital marketing experience who enjoys the strategy, implementation, and measurement of marketing. You’re comfortable managing campaigns, analyzing performance, creating content, and communicating insights with both teammates and clients.

Because we’re a boutique agency, you’ll work across multiple clients and industries, helping each one reach their ideal clients through the right combination of strategy, creativity, and data.

If you enjoy solving problems, testing ideas, and continuously improving campaign performance, you’ll feel right at home here.

Who You Are

You’re a curious, motivated digital marketer who enjoys helping businesses grow online.

You understand that great marketing blends strategy, creativity, and analytics, and you’re comfortable working across multiple digital channels. You have hands‑on experience running paid advertising campaigns on platforms like Google, Microsoft, Meta, and LinkedIn Ads, and you enjoy optimizing campaigns to improve performance over time.

You also have an interest in measurement marketing, gathering and analyzing data to tell meaningful stories to clients and better inform future marketing strategy. Familiarity with Google measurement tools like GA4, Google Data Studio, Google Tag Manager, and Google Search Console is preferred.

You’re comfortable writing marketing content or collaborating on campaign strategy. You’re organized, detail-oriented, and enjoy working in a fast-moving industry where there’s always something new to learn.

Most importantly, you enjoy being part of a collaborative team that’s focused on doing great work for clients.

A Day in the Life at flyte

No two days look exactly the same, but a typical day might include:

Morning

• Checking in on paid campaigns across Google Ads, Meta, and LinkedIn
• Making optimization adjustments to improve performance
• Answering client questions and communicating campaign changes
• Writing or optimizing website content, blog posts, or landing pages
• Collaborating with designers or developers on marketing-focused website updates
• Researching keywords or identifying new SEO opportunities

Afternoon

• Preparing campaign performance reports or dashboards
• Joining a client meeting to discuss marketing strategy and results
• Creating and scheduling content for social media initiatives

Along the way there may be team brainstorming sessions, occasional office dogs, and discussions about where to grab lunch in the Old Port.

What You’ll Do

• Plan, launch, manage, and optimize paid digital advertising campaigns across Google Ads, Microsoft Ads, Meta Ads, and LinkedIn Ads
• Monitor campaign performance and make data-driven optimizations to improve lead generation, conversions, and ROI
• Manage campaign budgets and make strategic recommendations based on performance data
• Generate and execute SEO/GEO strategies that improve search visibility and organic traffic
• Write and optimize website content, blog posts, and landing pages
• Contribute to social media marketing strategies and campaigns
• Monitor engagement and performance across social platforms and recommend improvements
• Analyze website and campaign performance using analytics tools
• Create clear and actionable reports and dashboards for clients and internal teams
• Identify new opportunities to improve marketing performance across channels
• Communicate directly with clients over email and in meetings, clearly explaining strategic decisions and helping them gain marketing knowledge.

What We’re Looking For

Required

• 2+ years of experience in digital marketing
• 2+ years running paid search advertising
• Additional experience managing campaigns across Meta or LinkedIn ads.
• Strong understanding of SEO fundamentals
• Experience with Google Analytics and other Google tools
• Strong writing and communication skills
• Interest in social media marketing
• Experience/comfort in using today’s AI platforms, although your human experience and intuition will still be paramount.
• Excellent attention to detail and organizational skills
• Ability to manage multiple projects and deadlines
• Ability to work collaboratively within a small team environment
• Cover letter on why you’re the right person

Bonus Points if you have experience with:

• WordPress
• Additional ad platforms: Pinterest, Tiktok, Reddit
• Conversion tracking setup with Google Tag Manager
• Marketing automation tools

About flyte new media

We’re flyte new media, a digital marketing agency located in Portland’s Old Port.

For nearly three decades, we’ve helped businesses grow through strategic websites, search marketing, paid advertising, and smart digital marketing strategies. Our clients range from local Maine businesses to national brands, and we pride ourselves on building long-term partnerships that deliver real results.

We’re a collaborative team that values curiosity, continuous learning, and creative problem solving. We work hard, support each other, and enjoy helping our clients succeed.

And being located in Portland means we’re never too far from great coffee, amazing restaurants, and the occasional ocean breeze.

• Medical (60%)
• LTD
• Simple IRA + Match
• Sick time
• Company outings
• Paid Parking in the Old Port

Job Type & Compensation

• Full Time (Monday – Friday)
• Hybrid working environment with 2+ days in office/week