Digital Experience Specialist Associate

Blue Cross and Blue Shield of Minnesota; Eagan (MN); Hybrid; USD 61,000 - 98,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401k with company match

PTO and VPTO

Job summary

Blue Cross and Blue Shield of Minnesota is seeking a Digital Content Operations professional to maintain and publish content across multiple websites and apps. You will drive QA processes, document issues, and collaborate with stakeholders to improve digital experiences.

You’ll leverage tools like Asana, SiteImprove, and ContentSquare to ensure accuracy, accessibility, and performance while supporting enrollment initiatives and audits.

Qualifications

• Edit, maintain, and publish web content across digital properties.
• Perform QA testing and validate issue resolution with stakeholders.
• Document bugs and help resolve issues during production releases.
• Coordinate CX requests and educate stakeholders on digital tools.

Responsibilities

• Coordinate and manage CX department work requests; assign tickets in Asana.
• Facilitate stakeholder meetings to drive timely updates and enhancements.
• Perform QA testing and communicate outcomes to stakeholders.
• Support enrollment initiatives by coordinating updates across web properties.
• Train stakeholders on use of digital platforms, tools, and technologies.
• Use analytics tools to evaluate website performance and inform improvements.
• Conduct ongoing QA reviews using SiteImprove and Acquia SearchStax.

Skills

UX design thinking

Agile / product-led

Strong communication

Analytical thinking

Cross-functional collaboration

Education

Bachelor’s degree or related field

Associate's degree

High school diploma or equivalent

Tools

Asana

Jira

SiteImprove

Acquia SearchStax

ContentSquare

Google Search Console

Google Analytics

Job description

About Blue Cross And Blue Shield Of Minnesota

At Blue Cross and Blue Shield of Minnesota, we are committed to paving the way for everyone to achieve their healthiest life. We are looking for dedicated and motivated individuals who share our vision of transforming healthcare. As a Blue Cross associate, you are joining a culture that is built on values of succeeding together, finding a better way, and doing the right thing. If you are ready to make a difference, join us.

The Impact You Will Have

In this position, you will be responsible for helping maintain and improve multiple websites and apps. You will be editing and publishing content, using key technology to drive quality assurance and understanding of the user experience, documenting bugs, helping resolve issues, and testing functionality within our digital channels.

What You’ll Do

• Edit, maintain, and publish Web content
• Using key technology to drive quality assurance and understanding of the user experience
• Testing functionality within our digital channels
• Documenting bugs and helping resolve issues

How You’ll Do It

• Coordinate and manage incoming CX department work requests, ensuring changes are completed accurately and within established timelines. Assign tickets to the appropriate internal or external resources using Asana
• Facilitate stakeholder meetings as needed to ensure timely resolution of issues, updates and enhancements.
• Perform quality assurance (QA) testing, validate issue resolution, and communicate outcomes to stakeholders.
• Support Annual Enrollment Period / Open Enrollment Period initiatives by coordinating updates across multiple stakeholders and web properties. Serve as a subject matter expert (SME) for production release testing
• Train and support stakeholders in the use of our digital platforms, tools, and technologies.
• Utilize digital analytics tools, including Google Search Console and ContentSquare, to evaluate website performance and inform digital experience improvements.
• Conduct ongoing QA reviews of digital properties through manual testing and online tools such as SiteImprove and Acquia SearchStax to ensure accuracy, accessibility and functionality
• Partner with content team to perform ad hoc website reviews and scans. Support annual internal and external audits, including annual compliance reviews. Create and maintain JIRA user stories and requirements to address defects and enhancements.

Required Skills & Experience

• 2+ years related experience or bachelor’s degree in lieu of experience.
• High school diploma (or equivalent)

Preferred Skills & Experience

• Associate's degree.
• Ability to communicate clearly and professionally in routine interactions, actively listen to understand needs, and adapt messaging to support team collaboration.
• Ability to analyze information, identify routine challenges, and partner with others to implement solutions.
• Ability to effectively organize work, balance priorities, and manage time across assigned responsibilities.
• Experience in healthcare or regulated industries.
• Experience with CMS platforms and analytics tools.
• Experience with UX/CX/design thinking.
• Experience in agile, product-led environments.

Role Designation

Hybrid

Anchored in Connection

Our hybrid approach is designed to balance flexibility with meaningful in-person connection and collaboration. We come together in the office two days each week – most teams designate at least one anchor day to ensure team interaction. These in-person moments foster relationships, creativity, and alignment. The rest of the week you are empowered to work remote.

Compensation And Benefits

Pay Range: $61,200.00 - $79,500.00 - $97,800.00 Annual

Pay is based on several factors which vary based on position, including skills, ability, and knowledge the selected individual is bringing to the specific job.

We Offer a Comprehensive Benefits Package Which May Include

• Medical, dental, and vision insurance
• Life insurance
• 401k
• Paid Time Off (PTO)
• Volunteer Paid Time Off (VPTO)
• And more

To discover more about what we have to offer, please review our benefits page.

Equal Employment Opportunity Statement

At Blue Cross and Blue Shield of Minnesota, we are committed to paving the way for everyone to achieve their healthiest life. Blue Cross of Minnesota is an Equal Opportunity Employer and maintains an Affirmitive Action plan, as required by Minnesota law applicable to state contractors. All qualified applications will receive consideration for employment without regard to, and will not be discriminated against based on any legally protected characteristic.

Individuals with a disability who need a reasonable accommodation in order to apply, please contact us at: [e-mail].

Blue Cross and Blue Shield of Minnesota and Blue Plus are nonprofit independent licensees of the Blue Cross and Blue Shield Association.